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Using Twitter at Conferences



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  • Association of Professional Engineers, Geologists, and Geophysicists of Alberta


  • 1. Nell Eckersley USING TWITTER AT CONFERENCES & AS A PLN VAILL | Workshop Block 5 | Thursday, July 11 | 1:30-3:00 PM
  • 2. 2#VAILL
  • 3. Agenda • Introductions • What is Twitter? • Retweets • The Power of the Hashtag • Interactions and Mentions • Shortening Links for Tweets (and other purposes) • Twitter at Conferences: How to find people to follow & how to get people to follow you • Helpful tools • TweetChat • Paper.Li • TwtPoll • TwitPic 3#VAILL
  • 4. LINCS Community 4
  • 5. 5 #VAILL
  • 6. What Can You Say in 140 Characters? 6#VAILL
  • 7. Retweets •RT @Username 7#VAILL
  • 8. The Power of the Hashtag • #EdTech • #AdultEd • #VAILL 8#VAILL
  • 9. 9 Hashtags • Make the content of your Tweet easier to find for other people interested in the same topic #VAILL
  • 10. 10 Hashtags • Used as a rhetorical device #VAILL
  • 11. 11 Hashtags • Are not case sensitive, but using uppercase and lowercase letters can make them easier to read #VAILL
  • 12. 12 Hashtags • Anyone can make up a hashtag, but for it to be useful as a search term, others have to use it for the same consistent purpose #VAILL
  • 13. 13 Interactions and Mentions #VAILL
  • 14. Anatomy of a Good Tweet 14#VAILL
  • 15. Shortened URLS • school-for-an (73 characters) • (20 characters) 15#VAILL
  • 16. Shortening Links for your Tweets 16 You can use BitLy to shorten URL’s without creating an account #VAILL
  • 17. Customizing Your Shortened URL But if you create an account on, you can customize your shortened URLS Go from to 17#VAILL
  • 18. Analytics With an account you can also track how many times the URL you created has been clicked. 18#VAILL
  • 19. QR Code And with or without an account, you can make any of the shortened URLS into a QR Code by adding .qr at the end 19#VAILL
  • 20. Finding People to Follow • Most websites have a Twitter follow button • Search hashtags and words #AdultEd #VAILL • When you find one person to follow, see who they follow 20#VAILL
  • 21. Search Twitter • Search on for people, keywords or hashtags • Search on for keywords or hashtags even if you don’t have a Twitter account • Track hashtags and tweet from 21#VAILL
  • 22. #VAILL 22 Helping People to Find and Follow You • Use recognized hashtags (like the conference hashtag) • Tweet useful content (links are good) • Follow people (some follow back) • Retweet people (they might follow you) • Include your Twitter handle on your business card and your email signature
  • 23. 23#VAILL
  • 24. 24
  • 25. 25#VAILL
  • 26. 26#VAILL
  • 27. 27
  • 28. What to Do Right Now? • Find five people to follow: @LACNYCnell, @NCLAdvocacy, @LINCS_ED for example • Search for people using #AdultEd and #VAILL • Search for your favorite hobby, writer, singer, actor • Think of a Twitter name and some alternatives (short is better) • Create a Twitter account on • Retweet one tweet and create one of your own tweets Remember to use hashtags 28#VAILL
  • 29. What to Do in the Next Few Weeks • Spend 15 minutes on Twitter every (morning) • reading • retweeting • following new people • Try HootSuite or receiving tweets as sms text messages 29#VAILL
  • 30. 30 Nell Eckersley •Twitter: @LACNYCNell •Email: • #VAILL