HEARTS 20 year Marketing Plan for The Cardiologist Monica Kristine Reyes October 13, 2010
The Search for the HEART Keeping the end in Mind Vision/ Mission Roles Monitors SunTzu: Art of War Before and After
Keeping the End in Mind I envision myself as a devoted, competent and empathicCardiologist, working with competent and dedicated individuals towards a mutual ambition of providing innovative, quality, strategic, available, accessible, economic and cost-effective medical services for my countrymen.I envisage myself as a CARDIOLOGIST who pushes for a well-informed health community, empowered in achieving a sustainable and excellent state of health through quality service and charitable endeavors- all these for the year 2030.
The Cardiologist with a Heart Devout Catholic Caring Daughter Dedicated Cardiologist Encouraging Teacher Deep-rooted Filipino Witty Entrepreneur Honest Citizen
Tools of the Heart Dream Book Diary Review Sessions with Peers Medical Missions Continuous Studying Time table MBA Classes Newspapers
Cardiologist “MONAY-ka, KRISTINE REYES!” The MONAY MONAY KA! QUEEN-of-HEARTS=CARDIOLOGIST
Sun Tzu has a HeartSun Tzu and the heARTof Modern Warfareby:McNeilly McNeilly's six principles are: 1. Win All Without Fighting: Achieving the Objective Without Destroying It 2. Avoid Strength, Attack Weakness: Striking Where the Enemy is Most Vulnerable 3. Deception and Foreknowledge: Winning the Information War 4. Speed and Preparation: Moving Swiftly to Overcome Resistance 5. Shaping the Enemy: Preparing the Battlefield 6. Character-Based Leadership: Leading by Example
The Journey 24 years old Medical Clerk Small, retail businesses Cook, painter, singer MBA student Living under parents’ roof (parents as financial backers) Medical Missions 44 years old Established Cardiologist Restaurant and stocks Cook, painter, singer MD professor Own Hospital OR set up OWN sustainable outreach programs
The heart’s journey entails hardwork and focus. My fulfillment as a Cardiologist stems from the idea that I have left my mark in this world in molding the face of the health system- decreasing morbidity and mortality rates but ensuring quality of life to my patients. Only whole-hearted physicians like me shall will the extinction of the need for our kind.