Crisis Management Executive Programme
Date December 18-19, 2008
Time 9:00 am—5:00pm
Venue A five-star hotel in Gubei district, Shanghai
Organizer Venture E (Shanghai) Co., Ltd.
Target General Managers, Directors, Department Managers, Professionals and SME
Fee RMB 2950 per person (including material, lunch and refreshments, etc.)
Background A crisis situation can emerge very rapidly and destroy a vibrant organization
within a matter of months, weeks, days or even hours. Natural calamity,
infection, malicious intent, complex and interdependent systems, accidents and
negligent acts are some of the major and common drivers of crisis in
While some crisis can be prevented, it is inevitable that a significant number of
them need to be managed once it happens.It is common for organizations to rely
on their own staff to manage a crisis situation. This is particularly true when the
crisis first hits or when the facility is miles away from professional assistance.
Apart from the work that the police and civil defence agencies do, organizations
are accountable to their shareholders, their customers, their employees and their
immediate neighbours to ensure that the crisis gets resolved completely and
within the shortest time possible.
A company with a RMB 100 million revenue can lose up to RMB 1.92 million
revenue in a week. The company can also lose their reputation, market share,
listing fee and pre-committed advertising expenditure on top of their revenue
loss. This workshop program will help you develop your management
leadership in crisis management and is probably one of the most valuable
investment you can make to protect your company. Register now!
Executive Day 1 Module Title: Foundation Program in Crisis Management
This program equips the participant with the necessary foundation to understand
the basis for crisis management and the primary concepts and processes
employed to prepare for a crisis. This practice based module includes
interactive practice sessions to help participants internalize the learning process.
The themes covered in this module include “Enterprise risk management”,
“Introduction to crisis management”, “Crisis Management Global Standards”,
“Crisis perspectives and crisis stakeholders” and “Risk Analys”.
Day 2: Module Title: Develop Your Crisis Management Plan
This program provides the participant with an opportunity to understand and
practice how to assemble the primary components of a crisis management plan.
This practice based module includes interactive practice sessions to help
participants internalize the learning process. The themes covered in this module
include “Teams and infrastructure”, “Incident team structure and roles”,
“Emergency Response”, “The Crisis Operations Plans” and “Disaster
Agenda Time: Day One Day Two
9:00 - 9:15 Introduction to Program Recapitulate day 1 program
Director and Workshop
9:15 - 9:45 Enterprise Risk Teams & Infrastructure
Project teams; Project team time
The nature of the risk- commitments; Crisis
return relationship;management team structures;
Organization structures and crisis management team roles
types of industry; Risk (terms of reference). Transition
management processesfrom routine to crisis structures.
within large organizations; Assemble your Team and
The concept of risk; The Infrastructure
relationship between risk,
crisis and continuity
management; Why is it
important to know the risk
management structures in
their own organization?
Project Work: Group
discussion on risk mgt
9:45 - Introduction to Crisis The Incident Command
10:30 Management System (ICS)
Definition of a crisis; The Crisis response outcomes;
evolution of crisis mgt; Functional requirements;
Outcomes expected from a Principles of the ICS; Command
crisis mgt program; Global Roles; Response Roles.
trends in crisis mgt; Issues Project Work: Develop your
in crisis mgt; Legal Incident Command System
obligations to shareholders,
investors and to the public;
Analyzing business losses.
Project Work: What are the
impacts of a crisis on your
10:30 - TEA BREAK
11:00 - Crisis Management Escalation and Mobilization
11:45 Global Standards
Why are global standards Recognizing and communicating
important? Global a crisis; who to contact? How to
guidelines and standards on contact? Templates and
PROGRAM M Thiyagarajan (Rajan) spent 12 years in the Ministry of Defence with key
DIRECTOR appointments in the areas of public affairs; intelligence; and policy making. In
all of these departments, one of his primary responsibilities was crisis
management and providing training and conducting exercises for senior officers
on crisis management. Participants of such exercises are the Defence Minister,
Chief of Defence Force, Service Chiefs, and senior commanders.
Apart from crisis management, Rajan has also provided training to senior
commanders on media management during a crisis. Some of the crisis situations
he had handled are the El Nino Crisis, Change of Political Regime in
Indonesia, Rescue Plan for Singapore Soliders during the Taiwan Strait Crisis,
Rescue Plan for Singaporeans in Cambodia, and various others sensitive
Currently Rajan works as a senior consultant with Training Edge International.
As a trainer , Rajan believes in creating a relaxed atmosphere that condones
and, in fact, encourages committing mistakes. He is of the view that one can
learn more from mistakes than by trying to avoid them. The free expression of
ideas, views, and opinions is encouraged and expected for effective learning to
take place. Laughter, in his sessions, is a strict requirement and not an optional
In his free time, he conceptualises, scripts, directs and hosts television
programmes aired on Mediacorp’s TV12. The genre of programmes he has
covered in the past 20 years includes variety, cookery, drama, business, current
affairs, and children's talk show. He has won the Best Presenter Award twice for
his TV performance.
Rajan’s areas of specialization include Crisis Management, Media and Public
Relations, Advertising, Marketing, News Writing, Feature Writing, Video
Production, and Professional Preparation.
Rajan has his Bachelor of Arts, Bachelor of Social Sciences (Honours) from the
National University of Singapore and a Master of Arts in Southeast Asia from
the University of London. He also holds the Certificate in IT for Teaching
(Foundation) and the Certificate in Teaching (Higher Education) accredited with
the University of Sheffield.
About Venture E (Shanghai) Co, Ltd is a consortium of educational institutions made
Venture E up of multi-national management experts of Singapore, North America and
China. Our company focuses on training and consulting.
Application Please fill up the below form for application and then fax + (86) 21 62256760
or e-mail to firstname.lastname@example.org
(Please use full name of your company and actual name of participants)
Company name:______________________；Number of Participants: ______
Contact Name:__________ ； Phone:_____________ ；
Name of Participants: ____________________________________________
Methods of Payment: Wire transfer (one week before the seminar)
Contact Venture E (Shanghai) Co, Ltd
Contact: Miss Gao
Tel: + (86) 21 6225 8260
Fax: + (86) 21 6225 6760
Address: No.1016 Ding Xi Rd. Building North Yin Tong Centre Room 1010
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