Website Holding Page Tips - part 2
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Website Holding Page Tips - part 2

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Do you need a website holding page? Read our article full of useful holding page advice. Plus why not hire us to design your website holding page?

Do you need a website holding page? Read our article full of useful holding page advice. Plus why not hire us to design your website holding page?

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Website Holding Page Tips - part 2 Website Holding Page Tips - part 2 Presentation Transcript

    • Website Holding Page Tips
    • – part 2
    • Part two of our website holding page tips article.
    • If you’ve not already subscribed to our blog, please take this moment to subscribe.
    • Each week we provide useful website CMS, design and SEO tips.
    • If you need a website designer or developer , please get in touch.
    • The text in the holding page
    • The holding page text should be at least three hundred words, using a decent dollop of researched keywords.
    • Consider using the SEOQuake browser plugin, accompanied by Google’s Keyword Tool to help you identify keywords.
    • If you already have active social network accounts such as a Twitter profile, Facebook page or LinkedIn business profile or YouTube channel, then you could decide to link to them.
    • The images in the holding page
    • Forget the work person with their shovel, but instead use an image related to your domain or future website.
    • Why not include a related image and alt tags?
    • It will help strengthen your page search engine optimisation.
    • Example : A tree surgeon holding page could have an image of a tree surgeon treating a tree, then related researched keywords as the alt tag, not forgetting the filename should be keyword related i.e. tree-surgeon-uk.jpg
    • Design considerations
    • Another area where most holding pages let themselves down is hardly any consideration for presentation or design optimisation.
    • The reality is even when people think a holding page could last just a matter of weeks, time-scales can slip.
    • Spending an extra ten or twenty minutes working on the design could be worthy of your time.
    • Page layout
    • A holding page is often a large one layer / column area with a short piece of dull text with minimal presentation.
    • Consider using a slightly more complex layout, one area for your main content, but a secondary area for any external links such as social networks or other content.
    • Don’t clutter up a single area, even a simple page layout can be designed so that the content is clearly presented.
    • Plus allow the wording and brand / house style to shine through.
    • Colours
    • If you already have colours as part of a house style or branding, your holding page should reflect these colours, reinforcing your brand from day one on the domain.
    • If you don’t have a house style, you might want to read our creating a house style article.
    • Image Optimisation
    • Each image should be optimised, even if it is just one image. Making sure the holding page loads quickly is important.
    • If you require image optimisation assistance please one of our articles about optimising your website images.
    • We hope you’ve found our holding page tips useful.
    • If you require a website designer to create your website holding page, please hire Neogain.