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Board of Directors Meeting

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Board of Directors Meeting Presentation Transcript

  • 1. Social Apps Zeki Mokhtarzada CTO, Freewebs.com
  • 2. About Freewebs
    • Founded in 2001
    • Consumer Web-Publising Platform
      • 20 million monthly uniques internationally.
    • Recently launched the Social Gaming Network, the world’s first gaming network built on top of social networks.
      • 500+ million page views a month.
  • 3. Basic Components of a Social Platform
    • Existing social graph (friends/connections)
    • Placement on profile
    • Built in viral elements (Invite system, newsfeeds, etc.)
  • 4. Facebook
    • Fastest growing social network
    • Created the first social app platform
  • 5. General Architecture
  • 6. Anatomy of a Facebook Application
    • Canvas Page
    • Left Nav
    • Profile Box
    • Invites
    • About Page
    • Directory
      • http://developers.facebook.com/
  • 7. Canvas Page
  • 8. FBML Canvas Page
  • 9. Left Nav
  • 10. Profile Box
  • 11. Invites
  • 12. Sample Apps
  • 13. Baby Countdown
  • 14.  
  • 15. Top Apps
  • 16. Top Friends
  • 17. Super Wall
  • 18. Other Networks
    • Bebo: licensed Facebook’s platform
    • Orkut: open-social
    • MySpace: almost open social
    • Linked-in: Open Social
    • Others: proprietary
  • 19. Risks?
  • 20. Apps are open to everyone
  • 21. Traffic is insecure , and untraceable
  • 22. Privacy “ Sean Lane bought 14k white gold 1/5 ct diamond eternity flower ring from Overstock.com”
  • 23. Implementation
  • 24. Ingredients
    • Web Container (Java/JSP, Ruby on Rails, PHP, Cold Fusion, etc.)
    • Web Developer
  • 25. Basic FBML
    • <fb:name uid=&quot;12345&quot; />
    • <fb:profile-pic uid=&quot;12345&quot; linked=&quot;true&quot; />
    • <fb:dashboard> </fb:dashboard>
    • <fb:friend-selector uid=&quot;123445&quot; name=&quot;uid&quot; idname=&quot;friend_sel&quot; />
    • <fb:multi-friend-selector showborder=&quot;false&quot; actiontext=&quot;Invite your friends to use Librarian.&quot;>
    • <fb:request-form></fb:request-form>
  • 26. API Calls
    • Friends.get()
    • notifications.send()
    • profile.setFBML()
    • friends.getAppUsers()
  • 27. Questions?