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2013 business wire-video_production_brochure
 

2013 business wire-video_production_brochure

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Business Wire, together with NextWorks, provides comprehensive video and visual production services, creating compelling content that is easily shared and published on broadcast, web and mobile ...

Business Wire, together with NextWorks, provides comprehensive video and visual production services, creating compelling content that is easily shared and published on broadcast, web and mobile platforms with measurement tracking built in. From a one-camera interview to live multi-camera events, we have the resources, experience and global relationships to meet your production needs.

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    2013 business wire-video_production_brochure 2013 business wire-video_production_brochure Document Transcript

    • VideoProductionServices
    • NextWorks provides complete domestic and global production services. From a one-camera interview to live multi-cameraevents, NextWorks has the resources, experience and global relationships to meet your production needs.Productions may include◗◗ Corporate Videos◗◗ B-Roll Packages◗◗ Satellite and Radio Media Tours◗◗ Online Influencer Media Tours◗◗ Press Events◗◗ Webcasting◗◗ Public Service Announcements◗◗ Video Interviews◗◗ Video Content for Content Capsules◗◗ Video Content for Image Capsules◗◗ Post Production Services including Editing and GraphicsVideo ProductionWe offer full day HD production crews with cameraman, audio tech and producer. Production equipment includes basic 3-pointinterview lighting, lavaliere and boom microphones with mixer and HD camera package. (Note: Additional production equipmentsuch as teleprompter and operator, additional cameras, and additional lighting may be added at an additional cost).Studio ProductionWe offer full-day studio shoots around the country. Studios come with studio space, green room, make-up room, lighting andaudio, camera and crew. (Note: Not all studios nationwide are full HD. Additional cameras may be needed if HD is requested.Studios have limited sets and props. Add on services such as teleprompter and operator and make-up person may be added atan additional cost).Post ProductionEditing is charged per hour and includes editor and producer.Additional Notes◗◗ Producer travel if requested may be an overage◗◗ Full day crew involves 10-hour day portal to portal◗◗ Production services must be confirmed no less than 24 hours in advance◗◗ Cancellation fees may occur with shoots if cancelled within the 24-hour window◗◗ Studio confirmations must be made 72 hours in advance. Cancellation fees may incur if cancelled within a 72-hour window®A Berkshire Hathaway CompanyProductionServicesBusinessWire.com | 888.381.9473 | info@businesswire.com | blog.businesswire.com | @businesswire©2013 Business Wire
    • NextWorks provides complete domestic and global production services. From a one-camera interview to livemulti-camera events, NextWorks has the resources, experience and global relationships to meet your productionneeds.Corporate VideosIncludes overviews and feature stories, product demonstrations, category education, testimonials, expertinterviews and profiles, and video FAQs.B-Roll PackagesProvides broadcast outlets with all elements needed to create a visually appealing television news story.Satellite and Radio Media ToursExpands campaign reach to television, radio and the web via one-on-one interviews with radio, television andonline media around the country or world.Online Influencer Media ToursExpands reach to the web by inviting bloggers and social media experts to interview your talent and create onlinestories.WebcastingVideo stream of event, announcement or meeting live on the web. Allows you to simulcast your event and greatlyexpand reach and engagement. Archived video adds value in redistribution.Video FAQsFAQ’s are conveyed through a combination of interviews with client spokespeople, industry experts and keyinfluencers. B-roll, graphics, animation and demonstrations are used to visually communicate FAQ responses.Video FAQ’s also cover key customer service issues and provide value to existing customers.Public Service AnnouncementsPSAs are public service announcements for television and radio distribution.They are very effective at raisingawareness of issues campaigns and communicating calls to action.Expert InterviewsInterviews with key company leaders, experts, consumers, partners, key opinion leaders, and any other importantspokesperson help you put a face on your organization and more effectively engage your audience.Post-Production Services including Editing and GraphicsComplete video editing, graphics and animation services. We provide a one-stop source for all your videoproduction needs.®A Berkshire Hathaway CompanyProduction ServicesBusinessWire.com | 888.381.9473 | info@businesswire.com | blog.businesswire.com | @businesswire©2013 Business Wire
    • OverviewSupply broadcast outlets with all of the elements needed to create a visually appealing network news story. NextWorks offers fullservice production, post production and distribution via satellite and web to maximize your target reach.Production◗◗ Includes initial consultation with producer◗◗ Drafting of media alert for distribution◗◗ Slate copy development/scripting◗◗ One full day professional high definition camera crew with producer◗◗ News-style soundbite recordings◗◗ Location backdrop/setting and props, as neededPost Production◗◗ MP3 of all interviews immediately following shoot◗◗ Transcripts of all interviews◗◗ Links to all footage shot for review◗◗ Includes consultation with producer to select soundbites and video◗◗ Up to 8 hours of editing and 3 low resolution preview streamsB-Roll Distribution◗◗ Includes consultation with media relations specialists on outreach strategy◗◗ One 15-minute national satellite feed◗◗ Web distribution to social media sites◗◗ Mpeg4 broadcast quality link available to broadcast stations, as requestedTracking and Reporting◗◗ Comprehensive report of broadcast hits including station ID, market rank, airdate, time and segment length◗◗ Comprehensive report of internet hits including websites, number of viewers and length of time viewedAdditional Notes◗◗ Full day shoot based on a 10-hour day portal to portal◗◗ Editing after 8 hours is billed per hour◗◗ Cancellation charges may incur if cancelled less than 24 hours in advance◗◗ Producer travel and expenses extra, if applicableAdd-on service: Scripted Video Package◗◗ Extend the reach and longevity of your campaign by creating a 90-second scripted video that includes soundbites from yourSMT, B-roll support and a profsional news-style voiceover◗◗ Videos will be distributed over social media networks and baseline analytics will measure tracking and results®A Berkshire Hathaway CompanyB-RollNewsPackagesBusinessWire.com | 888.381.9473 | info@businesswire.com | blog.businesswire.com | @businesswire©2013 Business Wire
    • Expand your campaign’s reach on the web with an online influencer’s media tour. NextWorks’ robust and highly sophisticatedanalytics let us identify your key influencers in the marketplace. Invite bloggers and social media experts to take part in yourmedia tour and interview your talent, based on our unique blueprint analytics reporting.Media Relations◗◗ Consultation to define key messages and discuss targeted influencers, as well as studio location and talent selection as needed◗◗ Draft of media alert for distribution.◗◗ Pitching to targeted bloggers and online influencers one month prior to tour.Production◗◗ Complete studio production and crew for 1-2 camera live 3-hour OIT. There is an option of telephone interviews via a securedial-in or Skype.◗◗ Embeddable link to interview will be emailed to each participant after the tour has ended for seamless online posting. Fullyedited interviews will be made available to all participants.Tracking and Reporting◗◗ OIT reporting includes comprehensive analytics report for 30 days after the tour. Analytics reports include key messagepenetration, site syndication, online reach and searchability.Additional Notes◗◗ One DVD history of OIT provided. Additional copies will be billed separately.◗◗ Producer travel and expenses billed at cost, if applicable.◗◗ Catering, make-up artist and teleprompter available at additional cost, as needed.◗◗ Cancellation fees will be charged if an event is canceled within 3 days of confirmed OIT date.®A Berkshire Hathaway CompanyOnlineInfluencerTourPackagesBusinessWire.com | 888.381.9473 | info@businesswire.com | blog.businesswire.com | @businesswire©2013 Business Wire
    • Video Production◗◗ 2 hours of live streaming video◗◗ Windows and Flash file formats, 56,000/150,000 and 300,000 Bit Rates◗◗ 90-Day archive of webcast◗◗ Full day camera crew includes: One camera and standard production gear, including lighting and audio◗◗ Technician/Producer Day - 1 on event day; 1 on set up day◗◗ Site Inspection - to determine lighting, room set up, etc.◗◗ Set Up DayConnectivityBest connectivity will depend on site survey and/or client designated venue.◗◗ ISDN◗◗ Fiber◗◗ SatelliteOverview of Web FeaturesWe can create a specific landing page for your webcast audience that includes logos, photos, text and links. We offer options like:Registration Page◗◗ Capture audience data from registration fields chosen by your company. We will provide you with a link to your registrationreport. Optional password protection available.User Interface◗◗ Player integrated screen that includes slide show and video.Question Manager◗◗ Create a link on your event page to your dedicated e-mail box to receive live e-mail questions during your webcast.Reporting and Tracking◗◗ Complete list of webcast registrants.◗◗ Complete list of people who attended your webcast.◗◗ Live data showing audience figures during webcast.◗◗ Complete list of emailed questions with sender email address for follow up after webcast.Additonal Notes◗◗ Travel and Expenses additional cost, if needed.◗◗ Additional power, lighting and AV equipment may be needed depending on venue.◗◗ Venue costs may be extra based on designated site.®A Berkshire Hathaway CompanyBusinessWire.com | 888.381.9473 | info@businesswire.com | blog.businesswire.com | @businesswire©2013 Business WireLiveWebcasting
    • Expand your campaign reach to television, radio and the web with a satellite media tour. NextWorks’ experienced industryprofessionals will work with you to develop an alert to pitch to stations, book top markets and produce interviews with yourtalent and news outlets around the country.Media Relations◗◗ Consultation to define key messages, target markets, as well as studio location and talent selection, as needed.◗◗ Draft of media alert for distribution.◗◗ Pitching to top markets nationally or designated targeted markets one month prior to tour.◗◗ End of day updates on secured bookings.Production◗◗ Complete studio production and crew for 2-camera live switched 3-hour SMT/RMT.◗◗ Continental breakfast, make-up artist and satellite transmission included.◗◗ 2-hour edit of existing video for B-roll support, if applicable.Distribution◗◗ Satellite broadcast transmission to confirmed stations.◗◗ Web distribution including generic interview taped at SMT.◗◗ Customizable web placements to social media sites.◗◗ Downloadable and hardcopy broadcast files available upon request.Tracking and Reporting◗◗ SMT/RMT reporting includes daily electronic reports for the first week with weekly reports following for six weeks. Finalcomprehensive report delivered at end of six weeks.◗◗ Web reporting (same as above).◗◗ Reports feature station, market rank, airdates, times and segment length.Additional Notes◗◗ One DVD history of SMT/RMT provided. Additional copies billed separately.◗◗ Producer travel and expenses billed at cost, if applicable.◗◗ Airchecks can be ordered for additional fees.◗◗ Cancellation Fees will be charged if event cancelled within 3 days of confirmed SMT/RMT date.®A Berkshire Hathaway CompanyBusinessWire.com | 888.381.9473 | info@businesswire.com | blog.businesswire.com | @businesswire©2013 Business WireSatellite/Radio MediaTourPackages
    • Add-on ServicesOnline Influencer Tour◗◗ Take advantage of NextWorks’ robust and highly sophisticated analytics and let us identify your key influencers in themarketplace. Invite bloggers and social media experts to take part in your media tour and interview your talent.◗◗ NextWorks will supply edited interview content for blogger and social media site hosting.Scripted Video Package◗◗ Extend the reach and longevity of your campaign by creating a 90-second scripted video that includes sound bites from yourSMT/RMT, B-roll support and a professional news-style voiceover.◗◗ Videos will be distributed over social media networks and baseline analytics will measure tracking and results.®A Berkshire Hathaway CompanySatellite/Radio MediaTourPackagesBusinessWire.com | 888.381.9473 | info@businesswire.com | blog.businesswire.com | @businesswire©2013 Business Wire
    • UNITED STATESAtlanta11675 Rainwater DriveSuite 225Alpharetta, GA 30009770.667.7500800.345.7035Fax: 770.667.1515Austin106 East Sixth StreetSuite 900Austin, TX 78701512.476.1000888.829.1330Fax: 512.476.9090BostonTwo Center PlazaSuite 500Boston, MA 02108617.742.2760800.225.2030Fax: 617.742.2782Charlotte6101 Carnegie Blvd.Suite 103Charlotte, NC 28209704.552.1590800.548.6463Fax: 704.552.1501Chicago161 North Clark StreetSuite 3500Chicago, IL 60601312.223.1037888.292.4446Fax: 312.223.1041Cleveland1001 Lakeside AvenueSuite 1525Cleveland, OH 44114216.781.0220800.769.0220Fax: 216.781.0237Dallas5001 Spring Valley RoadSuite 675 EastDallas, TX 75244972.458.9555800.335.7595Fax: 972.458.7646Denver1725 Blake StreetSuite 100Denver, CO 80202303.861.8833800.308.0166Fax: 303.830.2442Detroit248.960.3607Fax: 248.960.3677Houston1800 West Loop SouthSuite 1770Houston, TX 77027713.871.1900800.261.5611Fax: 713.871.1110Los Angeles 12100 Wilshire Blvd.Suite 780Los Angeles, CA 90025310.820.9473800.237.8212Fax: 310.820.7363Miami1200 S. Pine Island RoadSuite 140Plantation, FL 33324954.474.8833800.770.WIRE (9473)Fax: 954.474.5068Minneapolis100 North Sixth StreetSuite 750BMinneapolis, MN 55403612.376.7979866.650.3221Fax: 612.376.9080Nashville100 Westwood PlaceSuite 320Brentwood, TN 37027615.661.6123800.989.9889Fax: 615.661.6151Newport Beach4100 Newport PlaceSuite 830Newport Beach, CA949.757.1021800.731.7829Fax: 949.757.1019New YorkCo-Headquarters40 East 52nd Street14th FloorNew York, NY 10022212.752.9600800.221.2462Fax: 212.752.9698PhiladelphiaOne Belmont AvenueSuite 420Bala Cynwyd, PA 19004610.617.9560800.999.1178Fax: 610.617.9723Phoenix6991 East Camelback Rd.Suite C-309Scottsdale, AZ 85251480.990.9942800.689.5148Fax: 480.990.9948Sacramento916.663.6149Fax: 916.663.6184San Diego3111 Camino del RioNorthSuite 400San Diego, CA 92108619.686.8650Fax: 619.686.8659San FranciscoCo-Headquarters44 Montgomery Street39th FloorSan Francisco, CA 94104415.986.4422800.227.0845Fax: 415.788.5335Seattle701 Pike StreetSuite 1111Seattle, WA 98101206.405.4000800.371.2638Fax: 206.405.4222Silicon Valley5201 Great America Pkwy.Suite 450Santa Clara, CA 95054408.970.4550Fax: 408.970.4561Washington, DC2300 Clarendon Blvd.Suite 300Arlington, VA 22201703.243.0400Fax: 703.243.1480CANADAToronto 144 Front Street WestSuite 340Toronto, ON M5J 2L7CANADA416.593.0208Fax: 416.593.8434Calgary 888 3rd Street SW10th FloorCalgary, AB T2P 5C5CANADA403.520.3282Fax: 403.520.3285FRANCEParis 59 rue de Richelieu75002 ParisFRANCE+33 1.56.88.29.40Fax: +33 1.42.25.19.15GERMANYFrankfurtSandweg 9460316 Frankfurt a.M.GERMANY+49 69.915066.0Fax: +49 69.915066.50UNITED KINGDOMLondon24 Martin Lane1st FloorLondon EC4R 0DRUNITED KINGDOM+44 20.7626.1982Fax: +44 20.7626.1889AUSTRALIASydneyLevel 392 Park StreetSydney NSW 2000AUSTRALIA+61 2.9699.2219Fax: +61 2.9004.7070JAPANTokyoKobayashi Building, 5-F4-2-10 Kudan MinamiChiyoda-kuTokyo 102.0074JAPAN+81 3.3239.0755Fax: +81 3.5210.7214LICENSEDAFFILIATESBusiness Wire India+91.124.4967358Fax: +91.124.4967399w Bangalorew Mumbaiw New DelhiRECIPROCALOFFICESw Chinaw Dubaiw Israelw South Koreaw TaiwanWorldwide BureausBusinessWire.com | 1.888.381.9473 | info@businesswire.com | blog.BusinessWire.com | © 2013 Business WireCopyright & TermsRates are listed in U.S. dollars and are effective on January 1, 2013. Business Wire reserves the right to change theprices and product/overage specifications without notice. Membership and usage of Business Wire is governed by theterms of the Membership Application and Agreement, which may be amended from time to time and by applicablelaws. Membership may be revoked for violation of these terms. Business Wire reserves the right to refuse copydeemed inappropriate or not properly sourced.For additional information on any of our services, please visit BusinessWire.com or contact a Business Wirerepresentative at 888.381.9473 or email info@businesswire.com.92660