New Marketing Summit: dna13

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    Hello everyone. THANKS FOR HAVING ME HERE THIS MORNING. I am going to take the next 5 minutes to introduce you to dna13. Now before I even begin, I should give you a heads-up that we are giving away 20 tickets for a tour of the Gillette Stadium tonight. The catch will be to answer three questions regarding this presentation, so I encourage you to listen quite intently.

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    New Marketing Summit: dna13 - Presentation Transcript

    1. PR 2.0 Empowering the Enterprise in the PR Revolution Alecia O’Brien Product Marketing Manager [email_address] @aobrien
    2. What is dna13?
        • Company: Founded 2001
        • Core Services:
        • Brand and Reputation Monitoring
          • TV, Print, Internet and Social Media
        • Global Collaboration
        • Issue Centric Management of Complex Initiatives
        • Analytics and Reporting
        • Results and Productivity
        • 100+ brands on dna13 platform
      On-Demand Solutions for Brand and Reputation Management
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    12. What does dna13 do? Enterprise PR Software Market Leader Driving Great Brands for Global Corporations
      • dnaEnterprise Core Services:
      • Brand and Reputation Monitoring
        • TV, print, internet and social media
      • Global Collaboration
        • Issue centric management of complex initiatives
      • Analytics and Reporting
        • Results and productivity
    13.  
    14.  
      • Comprehensive Information
      • Comprehensive Information
      • Comprehensive Information
      • Integrated Applications
      • Comprehensive Information
      • Integrated Applications
      • Enterprise Architecture
    15. Don’t forget: Stadium Tour Ticket giveaways @ dna13 booth Thank you Alecia O’Brien [email_address] 1866.842.1723 ext. 231

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