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O gip ap Presentation Transcript

  • 1. How to achieve succes from thefocus student market
  • 2. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Why having a focus student market isimportant?Why can’t I work in many markets?
  • 3. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Finding my Focus MarketI have decided myfocus marketaccording to asubproduct and I’mdriving growththrough itI don’t have clearwhich subproduct tofocus on and I don’tknow where can I findthe market for it
  • 4. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013SegmentMarketCustomizedProductMarketingChannelFocusedSalesSupplybaseddeliveryShowcasingImpact1.RightPeople &Structure 2.Education& TrackingMethod3.ReplicatingSuccessLets remember our Product growthstrategy
  • 5. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013What should I be doing?Match your Market needs with thesupply available in the system.Simple 1
  • 6. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 20131. Analyze the universities and courses in your cityand find the ones that can deliver the mostqualified EPs.2. Check on the S&D tools (AFT, DAAL Files andMy@.net) the supply available for those coursesand rank them.3. According to Students interest and Visaprocedures, choose the top Countries topromote for your Eps.4. Create an especific product for them.
  • 7. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Make sure you are able to deliver thatproduct!2
  • 8. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013S&D Delivery1. Communication channels: Wiki, FB group,SearchTools, Webinars2. Country promotion: Webinars from ICXers toEPs about the Cy.3. Incentive systems: Matching with these cywill have a reward4. Investments: NST specifically for India,CEEDers for Cy Promotion and Connection.International relations Strategy
  • 9. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Building a proper HR CapacityThe OGIP team iscomplete, with allmembers totallytrained and withexperience in GIP.Motivation is on fire!I don’t have Enoughmembers, my temadoesn’t have enoughexperience and itmight be demotivated
  • 10. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013What should I be doing?Specialize your team by sub-product,not by process.Simple 1
  • 11. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013StructureVPITMemberETMembersMake sure each team is an specialist on its sub-product
  • 12. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Build a high performing GIP Team2
  • 13. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013How?1. Include members with the same background and profileof your subproducts.2. Create a Seller/Matcher Development programs,3. Clear Rewards and Recognitions plan for them.4. Make sure your LCP understand that GIP needs thesame ammount and quality of HR that GCDP has.
  • 14. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013ProfileBasedRecruitmentSalesChallengesand PracticeTrainingSystemCareer PathVirtualPhysicalSales/Match Development Program