5 steps to successful marketing
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  • 1.  
  • 2. One - Building a Successful Marketing Proposal
  • 3.
    • Create different versions of your proposal templates to suit your target audience
    • The prospects will judge your company based on your template, so pay close attention to the branding aspect of the template
    • Design your proposal to stand out from the competitors
  • 4. Two - Creating and Managing Contact Database
  • 5.
    • Have a reliable contact database
    • Refrain from purchasing contact lists, as many a times the prospects on such lists may not be credible
    • Ensure that your contact database is always up-to-date
      • Delete all contacts that have incorrect contact information
      • Delete all contacts that have unsubscribed
      • Delete contacts that don’t respond despite repeated contact attempts
  • 6.
    • Ensure that your marketing collateral creates an impact by making it—
      • Relevant
      • Interactive
      • Informative
    • Create powerful design templates for flyers, postcards, brochures, e-book presentation etc.
    • Uniqueness is the key to success and this is accomplished by ‘Branding’
    • Incorporate attractive images and well written content to encourage and gain clients
  • 7.
    • E-mail marketing costs less, has a wider reach and is hence an excellent way to market your listing
    • Have templates designed especially for e-mail marketing, as what may work on print may not work in the electronic format
    • Track the response to your e-mails
    • Alter your e-mail campaigns based on the response
    • Develop trigger- based e-mail campaigns
  • 8.
    • Your website is your identity on the web
    • With Web 2.0 taking hold, 90% of the buyers are checking out the web before making a purchase decision
    • Make sure your website depicts your business in the right manner
  • 9.
    • Ideally your business website should be
      • Content rich
      • Easy-to-navigate
      • Quick to load
      • Providing contact information clearly
    • Track your website traffic regularly so that you can determine the profile of your key target segment
  • 10. Are you looking for an effective way to market your listing? We can help. Now promote your listings in a way that makes an impact! Create Interactive Presentations, Stand-Alone Web Pages , Virtual Tours , Flyers or a YouTube Video —and share them on major social networking sites such as Facebook, Twitter, LinkedIn . You can also automatically distribute your listings on Craiglist, Oodle, Vast and more! Creating low-cost, high-impact marketing materials has never been this easy…or this fast! NEWPLANS 2403 Sidney Street, Suite 150 | Pittsburgh, PA 15203 | USA Ph: 1-412-567-0010 x 217 | Fax: 1-412-202-4922 Email: [email_address] Web: www.newplans.com