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Radio 2.0 le nouvel âge d'or de la radio RADIONOMY par Alexandre Saboudjian @ Rencontres Radio 2.0 Paris
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Radio 2.0 le nouvel âge d'or de la radio RADIONOMY par Alexandre Saboudjian @ Rencontres Radio 2.0 Paris

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Transcript

  • 1. Monday 25 July 2011
  • 2. Radio 2.0 - Paris• More Radios, More Formats, No Regulation• Long Tail• No more Bordiers• Less Ads – More Targeting -• An incredible increase of radio devices !!!!
  • 3. Radio 2.0 - Paris
  • 4. Radio 2.0 - Paris30.000.000 Hours/Month
  • 5. Radio 2.0 - Paris• 52 % - iTunes, iPhone & iFamily…..• 20 % - Windows Media Player• 17 % - Radionomy Player• 11 % - Winamp, Vlc, Real Audio,….
  • 6. Radio 2.0 - Paris
  • 7. Radio 2.0 - ParisWe don’t sell radios but listeners
  • 8. Radio 2.0 - ParisWe don’t sell radios but listeners ListenersRadio Stream-Caster Listeners Listeners
  • 9. Radio 2.0 - Paris 100 %Connected
  • 10. Radio 2.0 - ParisUsually apersonnal listening
  • 11. Radio 2.0 - ParisA different period of listening
  • 12. Radio 2.0 - ParisAudience Platform $$$ NATIONALRadionomy SALES HOUSE Producer ProRadionomy + Radios Relay INTERNATIONAL EXCHANGE PLATFORM
  • 13. Radio 2.0 - Paris
  • 14. Radio 2.0 - ParisWELCOME TO THE NEXTGENERATION OF RADIOS
  • 15. OrganisateursXavier FILLIOL Nicolas MOULARD,Directeur Editions de l’Octet Directeur ActuOndaxavier@octet.tv moulard@actuonda.com