Perspective from MFarm
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Perspective from MFarm

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ICT opportunities and policy challenges for market information activities by Jamila Abass - MFarm

ICT opportunities and policy challenges for market information activities by Jamila Abass - MFarm

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Perspective from MFarm Perspective from MFarm Presentation Transcript

  • Jamila AbassCo-founder & CEOjamila@mfarm.co.ke@kouljay | @mfarm_ke
  • M-Farm in a nutshell1.Price information2.Group selling3.Group buying
  • Price information challenges1.Under funded
  • Price information challenges2.Expensive
  • Price information challenges3.Government is a competitor notacollaborator
  • Price information challenges4.Non standard units
  • Price information challenges5.Market information is aperishable commodity
  • Price information challenges6.Difficult to measure impact
  • Price information challenges7.Can farmers afford it?
  • M-Farm in a nutshell1.Price information2.Group selling3.Group buying
  • M-Farm in a nutshellCollective marketing
  • M-Farm in a nutshell1.Price information2.Group selling3.Group buying
  • M-Farm in a nutshellCollective buying
  • Jamila AbassCo-founder & CEOjamila@mfarm.co.ke | @mfarm_keThank you!Www.mfarm.co.ke | (254) 712 502 130