Perspective from MFarm

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ICT opportunities and policy challenges for market information activities by Jamila Abass - MFarm

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Perspective from MFarm

  1. 1. Jamila AbassCo-founder & CEOjamila@mfarm.co.ke@kouljay | @mfarm_ke
  2. 2. M-Farm in a nutshell1.Price information2.Group selling3.Group buying
  3. 3. Price information challenges1.Under funded
  4. 4. Price information challenges2.Expensive
  5. 5. Price information challenges3.Government is a competitor notacollaborator
  6. 6. Price information challenges4.Non standard units
  7. 7. Price information challenges5.Market information is aperishable commodity
  8. 8. Price information challenges6.Difficult to measure impact
  9. 9. Price information challenges7.Can farmers afford it?
  10. 10. M-Farm in a nutshell1.Price information2.Group selling3.Group buying
  11. 11. M-Farm in a nutshellCollective marketing
  12. 12. M-Farm in a nutshell1.Price information2.Group selling3.Group buying
  13. 13. M-Farm in a nutshellCollective buying
  14. 14. Jamila AbassCo-founder & CEOjamila@mfarm.co.ke | @mfarm_keThank you!Www.mfarm.co.ke | (254) 712 502 130

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