Fundraising on facebook

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  • 1. Fundraising on Facebook
  • 2. 89% Non Profits have significant presence in facebook
  • 3. Social fundraising facts 13.27% of final donations came directly thoughsocial media. And that doesn’t even include email.Social media is responsible for 345% more of finaldonations when compared to organic searchFacebook plays the biggest role in donations, raising95.85% of donations from all social media.
  • 4. Social fundraising facts$250 Over $250M* raised Millions through Facebook* Estimate based on analysis
  • 5. Popular fundraising apps in FacebookProcessing Fees 4.75% Fundrazr* Razoo Firstgiving Causes Donate App* * Integrated with PayPal
  • 6. Processing fees for a $100 transaction Fundrazr* $ 5.00 $ 0.40 Donate App* $ 2.00 $ 2.40 Razoo $ 2.90 Causes $ 4.75 Firstgiving $ 7.50* Integrated with PayPal
  • 7. ―We are consistently impressedby the cause-focusedorganizations using Facebook todrive awareness and actionaround society’s most pressingproblems. With a community of 1billion people on Facebook,every local cause can become aglobal one — and every globalcause can turn into a personalmovement.‖
  • 8. Make it easy to donate SIMPLICITY BOOSTS PARTICIPATION A simple and easy to use interface will make it easy for the participants to donateThese apps provide easy to donate interfaces. Leverage them
  • 9. fundrazr.comfb.com/donateappcauses.comfirstgiving.comrazoo.com
  • 10. Our recommendation
  • 11. http://www.facebook.com/MiraclesForJosh On the morning of 6/30/2011 Josh Fell off a ladder and severely injured his brain and spine. The events of that day paved a rough path into their future – Heather (wife), Taylor daughter and others, that will be ficancially and emotionally challenging
  • 12. Success Stories "Weve raised $20,000 from our Facebook page to support Josh and his family in his$20,000 raised using recovery. Thank you to the generous people of Shreveport, LA and all our Facebook fansDonate App who have helped us. Without our Facebook page and app, we would have never been able to raise this money"
  • 13. Click to visit on facebook