Implementing a great accessibility strategyLéonie Watson, Director of Accessibility
Why is web accessibility      important?
Web accessibility is good forbusiness   Information about your products will reach    millions more people
Web accessibility boostssearch engine ranking   Accessible websites are indexed more    efficiently
Web accessibility minimiseslegal risk   UK, European and International legislation
UK Equality Act   Requires that private sector websites are    accessible
Web accessibility is the rightthing to do   Online social responsibility promotes brand    reputation
How does webaccessibility work?
Web accessibility guidelines   Web Content Accessibility Guidelines (WCAG)    2.0
Web accessibility conformance
Web accessibilitystrategy within yourorganisation
BS8878 Web accessibility codeof practice   UK industry standard from BSI
Accessible and usable   All internet users should be able to get onto    websites and find them easy to use when they    ...
Clear responsibility   Organisations should create a written web    accessibility policy and assign one person to be    r...
Bigger picture   Organisations should make sure that    accessibility is included in all stages of web    design and that...
Change with the times   Organisations should get feedback from users    and test websites to sure they stay accessible
ThankyouAny Questions?
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Implementing a great accessibility strategy

  1. 1. Implementing a great accessibility strategyLéonie Watson, Director of Accessibility
  2. 2. Why is web accessibility important?
  3. 3. Web accessibility is good forbusiness Information about your products will reach millions more people
  4. 4. Web accessibility boostssearch engine ranking Accessible websites are indexed more efficiently
  5. 5. Web accessibility minimiseslegal risk UK, European and International legislation
  6. 6. UK Equality Act Requires that private sector websites are accessible
  7. 7. Web accessibility is the rightthing to do Online social responsibility promotes brand reputation
  8. 8. How does webaccessibility work?
  9. 9. Web accessibility guidelines Web Content Accessibility Guidelines (WCAG) 2.0
  10. 10. Web accessibility conformance
  11. 11. Web accessibilitystrategy within yourorganisation
  12. 12. BS8878 Web accessibility codeof practice UK industry standard from BSI
  13. 13. Accessible and usable All internet users should be able to get onto websites and find them easy to use when they get there
  14. 14. Clear responsibility Organisations should create a written web accessibility policy and assign one person to be responsible for it
  15. 15. Bigger picture Organisations should make sure that accessibility is included in all stages of web design and that decisions are documented
  16. 16. Change with the times Organisations should get feedback from users and test websites to sure they stay accessible
  17. 17. ThankyouAny Questions?

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