INNOVATION CULTURE

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INNOVATION CULTURE

  1. 1. @NICKWECREATESWITCHED ONCULTUREDESIGNING INNOVATION CULTURES FOR GOODNICK JANKEL, WECREATEIRISSAPRIL 2012
  2. 2. wecreate enlightens,empowers and enableschange-makers to co-create a radically betterworld.We do this through purpose-driven innovation. org design.masterclasses. intensive training.high-impact coaching. leadershipdevelopment.
  3. 3. WHAT ATTRACTS YOU MOST TO THISSESSION?HOW DOES THIS TOPIC CONNECT WITHYOUR GOALS & AMBITIONS?
  4. 4. INNOVATIONNOT REALLY ABOUT ‘GETTING’ NEW IDEASOR SOLUTIONS
  5. 5. PERMISSIONTO CHALLENGE CONVENTIONAL THINKING
  6. 6. LET GOOF THE OLD IDEAS
  7. 7. ALLOWNEW IDEAS ALREADY IN THE TEAM TO FLOW
  8. 8. The Breakthrough Switch Breakthrough Problem Opportunity What is the problem, in human terms? What kind of headline ideas could seize this opportunity ? Conventional Breakthrough Proposition PropositionWhat is the current proposition [programme offer, policy idea, campaign What proposition [programme offer, policy idea, campaign message, impact message, impact model, org process] that leads to this problem? model, org process] that emerges from this insight? Assumptions Breakthrough Insights What do we have to believe to generate and validate this proposition? What is a more insightful, future-positive belief? © wecreate 2012
  9. 9. 12A BILLION PEOPLE DO NOT HAVE CLEAN WATER - CHOLERA EPIDEMICS KILLHUNDREDS OF THOUSANDS
  10. 10. Cholera Breakthrough Problem Opportunity What is the problem, in human terms? What kind of headline ideas could seize this opportunity ? A billion people do not have clean water - cholera epidemics kill The Folded Sari hundreds of thousands. Breakthrough Proposition PropositionWhat is the current proposition [product offer, business model, org process] What value proposition [product offer, business model, org process] that leads to this problem? emerges from this insight? Raise money to buy and deliver Piggy-back on existing equipment and focus equipment (drill boreholes, pumps, investment on empowering and enabling lifestraws) to provide water. More people (with media tools, comms etc) to use it investment needed to maintain in new ways to increase health - virally. technology. Assumptions Breakthrough Insight What do we have to believe to generate and validate this proposition? What is a more insightful, future-positive belief? Technology & infrastructure solve problems. Existing equipment can be re-purposed to Money solves problems. solve problems. The people need help. The people need empowerment. . © wecreate 2012
  11. 11. 14
  12. 12. The Breakthrough Switch Breakthrough Problem Opportunity What is the problem, in human terms? What kind of headline ideas could seize this opportunity ? ORDER ORDER Conventional Breakthrough Proposition Proposition RESEARCHWhat is the current proposition [programme offer, policy idea, campaign message, impact model, org process] that leads to this problem? REFINE What proposition [programme offer, policy idea, campaign message, impact model, org process] that emerges from this insight? RIGOUR RIGOUR Assumptions Breakthrough Insights What do we have to believe to generate and validate this proposition? What is a more insightful, future-positive belief? CHAOS © wecreate 2012
  13. 13. The Breakthrough Switch Breakthrough Problem Opportunity What is the problem, in human terms? What kind of headline ideas could seize this opportunity ? ORDER ORDER Conventional Breakthrough Proposition PropositionWhat is the current proposition [programme offer, policy idea, campaign What proposition [programme offer, policy idea, campaign message, impact THE EXTENT OF THE message, impact model, org process] that leads to this problem? model, org process] that emerges from this insight? BREAKTHROUGH DEPENDS ON HOW DEEP WE ARE WILLING TO GO Breakthrough Assumptions Insights TO MAKE THE SWITCH What do we have to believe to generate and validate this proposition? What is a more insightful, future-positive belief? CHAOS © wecreate 2012
  14. 14. OUTCOMESARE CORRELATED TO CULTURE ABOVE ELSE
  15. 15. DESIGNA CULTURE TO CREATE BREAKTHROUGHINNOVATION
  16. 16. WHAT DOES AN INNOVATION CULTURELOOK & FEEL LIKE?WHAT DOES AN INNOVATION BLOCKINGCULTURE LOOK & FEEL LIKE?
  17. 17. TENSIONRISK & RETURNCREATIVITY & CONTROLFREEDOM & FUNDING CONSTRAINTSEXPERTISE & ENTHUSIASM
  18. 18. 10DRIVERSOF OUR NATURAL INNOVATION CAPACITY
  19. 19. 1OPEN UPDESIGN FOR CROSS-POLLINATION, CHANCEENCOUNTERS & DIVERSITY
  20. 20. “That’s the real lesson:Chance favors theconnected mind.”STEVEN JOHNSON
  21. 21. “Ultimately, diversity contributes notjust by adding different perspectivesto the group but also by making iteasier for individuals to say whatthey really think. [...] Independenceof opinion is both a crucial ingredientin collectively wise decisions and oneof the hardest things to keep intact.Because diversity helps preserve thatindependence, it’s hard to have acollectively wise group without it.”JAMES SUROWIECKI
  22. 22. 2SPACEDESIGN SANCTIONED SPACES & PLACES TOCHALLENGE ASSUMPTIONS, MAKECONNECTIONS & CONVENECONVERSATIONS
  23. 23. 3CHALLENGEINVITE, EMPOWER & EMBRACE MAVERICKS,INSIDE & OUTSIDE ORG TO QUESTIONEVERYTHING SAFELY & SMARTLY
  24. 24. 4INTENTMAKE SURE EVERYONE KNOWS EXACTLYWHY THEY ARE INNOVATING (TACIT &EXPLICIT)
  25. 25. 5MMMOTIVATEDESIGN, RECRUIT & EVALUATE FORMASTERY, MEANING & MEMBERSHIP
  26. 26. 6THUMBDESIGN PRINCIPLES (OR HEURISTICS) THATGUIDE BREAKTHROUGH THINKING & ACTION
  27. 27. 7PIGGY BACKMAKE SMALL CHANGES IN EXISTINGMEETINGS, TEMPLATES AND PROCESSES TOSTEER TOWARDS BREAKTHROUGHTHINKING
  28. 28. 8FOCUSDESIGN CHECK LISTS THAT ‘PULL THROUGH’BREAKTHROUGH THINKING & ACTION
  29. 29. 9LEARNDESIGN WAYS FOR BREAKTHROUGHINNOVATION TO BE CAPTURED, SHARED &AMPLIFIED
  30. 30. 10COMMITBREAKTHROUGH INNOVATION ISBREAKTHROUGH LEADERSHIP (AND VICEVERSA)TRUST PEOPLE & OUTCOMES
  31. 31. The pioneering Find out morecreative leadership about this and our innovation and & collaboration leadership coaching training at programme www.wecreate.cc
  32. 32. CONNECTNICK@WECREATE.CCWECREATE.CC: TRAINING, COACHING, ORG DESIGNNICKJANKEL.COM: LIFE SWITCHED ON

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