Your SlideShare is downloading. ×
0
Petition To Win:            Benefits & Best Practices              for Online Petitions               Lawrence Grodeska   ...
Protecting and Preserving the     www.cjwconsulting.com            Institutional Memories of            Nonprofits Since 1...
Affordable collaborative data             management in the cloud.A Service   Of:                     Sponsored by:
Today’s Speaker                                     Lawrence Grodeska                                    Nonprofit Communi...
Petition To Win:Benefits & Best Practicesfor Online PetitionsPromote your campaign. Pressure decision-makers. Generate med...
Agenda:                        Presenter                               :• Why online petitions?• What makes a winning  pet...
10,000,000 Active users permonth150 Countries20,000 Organizations havecollected40,000,000 Signatures
#petition2win Takeaway:Online petitions are highly socialobjects that compliment traditionaladvocacy tactics.
Winning Petitions Are“DIRTy”:Dramatic, Inspiring,Relevant & Timely
#petition2win Takeaway:People on Change.org create moments.Nonprofits are using Change.orgto create movements.
Create a profile for your organization.
Start a petition!
#petition2win Takeaway:Winning petition checklist:achievable ask, specific targeting,compelling story, provocative image,e...
Promoting Your Petition•   Use your email list•   Share on Facebook & Twitter•   Embed widget on your website or blog•   R...
Communicate with your supporters!
Close the loop with a petition delivery.
What are YOU changing?   • Change.org/organizations   •    @ChangeOrgs   •    /ChangeOrgs   • Lawrence@change.org
Find listings for our current season          of webinars and register at:            NonprofitWebinars.comA Service   Of:...
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Petition To Win: Benefits & Best Practices for Online Petitions
Upcoming SlideShare
Loading in...5
×

Petition To Win: Benefits & Best Practices for Online Petitions

877

Published on

Pink Slime. The Boy Scouts of America. Trayvon Martin. Online petitions are all over the news these days, but the big news is that they really do work. In the information age, online petitions have become an important tactic for advocacy campaigns and a crucial channel for list growth to support direct email fundraising. Listen in to learn best practices for online petitions that Change.org has gleaned from hundreds of thousands of campaigns started on the world’s petition platform.

Published in: Business
1 Comment
1 Like
Statistics
Notes
  • Did you find this presentation helpful and would like to see more of our sessions? Feel free to register for any of our upcoming NonprofitWebinars sessions here: http://nonprofitwebinars.com/webinars/

    Also, we invite you to watch the video for this session here:
    http://www.slideshare.net/NonprofitWebinars/petition-to-win-benefits-best-practices-for-online-petitions-video-16846859
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total Views
877
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
2
Comments
1
Likes
1
Embeds 0
No embeds

No notes for slide

Transcript of "Petition To Win: Benefits & Best Practices for Online Petitions"

  1. 1. Petition To Win: Benefits & Best Practices for Online Petitions Lawrence Grodeska February 26, 2013A Service Of: Sponsored by:
  2. 2. Protecting and Preserving the www.cjwconsulting.com Institutional Memories of Nonprofits Since 1993 (866) 598-0430 info@cjwconsulting.comA Service Of: Sponsored by:
  3. 3. Affordable collaborative data management in the cloud.A Service Of: Sponsored by:
  4. 4. Today’s Speaker Lawrence Grodeska Nonprofit Community Manager Change.org for OrganizationsAssisting with chat questions: Hosting:Jamie Maloney, Nonprofit Webinars Cheri J Weissman, CJW Consulting & Services, Inc.A Service Of: Sponsored by:
  5. 5. Petition To Win:Benefits & Best Practicesfor Online PetitionsPromote your campaign. Pressure decision-makers. Generate media. Grow your base. Win.
  6. 6. Agenda: Presenter :• Why online petitions?• What makes a winning petition?• How to start yourED2D23 petition• Sponsored Campaigns Lawrence Grodeska Nonprofit Community• Q&A ManagerHashtag: #petition2win
  7. 7. 10,000,000 Active users permonth150 Countries20,000 Organizations havecollected40,000,000 Signatures
  8. 8. #petition2win Takeaway:Online petitions are highly socialobjects that compliment traditionaladvocacy tactics.
  9. 9. Winning Petitions Are“DIRTy”:Dramatic, Inspiring,Relevant & Timely
  10. 10. #petition2win Takeaway:People on Change.org create moments.Nonprofits are using Change.orgto create movements.
  11. 11. Create a profile for your organization.
  12. 12. Start a petition!
  13. 13. #petition2win Takeaway:Winning petition checklist:achievable ask, specific targeting,compelling story, provocative image,engaging title.
  14. 14. Promoting Your Petition• Use your email list• Share on Facebook & Twitter• Embed widget on your website or blog• Reach out to local bloggers & allies• Include link in press releases
  15. 15. Communicate with your supporters!
  16. 16. Close the loop with a petition delivery.
  17. 17. What are YOU changing? • Change.org/organizations • @ChangeOrgs • /ChangeOrgs • Lawrence@change.org
  18. 18. Find listings for our current season of webinars and register at: NonprofitWebinars.comA Service Of: Sponsored by:
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×