21 Days to A Kick-Ass
     Social Media Presence
Day: 1 to 7
Seth Godin’s Hierarchy
    Attitude
    Approach
    Goals
    Strategy
    Tactics
    Execution
Attitude

Who Am I?

What Do I Believe In?

Who Also Believes In These Things?

What Do I Want To Accomplish? (General)

W...
Approach


How Do I Want To Accomplish My Mission?

What Do I Want To Avoid While Accomplishing It?

What Tools Do I Want ...
Goals

3-5 Year

1-2 Year

1, 3, 6, 9, and 12 Month

2 Weeks

Today
Day: 8 to 10
Establish Tools and
     Partners
     Accoutabilibuddies

     Publishing Partners

     Ghost Writers

     Execution Te...
Establish Metrics
    What Metrics?

    Where?

    How?

    How Often?

    By Whom?
Set Up Accounts

    Hosting

    Social Media

    Domains

    Sub-Domains
Day: 11 to 14
Finalize Relationships

  Affiliates/Advertisers

  In-Kind Links

  Graphic Designer

  Web Designer

  Ghost Writer/Tech ...
Content Research and
   Content Maps
  Look on Amazon for books with similar topics

  Create overarching categories

  Cr...
Review Hierarchy



You might have learned something new.
Day: 14 to 20
CREATE CONTENT, YOU FOOL.
Day: 21
PUBLISH CONTENT, YOU FOOL.
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  • Transcript of "21 days to a Kick-Ass Social Media Presence"

    1. 1. 21 Days to A Kick-Ass Social Media Presence
    2. 2. Day: 1 to 7
    3. 3. Seth Godin’s Hierarchy Attitude Approach Goals Strategy Tactics Execution
    4. 4. Attitude Who Am I? What Do I Believe In? Who Also Believes In These Things? What Do I Want To Accomplish? (General) What’s My Story?
    5. 5. Approach How Do I Want To Accomplish My Mission? What Do I Want To Avoid While Accomplishing It? What Tools Do I Want To Use To Tell The Story
    6. 6. Goals 3-5 Year 1-2 Year 1, 3, 6, 9, and 12 Month 2 Weeks Today
    7. 7. Day: 8 to 10
    8. 8. Establish Tools and Partners Accoutabilibuddies Publishing Partners Ghost Writers Execution Team
    9. 9. Establish Metrics What Metrics? Where? How? How Often? By Whom?
    10. 10. Set Up Accounts Hosting Social Media Domains Sub-Domains
    11. 11. Day: 11 to 14
    12. 12. Finalize Relationships Affiliates/Advertisers In-Kind Links Graphic Designer Web Designer Ghost Writer/Tech Team?
    13. 13. Content Research and Content Maps Look on Amazon for books with similar topics Create overarching categories Create a publication schedule Practice your craft (writing, audio/video recording, etc)
    14. 14. Review Hierarchy You might have learned something new.
    15. 15. Day: 14 to 20
    16. 16. CREATE CONTENT, YOU FOOL.
    17. 17. Day: 21
    18. 18. PUBLISH CONTENT, YOU FOOL.

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