K eep  I t  S hort &  S weet  Twitter on the run !
What is Twitter ? <ul><li>Social networking and micro blogging ! </li></ul><ul><ul><li>Can you say it in 140 characters or...
Tweet Terms  <ul><li>Follower </li></ul><ul><li>Following </li></ul><ul><li>Tweets/Status </li></ul><ul><li>DM-direct mess...
What is a follower ? <ul><li>Quite literally, someone who subscribes to your tweets </li></ul><ul><li>Device Alerts-you  m...
Who to follow ? What to talk about ? <ul><li>Connect and engage with people you share a common interest with  </li></ul><u...
What is a RT ? <ul><li>Re-Tweet, is exactly what it reads like, you re post something someone else already said-think of i...
Twitter Tools <ul><li>You can send tweets from twitter.com, many people like to use tools like TweetDeck or Hootsuite from...
Scheduling Posts <ul><li>Completely automating your tweets vs. selectively automating vs. never automating </li></ul><ul><...
Cross-posting to other social networks  <ul><li>You can post things to twitter/facebook/linkedin etc. </li></ul><ul><li>My...
Twitter on the run <ul><li>I tweet from my computer or mobile device,(again,if you chose to follow me,device alerts may no...
How to get started on Twitter  <ul><li>Go to  www.twitter.com </li></ul><ul><li>Choose a username-follow signup process </...
Have more questions ? <ul><li>Feel free to connect and engage with me in any way you choose. </li></ul><ul><ul><li>Tweet m...
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Twitter On The Run !

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A brief overview of experiences and strategies I use for maximizing twitter-presented at REBCRYE.

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  • Joined Twitter August 2009, was COMPLETELY clueless, thought it was pointless and useless, a bunch of people over sharing and talking about nothing One year, and 13K+ tweets later- met dozens face to face, referrals leading to business, referrals that have saved deals, business coaches- have seen ROR leading to ROI
  • Personally. I have NO one set for device alerts-the only device alerts I get are DM- direct messages, and to be honest even THOSE annoy me to some degree-I’d prefer an email or text at that point-but I’m quirky like that. Part of the reason I have no device alerts set, is that I want to use Twitter on MY terms…not anyone else&apos;s…I follow some people who tweet, a lot…I follow some news organizations that constantly send out tweets.
  • Examples of completely ( and at times nonsensical) automated posts : AARealEstateNYC
  • Twitter On The Run !

    1. 1. K eep I t S hort & S weet Twitter on the run !
    2. 2. What is Twitter ? <ul><li>Social networking and micro blogging ! </li></ul><ul><ul><li>Can you say it in 140 characters or less ? </li></ul></ul><ul><ul><li>Can you say it with a photo ? </li></ul></ul><ul><li>Followers – who to follow, how to follow, WHY follow ? </li></ul><ul><li>KISS: Keep it short and sweet </li></ul><ul><li>Create content or curate content or distribute content </li></ul>
    3. 3. Tweet Terms <ul><li>Follower </li></ul><ul><li>Following </li></ul><ul><li>Tweets/Status </li></ul><ul><li>DM-direct message </li></ul><ul><li>@ replies/messages </li></ul><ul><li>RT </li></ul><ul><li>URL shorteners </li></ul><ul><li>Hashtag “ #rebcrye” </li></ul>
    4. 4. What is a follower ? <ul><li>Quite literally, someone who subscribes to your tweets </li></ul><ul><li>Device Alerts-you may opt to get device alerts from some people you follow- which means in short someone tweets, you get a text with their tweet sent to your phone </li></ul>
    5. 5. Who to follow ? What to talk about ? <ul><li>Connect and engage with people you share a common interest with </li></ul><ul><li>Search keywords –great for “listening” to see what people say about industry, or what questions or needs they have </li></ul><ul><li>Know your audience, know your purpose </li></ul>
    6. 6. What is a RT ? <ul><li>Re-Tweet, is exactly what it reads like, you re post something someone else already said-think of it like those really annoying chain letter emails people forward you-or some of the GOOD things you get-strive to stay on the GOOD side, if you annoy people, they won’t follow you as you pollute the tweet stream </li></ul>
    7. 7. Twitter Tools <ul><li>You can send tweets from twitter.com, many people like to use tools like TweetDeck or Hootsuite from their computers </li></ul><ul><li>You can send tweets from your phone,via SMS ,or installing a client on your smart phone </li></ul>
    8. 8. Scheduling Posts <ul><li>Completely automating your tweets vs. selectively automating vs. never automating </li></ul><ul><ul><li>Matter of taste, and in my opinion control-my strategy is selective automation-in the sense where I schedule non time sensitive tweets, and the rest, well as it comes  </li></ul></ul><ul><li>Tweeting listings –personal blend/balance. </li></ul>
    9. 9. Cross-posting to other social networks <ul><li>You can post things to twitter/facebook/linkedin etc. </li></ul><ul><li>My thought- do so selectively-everything doesn’t pertain to every platform (especially the case with LinkedIn) </li></ul><ul><li>Some tools will allow you to cross post selectively –don’t connect them all if you can help it </li></ul>
    10. 10. Twitter on the run <ul><li>I tweet from my computer or mobile device,(again,if you chose to follow me,device alerts may not be so smart  ) </li></ul><ul><li>If you’re a blackberry user,from what I’ve seen most people prefer UberTwitter or Twitter for Blackberry- or twitter via SMS </li></ul><ul><li>iPhone : I prefer Tweetdeck or Twitter for iPhone </li></ul><ul><li>iPad : Twitter for iPad, Twitteriffic or Tweetdeck </li></ul>
    11. 11. How to get started on Twitter <ul><li>Go to www.twitter.com </li></ul><ul><li>Choose a username-follow signup process </li></ul><ul><li>Create your profile- do NOT leave the “bio” section blank ! </li></ul><ul><li>Add your mobile device OR (recommended) play around with twitter client </li></ul><ul><li>Search for people you already know via email </li></ul>
    12. 12. Have more questions ? <ul><li>Feel free to connect and engage with me in any way you choose. </li></ul><ul><ul><li>Tweet me : @NikkiBeauchamp. Follow me with device alerts at your own risk ;) </li></ul></ul><ul><ul><li>Call me : M: 917-528-6501 O: 212-300-1835 </li></ul></ul><ul><ul><li>Email me : [email_address] </li></ul></ul><ul><ul><li>Grab me after the session and shake me down until I weep or laugh hysterically  </li></ul></ul><ul><ul><li>Happy Tweeting ! </li></ul></ul>

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