K West hotel
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K West hotel Presentation Transcript

  • 1. K West Hotel in London
    Influence Marketing Action Plan
    LéaBonnin, NodiraMavlyanova
  • 2.
    • Create a video of the hotel overall, and another one specialized on the spa as they propose an unique spa.
    • 3. Share this video on social networks, on well being and on magazine websites (http://www.emotionspa-mag.com/home-en/)
  • - Invite journalistsin order to promote the hotel by word of mouth - Create flyers to share in hotel and spas magazines, in the recording studios to influence people to stay in this hotel, or dancers recording to practice in the fitness room of the spa