O gip ap

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O gip ap

  1. 1. How to achieve succes from thefocus student market
  2. 2. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Why having a focus student market isimportant?Why can’t I work in many markets?
  3. 3. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Finding my Focus MarketI have decided myfocus marketaccording to asubproduct and I’mdriving growththrough itI don’t have clearwhich subproduct tofocus on and I don’tknow where can I findthe market for it
  4. 4. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013SegmentMarketCustomizedProductMarketingChannelFocusedSalesSupplybaseddeliveryShowcasingImpact1.RightPeople &Structure 2.Education& TrackingMethod3.ReplicatingSuccessLets remember our Product growthstrategy
  5. 5. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013What should I be doing?Match your Market needs with thesupply available in the system.Simple 1
  6. 6. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 20131. Analyze the universities and courses in your cityand find the ones that can deliver the mostqualified EPs.2. Check on the S&D tools (AFT, DAAL Files andMy@.net) the supply available for those coursesand rank them.3. According to Students interest and Visaprocedures, choose the top Countries topromote for your Eps.4. Create an especific product for them.
  7. 7. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Make sure you are able to deliver thatproduct!2
  8. 8. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013S&D Delivery1. Communication channels: Wiki, FB group,SearchTools, Webinars2. Country promotion: Webinars from ICXers toEPs about the Cy.3. Incentive systems: Matching with these cywill have a reward4. Investments: NST specifically for India,CEEDers for Cy Promotion and Connection.International relations Strategy
  9. 9. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Building a proper HR CapacityThe OGIP team iscomplete, with allmembers totallytrained and withexperience in GIP.Motivation is on fire!I don’t have Enoughmembers, my temadoesn’t have enoughexperience and itmight be demotivated
  10. 10. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013What should I be doing?Specialize your team by sub-product,not by process.Simple 1
  11. 11. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013StructureVPITMemberETMembersMake sure each team is an specialist on its sub-product
  12. 12. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013Build a high performing GIP Team2
  13. 13. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013How?1. Include members with the same background and profileof your subproducts.2. Create a Seller/Matcher Development programs,3. Clear Rewards and Recognitions plan for them.4. Make sure your LCP understand that GIP needs thesame ammount and quality of HR that GCDP has.
  14. 14. ASIA PACIFIC EXCHANGE ANDLEADERSHIP DEVELOPMENT SEMINAR 2013ProfileBasedRecruitmentSalesChallengesand PracticeTrainingSystemCareer PathVirtualPhysicalSales/Match Development Program

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