Making	
  profits	
  by	
  cu2ng	
  people	
  is…	
  
by	
  developing	
  
talent!	
  
Ask	
  your	
  CEO:	
  
“In	
  tough	
  <mes,	
  
are	
  employees	
  	
  
costs	
  to	
  be	
  cut,	
  	
  
or	
  assets	...
(insert	
  CEO	
  answer	
  here)	
  
Downsizers	
  see	
  
employees	
  as	
  
commodi<es,	
  like	
  paper	
  
clips	
  or	
  light	
  bulbs.	
  
Renewers	
  ...
Don’t	
  wait	
  
un<l	
  these	
  hit!	
  
	
  
	
  
	
  
	
  
Ask	
  now.	
  
In	
  tough	
  <mes,	
  
most	
  
companies	
  are	
  
downsizers,	
  
not	
  renewers.	
  
	
  
	
  
	
  
	
  
Which	
  w...
Unlike	
  light	
  
bulbs	
  and	
  
paper	
  clips,	
  
people	
  have	
  
ideas.	
  People	
  
can	
  grow,	
  
adapt	
 ...
“Teamwork”	
  rings	
  hollow	
  at	
  downsizers	
  
does	
  NOT	
  mean	
  
run	
  as	
  fast	
  as	
  
you	
  can…	
  
…or	
  else	
  you	
  will	
  be	
  
sacrificed!	
  
These	
  firms	
  deserve	
  
the	
  loyalty	
  of	
  
employees,	
  customers	
  
and	
  investors.	
  
	
  
They	
  deser...
Research	
  shows	
  
you	
  cannot	
  shrink	
  
your	
  way	
  to	
  
prosperity.	
  
Source:	
  Strategies	
  for	
  Re...
Treat	
  people	
  as	
  people	
   Treat	
  people	
  as	
  costs	
  
Walk	
  away	
  from	
  cold,	
  
impersonal	
  business	
  
strategies	
  
Grow	
  through	
  
creaIvity,	
  passion,	
  
loyalty	
  and	
  iniIaIve.	
  
Value	
  human	
  relaIonships	
  
Help	
  others	
  
Never	
  stop	
  learning	
  
Seek	
  long-­‐term	
  (not	
  short-­...
What	
  did	
  your	
  CEO	
  say?	
  
Credits	
  
	
  
	
  
Inspired	
  by	
  Strategies	
  for	
  
Responsible	
  Restructuring	
  by	
  
Wayne	
  F.	
  Cascio...
Gross Profit
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Gross Profit

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Ask your CEO this question, before times get tough. To learn more, watch this LinkedIn webcast with Bruce Kasanoff, J.T. O'Donnell and Lou Adler: http://www.spreecast.com/events/can-we-make-sense-of-modern-hiring or visit http://www.kasanoff.com

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Gross Profit

  1. 1. Making  profits  by  cu2ng  people  is…  
  2. 2. by  developing   talent!  
  3. 3. Ask  your  CEO:   “In  tough  <mes,   are  employees     costs  to  be  cut,     or  assets  to  be   developed?  
  4. 4. (insert  CEO  answer  here)  
  5. 5. Downsizers  see   employees  as   commodi<es,  like  paper   clips  or  light  bulbs.   Renewers  strive  to   use  more  effec<vely   the  employees  they   already  have.   Source:  Strategies  for  Responsible  Restructuring  by  Wayne  F.  Cascio   Most  firms  fall   into  one  of  two   groups…  
  6. 6. Don’t  wait   un<l  these  hit!           Ask  now.  
  7. 7. In  tough  <mes,   most   companies  are   downsizers,   not  renewers.           Which  will   your  CEO   choose?  
  8. 8. Unlike  light   bulbs  and   paper  clips,   people  have   ideas.  People   can  grow,   adapt  and   make  giant   leaps  forward.  
  9. 9. “Teamwork”  rings  hollow  at  downsizers  
  10. 10. does  NOT  mean   run  as  fast  as   you  can…  
  11. 11. …or  else  you  will  be   sacrificed!  
  12. 12. These  firms  deserve   the  loyalty  of   employees,  customers   and  investors.     They  deserve   your  loyalty.   Renewers  
  13. 13. Research  shows   you  cannot  shrink   your  way  to   prosperity.   Source:  Strategies  for  Responsible  Restructuring  by  Wayne  F.  Cascio  
  14. 14. Treat  people  as  people   Treat  people  as  costs  
  15. 15. Walk  away  from  cold,   impersonal  business   strategies  
  16. 16. Grow  through   creaIvity,  passion,   loyalty  and  iniIaIve.  
  17. 17. Value  human  relaIonships   Help  others   Never  stop  learning   Seek  long-­‐term  (not  short-­‐term)  profits  
  18. 18. What  did  your  CEO  say?  
  19. 19. Credits       Inspired  by  Strategies  for   Responsible  Restructuring  by   Wayne  F.  Cascio.     Thanks  to  Adam  Grant  for   sharing  this  research  with  me.     Except  where  otherwise   noted,  images  by   IdeaStepConceptStock/ ShuUerstock.     Created  by  Bruce  Kasanoff.     Visit  Kasanoff.com.    
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