International Business Brazil

1,884 views
1,730 views

Published on

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,884
On SlideShare
0
From Embeds
0
Number of Embeds
15
Actions
Shares
0
Downloads
28
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

International Business Brazil

  1. 1. International Business
  2. 2. Presented By 44 05 59 02 42 43 37
  3. 3. Worlds 5 th Largest Country
  4. 4. One of the Latest Emerging Super-Power on the Global Platform
  5. 5. World’s Largest Exporter of Iron Ore and Soya
  6. 6. 9 th Largest Economy in terms of Purchasing Power
  7. 7. Largest Reserves of Tropical Forest, Freshwater and Bio-Diversity
  8. 8. 10th Largest Economy in terms of Market Exchange Rates
  9. 10. Introduction <ul><li>Brazil is larger than the continental US and Australia </li></ul><ul><li>Brazil is also one of the most unequal </li></ul><ul><li>societies. </li></ul><ul><li>The country outside the G8 with the </li></ul><ul><li>best science base. </li></ul><ul><li>It is a key player on the world stage. </li></ul><ul><li>e.g G20, BRIC, Mercosul and many more.. </li></ul>Brief Description Economy Business Environment Business Regulations Product Conclusion
  10. 11. Introduction <ul><li>Population. </li></ul><ul><li>Age Structure. </li></ul><ul><li>Literacy. </li></ul><ul><li>Religion & Language </li></ul>Demographic Economy Political Issues Business Regulations Product Conclusion
  11. 12. Economy Introduction Overview <ul><li>GDP Growth rate – 3.8 % (2006) </li></ul><ul><li>Inflation – 3 % (2006) </li></ul><ul><li>Major Industries </li></ul><ul><li>Trading Partners </li></ul><ul><li>International Economic Organizations </li></ul><ul><li>Government Structure </li></ul>Business Environment Business Regulations Product Conclusion
  12. 13. Business Environment Introduction Economy Business Opportunities <ul><li>Introduction of publicly and privately-run agencies. </li></ul><ul><li>Promising and Predominant Urban Market. </li></ul><ul><li>Foreign investment growth has increased from US$ 2 billion(1995) to US$ 20 billion(2006). </li></ul><ul><li>Trade surplus improved BOP position. </li></ul><ul><li>Infrastructure development. </li></ul>Business Regulations Product Conclusion
  13. 14. Economy Introduction Business Environment Business Regulations Political Environment <ul><li>Undeniable distress in regards to macro-economic policies. </li></ul><ul><li>Impact of Presidential election in 2002. </li></ul><ul><li>Devaluation of Brazilian Currency. </li></ul>Product Conclusion
  14. 15. Introduction Economy Business Environment Legal Environment Executive Branch Public Ministry Legal Aid Office Public Defense Office <ul><li>Defends the juridical order and to </li></ul><ul><li>ensures compliance with the law. </li></ul><ul><li>Its activities also extend towards decisions </li></ul><ul><li>regarding Labor and the Armed Forces. </li></ul>Business Regulations Product Conclusion
  15. 16. Product Introduction Economy Business Environment Business Regulations Overview <ul><li>Licensing from SECEX (Secretariat of Foreign Trade) </li></ul><ul><li>licenses are valid for 60 days starting from the date of dispatch of the goods </li></ul><ul><li>The license is granted only if the payment is effective within 30 days from the date of B/L (Bill of Lading) </li></ul><ul><li>Custom Duties reduced considerably with the formation of Mercosur. </li></ul><ul><li>$70 payable lump sum to obtain an import license. </li></ul>Conclusion
  16. 17. Product Introduction Economy Business Environment Business Regulations Product Details <ul><li>Product Category : Pet food for dogs </li></ul><ul><li>Brand Name : “Dog Chow” </li></ul><ul><li>Parent Company : Nestle </li></ul><ul><li>Product Attributes and Benefits: </li></ul><ul><ul><li>Nestlé's Premium pet food brand </li></ul></ul><ul><ul><li>Formulated with high quality proteins, vitamins. </li></ul></ul><ul><ul><li>100% complete and balanced nutrition </li></ul></ul><ul><ul><li>Pet supper stores. </li></ul></ul>Conclusion
  17. 18. Product Introduction Economy Business Environment Business Regulations B 2 C Market <ul><li>Today, a majority of the big retailing chains have their own import agencies. </li></ul><ul><li>Brazilian supermarkets handle 80 % of the sales of goods of basic necessity. </li></ul><ul><li>The first three retailing chains in the ascending order are: Carrefour, Pao de Acucar and Sendas. </li></ul>Conclusion
  18. 19. Product Introduction Economy Business Environment Business Regulations Pet Food Industry - Brazil <ul><li>Brazil has 27 million dogs and 11 million cats </li></ul><ul><li>They consume about 95 percent of Brazil’s pet food and supplies. </li></ul><ul><li>If all pets were fed processed pet food, the market would total $2.1 billion. </li></ul><ul><li>The Industry is growing at a rate of 26% annually. </li></ul><ul><li>Consumers in the upper income level are the main buyers of pet food and accessories, </li></ul><ul><li>This fast-growing sector is perfect for foreign companies with medium- and long-term plans to enter the Brazilian market </li></ul>Conclusion
  19. 20. Product Introduction Economy Business Environment Business Regulations Market Insights Conclusion
  20. 21. Conclusion Product Introduction Economy Business Environment Business Regulations Why would Dog Chow be Successful ? <ul><li>Premium Pet foods see highest growth. </li></ul><ul><li>Focus on value-added products. </li></ul><ul><li>Relatively few companies dominate the pet food segment. </li></ul><ul><li>Pet superstores attract pet owners </li></ul>
  21. 22. Product Introduction Economy Business Environment Business Regulations Conclusion Future of Dog Chow <ul><li>Future challenge -- to convert pet owners at lower income </li></ul><ul><li>levels completely to commercially-produced Premium Pet </li></ul><ul><li>food . </li></ul><ul><li>Increasing awareness through education on animal health. </li></ul><ul><li>Mid- and economy priced segments increasingly look to </li></ul><ul><li>premium lines as a step towards innovation. </li></ul>
  22. 23. Thank You!!

×