20 Rules for Selling Ideas to Your Boss
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20 Rules for Selling Ideas to Your Boss

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Bruce Kasanoff is a ghostwriter for entrepreneurs, executives and social innovators. Learn more at http://www.kasanoff.com.

Bruce Kasanoff is a ghostwriter for entrepreneurs, executives and social innovators. Learn more at http://www.kasanoff.com.

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    20 Rules for Selling Ideas to Your Boss 20 Rules for Selling Ideas to Your Boss Presentation Transcript

    • Rule #1: You actually have to do stuff.
    • Rule #2: Avoid open warfare.
    • Rule #3: Never bluff your boss. Do your research.
    • Rule #4: Only talk numbers to numbers people.* * Your boss may be ego-driven, not numbersdriven.
    • Rule #5: Talking louder is seldom an effective sales strategy.
    • Rule #6: Never inflate results. Long-term trust is more important than short-term wins.
    • Rule #7: Don’t obsess over whether you are treated fairly. Obsess over results.
    • Rule #8: No surprises. Ever.
    • Rule #9: Look the role you are trying to play.
    • Rule #10: Don’t overcommit.
    • Rule #11: If you screw up, admit it. Then fix it.
    • Rule #12: Be yourself. Life is too long to fake a role.
    • Rule #13: Relax. There is no Rule 13.
    • Rule #14: Pay more attention to the details of your business than your boss does.
    • Rule #15: Don’t hang yourself. Only promise results you KNOW you can deliver.
    • Rule #16: Don’t waffle. If you promised “Ultra,” deliver Ultra.
    • Rule #17: Keep your cool. Anger causes tunnelvision.
    • Rule #18: Do not get full of yourself. Always show respect.
    • Rule #19: When you get feedback, actually listen to it. Listen to my radio interview on selling ideas to your boss.
    • Rule #20: Your boss is a person, too. Watch for signs that today might be a bad – or good – day to pitch your idea. Listen to my radio interview on selling ideas to your boss.
    • All images by Ollyy/Shutterst ock! Created by Bruce Kasanoff Linked In: 110+ articles | Profile Slideshare: 20+ free decks Website: Kasanoff.com Book: Smart Customers, Stupid Companies Phone: Email: 203.341.9448 bruce@nowpossible.com
    • This may be shocking, but it is time to go back to work.