5 New Tricks For Social Media Lrbn 9 13 09

  • 2,617 views
Uploaded on

5 New Tricks for Social Media Presentation for the Lady Rogue Business Network

5 New Tricks for Social Media Presentation for the Lady Rogue Business Network

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
2,617
On Slideshare
0
From Embeds
0
Number of Embeds
1

Actions

Shares
Downloads
15
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. 5 New Tricks for Social Media
  • 2. 5 New Tricks for Social Media
    • The Google Gods – Dene
    • Claim Yourself - Dene
    • Have Your Own Website - Judi
    • Get Your Social Groove On / Driving Users To Your Website - Judi
    • Spreading Good Karma / Link Love - Judi
    www.newtricks.me
  • 3. The Google Gods Self or Ego Surfing www.newtricks.me
  • 4. The Google Gods
    • Anyone can say anything online
    • Find your skeletons
      • If it’s inaccurate or slanderous, contact the site to remove it
      • If it’s a matter of public record, do damage control
        • Address it
        • Fight the bad with the good
    • What if you find nothing or social only ?
    • Online presence needs to reflect your Professional Identify / Brand
    www.newtricks.me
  • 5. Stake Your Claim on the Internets www.newtricks.me
  • 6. Claim Yourself – Vanity URLs
    • Linked in - http://www.linkedin.com/in/deneshepherd
      • instead of http://www.linkedin.com/pub/n/nnn/nnn
    • Twitter - http://twitter.com/deneshepherd
      • instead of http://twitter.com/crowndiva
    • Facebook - http:// facebook.com/dene.shepherd
      • instead of http://facebook.com/profile.php?id=123456789
    • Flickr - http://www.flickr.com/photos/deneshepherd
      • instead of http://www.flickr.com/photos/30987315@N05/299774119/
    www.newtricks.me
  • 7. Claim Your Site
    • Google Tools -
      • Add URL - http://www.google.com/addurl/
      • Webmaster tools - submit site map / view search - https://www.google.com/webmasters
      • Analytics – see visitors on map, etc.. - http://www.google.com/analytics/
      • Alerts – lets you know what people are writing about you - http://www.google.com/alerts
      • Business Center – google search displays map - http://www.google.com/local/add/
      • Google Profile – onsite hub – lets you connect all of your sites - http://www.google.com/profiles/
    • Yahoo - site submit - http://search.yahoo.com/info/submit.html
    • DMOZ – Open Directory Project - http://www.dmoz.org/
    • Technorati – http://technorati.com/ - Technorati’s tagging mechanism is SEO friendly – but you gotta claim your site & feed it
    www.newtricks.me
  • 8. Claim Yourself - Google Profile
    • ‘ Social Hub’ - displays your name and links to all your sites
    • If you have an account with Google, including Gmail, you already have a profile.  Type in ‘me’
    • Google profile – http://www.google.com/profiles/
    • Enable profile to be searchable
    • Displays profile badge at the bottom of the first page of your search results
    • Allows people to send you a message without displaying your email address
    www.newtricks.me
  • 9. Get Yourself a Blog/Website
    • Do you have a product to sell or a service to offer?
    • Do you want to start your own business?
    • Are you looking for a job?
    • You need a website!
    www.newtricks.me
  • 10. Get Yourself a Blog/Website
    • Even Dogs have blogs, so why not you?
    www.newtricks.me
  • 11. Get Yourself a Blog/Website
    • You don’t have to resort to an Ill fitting T-Shirt to post your resume. Get a blog!
    www.newtricks.me
  • 12. Get Yourself a Blog/Website
    • Blogs can show a prospective employer what you can
    • do. So much more than just a resume can.
    www.newtricks.me
  • 13. Get Yourself a Blog/Website
      • State of the Art
      • No-Static Website
      • Yes- Blog Site
      • Blog sites
      • Built on SQL database
      • Can grow with you
      • Web 2.0 conversations
      • Keeps readers coming back
    www.newtricks.me
  • 14. Get Yourself a Blog/Website
      • Integrated Blog-Content Management Site
      • Site may have a static front page just like traditional website!
    www.newtricks.me
  • 15. Get Yourself a Blog/Website
      • Integrated Blog-Content Management Site
      • Or it may have a Blog Style Front Page or a combination.
    • For examples see:
    • www.newtricks.me
    • www.wordpress.org/showcase
    www.newtricks.me
  • 16. Getting Your Social Groove On
    • 1. Publish
    • 2. Contribute
    • 3. Promote
    • 4. Comment
    • 5. Network
    www.newtricks.me
  • 17. Getting Your Social Groove On
    • Publish
    • Worthy Content
    • Post regularly
    • Don’t give up
    www.newtricks.me
  • 18. Getting Your Social Groove On
    • Publish
    • Worthy Content Tell Your story – everyone has one, but…
    • ..
    www.newtricks.me
  • 19. Getting Your Social Groove On
    • Publish
    • Worthy Content
    • but…..
    • Not just ME,ME,ME!
    • Instead become a thought
    • Leader in your industry.
    www.newtricks.me
  • 20. Getting Your Social Groove On
    • Publish
    • Worthy Content Develop a good reputation for providing good content.
    www.newtricks.me
  • 21. Getting Your Social Groove On
    • Contribute: Articles to other bloggers
    www.newtricks.me
  • 22. Getting Your Social Groove On
    • Contribute: Give away
    • tips, and how to’s.
    • Most people want to
    • practice the things
    • They’re already good
    • at, and avoid the
    • things they suck at. They
    • stay average or intermediate
    • amateurs forever.
    • “ It’s never too late”
    www.newtricks.me
  • 23. Getting Your Social Groove On
    • Promote: Promo Objective: lots of eyeballs
    • a) Share this b) Tweet Deck c) Facebook etc. d) e-mail signature e) key words & tags on all posts and images
    www.newtricks.me
  • 24. Getting Your Social Groove On
    • Comment:
    • Read and follow other blogs.
    • Be an active participant and leave relevant comments.
    • Reciprocity starts with a little give.
    www.newtricks.me
  • 25. Getting Your Social Groove On
    • Network:
    • Collaborate on-line
    • and off.
    www.newtricks.me
  • 26. Getting Your Social Groove On
    • Network: Build and Cement Real Relationships
    www.newtricks.me
  • 27. Link Hungry Hussies
    • Seek Quality Back-Links
    • Help Search engines find Your site.
    • Help them to Index site
    • Contribute to Google Ranking of importance.
    www.newtricks.me
  • 28. Link Hungry Hussies: Part 1
    • Make ‘em mad
    • Make ‘em Laugh
    • Write Great Content
    • Nothin’ better than a list
    • Except a List of Lists
    • Debunk a Myth
    • Write @ Other’s Blogs
    • Remind Readers to Link
    www.newtricks.me
  • 29. Link Hungry Hussies Part 2
    • Post on Forums
    • Comment on posts
    • Don’t Spam
    • When commenting use post url not only home
    • Submit to directories
    • Build a Squidoo Page
    • Twitter Follow Fridays
    • Tweet this, after posts
    www.newtricks.me
  • 30. Link Hungry Hussies Part 3
    • Belong to Real Groups
    • Trackbacks and Pingback
    • E-mail signatures
    • Don’t spam
    • Become a Sponsor
    • Hold a Contest
    • Giveaways
    www.newtricks.me
  • 31.