The small business social media, a guide to biz sugar
by Niall Devitt, Social Media Strategist at the Ahain Group on Jul 19, 2013
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BizSugar is a niche resource and social networking platform for the small business community. The social networking platform is owned and operated by Anita Campbell of Small Business Trends LLC. Small ...
BizSugar is a niche resource and social networking platform for the small business community. The social networking platform is owned and operated by Anita Campbell of Small Business Trends LLC. Small Business Trends LLC is a stable of 7 websites including the flagship site Small Business Trends, group business blog Tweak Your Biz and BizSugar. As their former community manager, I am well placed to advise you on how to get the most from the platform.
What is BizSugar?
BizSugar is a place where you can submit and share your small business content. Once submitted, the BizSugar community votes on this content with the most voted posts making it to the home page.
The business case for using BizSugar:
• BizSugar is a niche and successful social media for anyone interested in the International Small Business community.
• With over 1 million registered members based around the Globe, it is an effective way to target the small business community, promote your content and drive qualified traffic back to your website.
• It allows you make connections with small business owners, managers and entrepreneurs and to stay informed.
• “Top stories” on BizSugar make it into their Top 10 widget, weekly Top 10 newsletter and the Twitter feed where they get even more visibility.
What others say about BizSugar:
Steven Hughes, GeeklessTech: “BizSugar is a recommended platform to market your website and blog…There are also moderators that get involved and comment, keeping the pace fluid…Be consistent and you’ll make connections. The BizSugar blog traffic back to your site will be sweet.”
TJ McCue, Forbes: “If you are looking for high quality content you can trust, BizSugar offers it. There are real people moderating, vetting, and culling out the spam. There is an opportunity to build a reputation in this niche social network and then spread your content and ideas.”
John Jantsch, Wall Street Journal: Try “networks that cater to business owners, such as Biznik and BizSugar.”
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