Your SlideShare is downloading. ×
Pinterest for Business
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Pinterest for Business

912
views

Published on

Pinterest for Business, tips on how to use this ever growing social media phenomena for your business success. Lessons on how to 'pin', what to pin, and best practices for your company.

Pinterest for Business, tips on how to use this ever growing social media phenomena for your business success. Lessons on how to 'pin', what to pin, and best practices for your company.

Published in: Technology, Design

1 Comment
0 Likes
Statistics
Notes
  • Thanks for your article! I have used pinterest on my website and the result was great, it jumped from #124 to #3 in just 3 weeks time.

    The key is we must got our website pinned and repinned by many people, which is the hardest part. Most of pinterest users won't doing repin when they aren't like what we pinned.

    I do simple thing to outsource it on fiverr and got my site pinned by 75 people, I don't know how can he did it just search by typing pinterest on fiverr and you will find it on the TOP. Many other seller offer pinterest service on fiverr but in my experience they can't make my website increase in SEO. I don't know why.

    Benefits of Pinterest for SEO:
    1. Once our website pinned it has backlinks counts.
    2. You need to ping the links of your pins to the to get your website increase in SEO.
    3. Even though Pinterest does not support anchor text (except the url link), it's still perfect for placing our keywords in description.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Be the first to like this

No Downloads
Views
Total Views
912
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
4
Comments
1
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. What is the interest inPinterest?
  • 2. Pinterestis a pinboard-style social photo sharing network Discover photos you love or are inspired by Organize them into thematic pinboard Share them easily with your friends
  • 3. Pinterest isn’t really about crafts – it’s about aspirations.
  • 4. So what’s the big deal?
  • 5. Pinterest hit 10 million U.S.monthly unique visitors, fasterthan any independent site in history Daily users have increased by more than 145% since 10.4 million registered users the start of 2012 9 million monthly Facebook connected users And it’s the 3rd most popular social network in the United States
  • 6. In October 2011 thewebsite of Time, Inc’sReal Simple Magazinegot more traffic fromPinterestthanFacebook
  • 7. Most American’s spend more time onPinterest than Facebook -mashable.com
  • 8. Ladies Love Pinning80% women 20% men
  • 9. Pinterest is generating more referraltraffic to websites than YouTube,Google+, and LinkedIn combined.
  • 10. Beginning last summer, Pinterest became the top social referrerfor marthastewartweddings.com and marthastewart.com, sending more traffic to bothproperties than Facebook and Twitter combined.
  • 11. so let’s get started
  • 12. So you’ve set up your profile.Now what?
  • 13. How to pin things
  • 14. pinning tips for brands
  • 15. Top 10 Categories on Pinterest 1. Home (17.2%) 2. Arts and Crafts (12.4%) 3. Style/Fashion (11.7%) 4. Food (10.5%) 5. Inspiration/Education (9.0%) 6. Holidays/Seasonal (3.9%) 7. Humor (2.1%) 8. Products (2.1%) 9. Travel (1.9%) 10. Kids (1.8%)
  • 16. Can’t pin fromFacebookorflash sites
  • 17. You can pin videosfrom YouTube andnow Vimeo
  • 18. Don’t be selfish - pin images from various sources – not just your site, that’s boring Use keywords in descriptions to improve discovery of your pins Be nice Credit your sources (link back when applicable) Create boards that reflect brands essence, design,inspiration for products and services or company culture
  • 19. Generating Traffic Comes down to traditional SEO and link building Link to your Pinterest profile from places like Facebook, Twitter, your primary website, associated blogs and any guest articles you write and publish on the web. Re-pin, favorite and comment other users pins Use keywords to make your pins easy to find Run a Pinterest contest
  • 20. Best times to post:Between 2pm - 4pm and 8pm – 1am
  • 21. Pinning textShort answer – not reallyAlternatives are:Snapito – a service that allows you to pin a screenshotof a website (snapito.com)Pin A Quote – grab text from off a website and Pin AQuote will transform it into an attractive graphic for you topin. Text should be very short. (pinaquote.com)
  • 22. Copyright Short answer – no one should be pinning your images without proper permission Reality – people will still do it Pros : most will provide linkback’s to your website or Flickr account (where they obtained the photo) which will drive traffic to youCons: there is the possibility someone could repin from a google image search or repin one of you images and delete the link Proper Pinterestetiquetsays to always provide linkbacks and credit your sources Photographers can monitor whether their images have been "pinned" by adding their domain name to the following address: http://pinterest.com/source/YOUR_DOMAIN_NAME.COM/.They can also add the following line of code to their site to prevent people from repinning their images: < meta name="pinterest" content="nopin" />.Another option – include a watermark on your photos and let people pin them – that way they will always carry your name/brand
  • 23. Thanks!@anniecolellaacolella@GoNewport.com