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  • 1. 2013AnnualReport
  • 2. Send an image you own for us to use here to keep costs down Mighty and on the move At over six feet tall, bison are the largest terrestrial animal in North America. A male can weigh upward of two tons (that’s close to 4,000 pounds!) Despite their size, they are constantly on the move, even walking while they eat. Every ANIMAL deserves an ADVOCATE Wins for Wildlife pages 4-9 Financial Overview page 10 Affiliates and Regional Offices page 12 How to Help page 13 Volunteer Leadership, Executive Staff and Corporate Partners page 14
  • 3. National Wildlife Federation’s mission is about securing a future for wildlife — a future made possible because of your efforts. As one of the largest and most influential environmental organizations dedicated to protecting America’s wildlife and wild spaces, our strength comes from your commitment. Thanks to you, 2013 was an extraordinary year at the Federation. Below are just a few ways you are helping to reclaim our nation’s cherished wild spaces and secure a future for the animals that call them home: • Your support is helping NWF conserve and reintroduce wildlife onto large landscapes across the nation, from public lands across the West that are critical to elk and mule deer, to tribal lands like the Fort Belknap Indian Reservation — where bison, until now, had been absent for more than a century. • From the wetlands of the Mississippi River Delta to the sea ice of the Arctic, you are driving our fight to defend, protect and restore all of America’s vulnerable and degraded habitat. • Thanks to you, many species now have a greater chance of surviving the impacts of our changing climate as NWF works with wildlife biologists and other experts to help communities become more climate smart. We’re showing them how to use nature to protect themselves from intensified storms, floods, droughts and more. While we continue to feel the effects of an economy that is slowly recovering, we hope that you, like us, remain optimistic. Even in an era of partisan politics, intense lobbying by special interests and continued cuts in federal conservation funding, we are also seeing true leadership emerge. There are still key decision-makers in the Administration and Congress that have proven they are willing to not just listen to our concerns, but act. And we at NWF will be heard. Our enduring hope is in you, National Wildlife Federation members and supporters, and all who care about wildlife. Thank you for your generosity and commitment to keeping our world wild. Sincerely, From the Board Chair 2013 NWF Annual Report 3 Sincerely, Deborah Spalding Chair, Board of Directors
  • 4. 4 2013 NWF Annual Report Reaching new heights At approximately five feet tall on average, whooping cranes are the tallest birds in North America. Habitat loss and unregulated hunting once diminished the whooping crane’s numbers to just 15 birds in 1941. Conservation efforts helped bring them back from the brink, although today they are still listed as endangered and continue to depend on our help — there are presently only about 300 whooping cranes alive in the wild. Every VOICE makes a DIFFERENCE
  • 5. 2013 NWF Annual Report 5 Keeping our waters healthy Water is a life-sustaining resource for all living creatures. Animal or plant — each depend on having clean and healthy waterways. Yet all too often, crucial aquatic habitat is jeopardized by pollution, climate change and the undermining of vital conservation measures like the Clean Water Act. With the help of friends and supporters like you, NWF is spearheading efforts around the country to protect and restore the vital habitat that all wildlife need to survive. This past year, as a result of NWF’s leadership in the Texas Living Waters Partnership, species such as the whooping crane and mottled duck are better protected due to improved water conservation programs. And in the aftermath of Hurricane Sandy, your support helped us restore habitat for species such as red knots, piping plovers and crabs on Atlantic coastlines by working with communities to prepare for sea level rise, intensified storms and other impacts of climate change.
  • 6. A tiny traveler Monarchs are the only insects that migrate more than 2,500 miles annually. (Although not all do so!) Climate change, illegal deforestation and crop expansion in critical breeding and feeding habitat have all contributed to monarch numbers decreasing at an alarming rate in recent years. 6 2013 NWF Annual Report Every ACTION has an IMPACT
  • 7. Planting the seeds for success The more time you spend in nature, the more attached you become to it. That’s why it’s important that people of all ages get their daily dose of it. Through programs like Eco-Schools USA and Schoolyard Habitats, NWF helps kids develop their own personal connections to the natural world. And through our Garden for Wildlife™ program, we’re engaging adults while providing sanctuaries for some amazing wildlife in need, like the monarch butterfly. 2013 NWF Annual Report 7 NWF donors and supporters like you helped add more than 600 Eco-Schools and 350 Schoolyard Habitats in 2013, bringing our total reach to 7,000 schools and 2.5 million kids spending regular time outdoors. These programs teach kids how to garden, conserve energy and truly appreciate nature. The Federation also designated 15 major communities as Community Wildlife Habitats, as well as close to 10,000 individual gardens as Certified Wildlife Habitats. In these ways, schools, homeowners, businesses and parks are providing vital habitat for birds, butterflies and other backyard creatures, simply by gardening.
  • 8. A giant on the tundra A male polar bear can grow to be seven to eight feet in height and weigh as much as 1,700 pounds. (That’s roughly as much as a Smart Car!) Unlike other bears, polar bears are almost exclusively carnivorous — eating seals, walruses, whale carcasses and, at times, bird eggs. 8 2013 NWF Annual Report Every CHALLENGE needs a CHAMPION
  • 9. Charting a course for the future Despite being one of nature’s hardiest survivors, polar bears are in serious danger of going extinct due to climate change. As the sea ice they live and depend on melts sooner in the spring and freezes over later in the fall, polar bears have less time to hunt for seals, their preferred food. Polar bears are currently listed as threatened under the Endangered Species Act. 2013 NWF Annual Report 9 To slow the pace of climate change we must curb carbon pollution and halt the expansion of dirty energy. This past year, you played a key role in creating national support for federal policies to cut carbon pollution from power plants — generating more than 400,000 letters of support to Congress and the Administration by members and activists. Together we also further delayed several dirty energy projects — including the Keystone XL tar sands oil pipeline — and prevented three proposed coal export facilities from being built in the Pacific Northwest.
  • 10. Financial Overview Aptly named, loggerheads have large heads and strong jaws that allow them to feed on hard-shelled prey such as mollusks, crabs and corals. The organization’s consolidated statement of activities includes the results of the operations of National Wildlife Federation (NWF) and National Wildlife Federation Endowment, Inc. 10 2013 NWF Annual Report Funding In fiscal year 2013, National Wildlife Federation revenue totaled $85 million, with 69 percent of this revenue coming from supporters through memberships, publications and catalog. Thirty-five million dollars in donations and bequests came from generous individual donors, including our members, Guardians of the Wild, Leaders Club, the J.N. “Ding” Darling Circle and members of our bequest legacy program, the Legacy Society. Foundations and corporations provided 291 grants for National Wildlife Federation’s conservation and education programs, totaling $18 million. Major foundation grants were awarded by the David and Lucile Packard Foundation, Erb Family Foundation, Ford Foundation, Gordon and Betty Moore Foundation, Houston Endowment, Inc., Kendeda Fund, Meadows Foundation, Norwegian Agency for Development Cooperation, Richard King Mellon Foundation, Walton Family Foundation, Wildlife Conservation Society, William and Flora Hewlett Foundation and other anonymous donors. Revenues generated by NWF’s publications and films totaled $14 million. Nature education materials’ revenue totaled $9 million. Gain on investment income totaled $6 million, and royalties and other income yielded $3 million. Supporting Services General, administrative and fundraising expenses, which support NWF’s conservation mission, totaled only 22 percent of total expenses for 2013.
  • 11. Photo of your choice from your collection and a caption. 2013 EXPENSES Support services Conservation education programs Foundations and corporations 2013 REVENUE Individuals Publications Other Nature education materials CONSOLIDATED STATEMENTS OF ACTIVITIES For the Year Ended August 31, 2013 ($ in thousands) REVENUE Contributions from individuals $35,343 Contributions from foundations & corporations $17,804 Publications $13,851 Nature education materials $9,463 Other $8,970 Total Revenue $85,431 EXPENSE CONSERVATION EDUCATION PROGRAMS Conservation advocacy programs $26,640 Education outreach and publications $18,493 Other nature education programs $11,335 Membership education programs $9,857 Total program expense $66,325 SUPPORT SERVICES Fund raising $9,804 General and administrative $8,675 Total support service expense $18,479 Total expense $84,804 CHANGE IN NET ASSETS BEFORE GAINS $627 Other gains $2,736 CHANGE IN NET ASSETS $3,363 NET ASSETS, BEGINNING OF THE YEAR $42,574 NET ASSETS, END OF YEAR $45,937 78% 22% 41% 21% 16% 11% 11% 2013 NWF Annual Report 11
  • 12. Affiliates and Regional Offices 12 2013 NWF Annual Report Alabama Wildlife Federation Arizona Wildlife Federation Arkansas Wildlife Federation Colorado Wildlife Federation Connecticut Forest & Park Association New Jersey Audubon PennFuture Delaware Nature Society National Aquarium Florida Wildlife Federation Georgia Wildlife Federation Idaho Wildlife Federation Prairie Rivers Network Indiana Wildlife Federation West Virginia Rivers Coalition Iowa Wildlife Federation Kansas Wildlife Federation Louisiana Wildlife Federation Natural Resources Council of Maine Environmental League of Massachusetts Michigan United Conservation Clubs Minnesota Conservation Federation Mississippi Wildlife Federation Conservation Federation of Missouri Montana Wildlife Federation Nebraska Wildlife Federation Nevada Wildlife Federation New Mexico Wildlife Federation Environmental Advocates of New York North Carolina Wildlife Federation North Dakota Wildlife Federation Environment Council of Rhode Island South Carolina Wildlife Federation South Dakota Wildlife Federation Tennessee Wildlife Federation Vermont Natural Resources Council Northeast Regional Center New Hampshire Audubon Wisconsin Wildlife Federation Wyoming Wildlife Federation Association of Northwest Steelheaders Planning and Conservation League Virginia Conservation Network National Advocacy Center Earth Conservation Corps Mid-Atlantic Regional Center NWF Affiliate NWF Regional Center South Central Regional Center —Atlanta Office Great Lakes Regional Center South Central Regional Center Texas Conservation Alliance Northern Rockies and Pacific Regional Center—Missoula Office Rocky Mountain Regional Center Northern Rockies and Pacific Regional Center—Seattle Office NWF Headquarters Virgin Islands Conservation Society Sociedad Ornitol ógica Puertorriqueña, Inc. Conservation Council for Hawa i i Renewable Resources Coalition and Foundation ALASKA HAWAII PUERTO RICO VIRGIN ISLANDS Affiliates and Regional Offices California Regional Center A raccoon can remember the solution to a tricky task for up to three years. NWF’s affiliates are autonomous nonprofit organizations that take the lead in state and local conservation efforts and collaborate with NWF on a wide variety of regional and national issues. This diverse network of partners elects key members of NWF’s leadership and sets NWF’s conservation policy priorities through an annual resolution process. From our Regional Centers, NWF launches and deploys on-the-ground projects that inspire, educate and mobilize Americans in communities from coast to coast. Both greatly enhance our ability to protect wildlife and the wild places they call home.
  • 13. How To Help OUTRIGHT GIFTS • Become a monthly supporter • Become a Guardian of the Wild with a donation of $100 or more • Join the J.N. “Ding” Darling Circle with a gift of $1,000 or more • Make a one-time cash gift • Make a charitable gift of stocks or bonds • Honor a loved one with a tribute gift PLANNED GIFTS • Remember NWF in your will or trust • Support NWF by naming us a beneficiary of your Life Insurance Policy LIFE INCOME GIFTS • Set up a Charitable Gift Annuity to support NWF while still receiving yearly income for your (or your spouse’s) lifetime • Name NWF as a beneficiary of your Charitable Remainder Trust MATCHING GIFTS • The impact of your gift could double (or even triple!) if your employer is one of the thousands that match employee donations to charitable organizations like NWF. To learn more, visit www.nwf.org/matching There are so many ways to give and help further the movement to protect wildlife for our children’s future. To learn more or to make a donation, please contact us at 1-800-822-9919 or visit www.nwf.org/howtohelp 2013 NWF Annual Report 13
  • 14. Volunteer Leadership, Executive Staff and Corporate Partners BOARD OF DIRECTORS As of September 1, 2013 Deborah Spalding Chair Guilford, CT Stephen Allinger Immediate Past Chair Albany, NY Paul Beaudette Eastern Vice Chair East Greenwich, RI David Carruth Central Vice Chair Clarendon, AR Kathleen Hadley Western Vice Chair Butte, MT Brian Bashore Region 9 Director Lincoln, NE Tahlia Bear At-Large Director Longmont, CO Virginia Brock Region 4 Director Crawfordville, FL Clark Bullard Region 6 Director Urbana, IL Alison Byers At-Large Director Philadelphia, PA Shelley Cohen At-Large Director Washington, DC Ron Clausen At-Large Director Point Richmond, CA Sharon Darnov At-Large Director Los Angeles, CA Dianne Dillon-Ridgley At-Large Director Iowa City, IA John Grant At-Large Director Atlanta, GA David Hargett Region 3 Director Greer, SC Mark Heckert Region 11 Director Puyallup, WA William Houston Region Director 1 Kingfield, ME Jerry Little At-Large Director Clifton, VA Ramon Lopez At-Large Director Newport Beach, CA Christopher Nook At-Large Director Beachwood, OH Julia Reed Zaic Region 12 Director Laguna Beach, CA Kent Salazar Region 10 Director Albuquerque, NM Truman Semans At-Large Director Durham, NC Leslie Shad At-Large Director Evanston, IL Gregory Smith At-Large Director Laurel, MD Mary Van Kerrebrook Region 8 Director Houston, TX Lise Van Susteren Region 2 Director Bethesda, MD Bruce Wallace Region 7 Director Ann Arbor, MI Nicole Wood Region 5 Director Bonne Terre, MO ENDOWMENT TRUSTEES As of September 1, 2013 Alex Speyer III Chair Pittsburgh, PA Sharon Darnov Trustee Los Angeles, CA Jerry Little Trustee Clifton, VA E. Wayne Nordberg Trustee New York, NY Deborah Spalding Ex Officio Trustee Guilford, CT Eric Steinmiller Trustee Washington, DC Charles A. Veatch Trustee Reston, VA EXECUTIVE STAFF Larry J. Schweiger Past President and Chief Executive Officer Jaime Berman Matyas Executive Vice President and Chief Operating Officer Dulce Gomez-Zormelo Vice President, Finance Chief Financial Officer Treasurer Maureen Smith Chief Marketing Officer Barbara McIntosh Senior Vice President and General Council Anthony Caligiuri Senior Vice President, Conservation and Education Programs VICE PRESIDENTS Kevin Coyle John Kostyack Jim Lyon Matt Schuttloffel Anne Senft 14 2013 NWF Annual Report
  • 15. PRESIDENT’S ADVISORY COUNCIL As of September 1, 2013 Derith Wallace MacBride Chair Piedmont, CA Fred Abbey Falls Church, VA Kay Kelley Arnold Little Rock, AR Lowell E. Baier Bethesda, MD Gregor Bailar McLean, VA Mark W. Baum Reston, VA Loren Blackford New York, NY Alan and Melinda Blinken Ketchum, ID Joseph Brennan Evanston, IL Magalen O. Bryant Middleburg, VA Fran Buchholzer Akron, OH Elizabeth Burleson White Plains, NY Alicia Celorio Miami, FL Peter Blaze Corcoran, Ed.D Sanibel Island, FL Dr. Gilbert S. Omenn and Martha Darling Ann Arbor, MI Leslie C. Devereaux Bloomfield Hills, MI Nicholas Moore Eisenberger New York, NY Michael V. Finley Medford, OR Rick Flory and Lee Robert Jackson, WY James Fowler New York, NY Jameson S. French Kingston, NH Robert H. Gardiner Cumberland, ME Tom Gilmore Pocono Pines, PA Raymond and Linda Golden New York, NY Susan Gottlieb Beverly Hills, CA Dale L. Grimm, Esq. Westlake Village, CA Maureen Hackett, MD Minnetonka, MN Barbara Brinton Haas Washington, DC William T. and Jane Hopwood Elkins, NH Christine P. Hsu Potomac, MD Matt James Menlo Park, CA Catherine Ladnier and J. M. Robinson Greenwich, CT Mary Anne Anderson Lanier Atlanta, GA Dr. Robert S. Lawrence Baltimore, MD Ellen Luttrell Menlo Park, CA Gina Melin Coconut Grove, FL Olga Melin Sunny Isles Beach, FL Virginia Claiborne Miller and Bruce Wallis New Orleans, LA Gilman and Marge Ordway Honorary Members Wilson, WY and Indian Wells, CA Paul F. Rizza, PhD Grove City, PA Simon C. Roosevelt New York, NY Sallie Sebrell Lexington, VA Alanna E. Tarkington Westlake Village, CA Michael Traynor Berkeley, CA Lesley Turner Vienna, VA R.E. Turner III Honorary Chair Atlanta, GA Walter Umphrey Beaumont, TX Angela van Doorn Washington, DC Beatrice Busch von Gontard Front Royal, VA Peter M. Wege Honorary Member Grand Rapids, MI Steve Weinstein Pembroke, Bermuda Madelin Martin Wexler Chicago, IL Timothy E. and Lisa Wyman Easton, MD CORPORATE PARTNERS American Beauties Native Plants Animal Planet Aveda Bank of America Hanna Andersson Johnson & Johnson Mattel REI SeaWorld Parks & Entertainment The Hartford The Walt Disney Company Ubooly 2013 NWF Annual Report 15 Credits Cover, Shutterstock/Johnson Cheng; Page2, Shutterstock/Nagel Photography, Shutterstock/Robynrg (inset); Page 3, Corbis/Rachid Dahnoun/Aurora Open; Page 4, David Sager, DonKates (inset); Page 5, iStockPhoto/Peggy HanHan, iStockPhoto/Belterz (inset); Page 6, iStockPhoto/Debra Lee Wiseberg, iStockPhoto/johnandersonphoto (inset); Page 7, iStockPhoto/Paul Tessier, 123rf. com/Studio Porto Sabbia (inset); Page 8, 2014 Howard Ruby, 2014 Howard Ruby (inset); Page 9, 2014 Howard Ruby, iStockPhoto/Steve Debenport Imagery (inset); Page 10, iStockPhoto/www. goodcoverdesign.co.uk; Page 11, Shutter- stock/foryouinf; Page 12, iStockPhoto/ Forest Chaput Photgraphy; Page 13, Shutterstock/BG Smith; Page 14, iStockPhoto/AtWaG; Page15, Shutterstock/hdsidesign; Backcover, 2014 Howard Ruby. Design: Janin/Cliff Design, Inc.
  • 16. NATIONAL WILDLIFE FEDERATION 11100 Wildlife Center Drive Reston, Virginia 20190 WWW.NWF.ORG Your support advances NWF’s conservation efforts across the nation. To determine which giving option may be right for you, please visit www.nwf.org/howtohelp Thank you for your help keeping our world wild!