BusIness communIcatIon Communication is the art of transmittinginformation, ideas, attitudes from one person toanother. Communication is the process ofmeaningful interaction among human beings.
cHaracterIstIcs oF communIcatIon It is a 2-way process Communication process happens between oramong two or more parties. (Sender and Receiver) Communication involves exchange of ideas,feelings, information, thoughts, and knowledge. Communication should involves mutualunderstanding between Sender and Receiver .
oBjectIves oF BusIness communIcatIon Conveying the right message Co-ordination of effort Good industrial relations Development of managerial skills To send message To receive message To promote To inform
WHy do We communIcatIon ?WE COMMUNICATION TO - Inform Reveal Misinform Persuade Counsel Accept Sell Affirm Buy Clarify Confuse Motivate Confirm Criticize Advice Deny Teach Conceal Learn
cHanneL oF communIcatIonSENDER CHANNEL MEDIUM RECEIVER FEED BACK
Example for :Channel of CommunicationPRINCIPLE PEON NOTICE STUDENTSENDER CHANNEL MEDIUM RECEIVER
IntraPeronaL communIcatIon Intrapersonal communication is languageuse or thought internal to the communicator. Itoccurs when an individual sends and receivesmessages internally. (occurring in the mind of theindividual)
PRAYING APPRECIATION YOURSELF LOOKING IN THE MIRRORCrossing your fingers for your results etc.
InterPersonaL communIcatIon Interpersonal communication is theuniversal form of communication that takesplace between two individuals. Since it is person-to-person contact, it includes everyday exchangeof thoughts that may be formal or informal.
INTERVIEW (FORMAL) CONVERSATION (INFORMAL) Talking to mate, chatting etc.
grouP communIcatIon Group communication isinterpersonal communication performedwhen there are more than 3 individuals duringwhich information is shared, ideas developed,decisions made, and/or problems solved etc.
TEACHER TEACHING POLITIC IANS APPEALING FOR VOTESLectures, meetings, group discussions etc.
mass communIcatIon For mass communication we require amediator to transmit information.Communication through mass media to largesegments of the population at the same time.
TELEVISIONS NEWSPAPERS Radio, magazines, reports, pan plates etc.
metHods oF communIcatIon There are two methods ofcommunication-
verBaL communIcatIon Communicating with words, written orspoken. Verbal communication consists ofspeaking, listening, writing and reading.
audIo verBaL communIcatIon RADIO CELLPHONES Walky-talky, pre recorded cassettes, songs etc.
vIsuaL verBaL communIcatIon TRAFFIC SIGN STAMPS AND SEALS* For visual verbal communication visual content should contain words/letters.
audIo-vIsuaL verBaL communIcatIon PRESENTATIONS , SEMINARS MOVIES Video conferencing, television advertisements etc.
non verBaL communIcatIon Non-verbal communication includes theoverall body language of the person who isspeaking, which will include the body posture,the hand gestures, and the overall bodymovements. It also includes signs , symbols etc.
audIo non verBaL communIcatIon WHISTLE HORN BELL Siren, instrumental music etc.
vIsuaL non verBaL communIcatIonSYMBOLIZES MARRIED PEACE RESTROOM MEN/WOMEN* For visual Non Verbal communication visual content should NOT containwords/letters, it should be symbolically represented.
audIo vIsuaL non verBaL communIcatIon ORCHESTRACELEBRATIONS, GESTURE
Ms. SUCHETA ONKARITEXTS AND NOTESwww.google.comwww.wikipedia.com