Nsb brochure jan. 2013
Upcoming SlideShare
Loading in...5
×
 

Nsb brochure jan. 2013

on

  • 1,342 views

Admission for MBA+PGPM 2013 is open

Admission for MBA+PGPM 2013 is open

Statistics

Views

Total Views
1,342
Views on SlideShare
1,342
Embed Views
0

Actions

Likes
0
Downloads
6
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Nsb brochure jan. 2013 Nsb brochure jan. 2013 Document Transcript

  • Rated A++Ranked: NATIONAL 4th best for return-on-investment in South India School of Business We make you more valuable th 5 best for highest salary in South India 9th best in South India th 14 best for return-on-investment in India 23rd best in India We take the im out of impossible QSI Two-year Full-time MBA ISO 9001 CERTIFIED COMPANY of The University of MysoreThe University of Mysore Process Excellence
  • On the eve of every academic season, I cannot help but think about introducing new pedagogies and becoming innovated in content and teaching/learning methods. Though this is easier said than done, we never fail to make our best efforts. The role of academic environment and the experiences of the faculty are critical aspects in management education. Every management school grooms students either to manage organizations or become entrepreneurs. There is nothing like a typical organization. Each organization has a certain character, size and its own challenges. You cannot groom students in a less challenging environment and ask them to work in a high-octane atmosphere. The point is, there is a need for reviewing the curriculum on a continual basis. The training provided must help students acquire relevant knowledge, reflect on their strengths and weaknesses and move up the learning curve. Our task also includes instilling confidence in them by helping them convert their weaknesses into strengths and providing necessary knowledge and exposure to help them understand the external environment. At National School of Business, our teaching methods and curriculum are constantly reviewed, changed and modified so as to keep pace with the dynamic business environment. In addition, we prepare our students to face the world with confidence by imbuing them with positive character, the readiness to accept challenges and a willingness to strive for excellence. We believe, thats the only way to bring meaning to management education. At NSB, every minute is precious. Everyone strives to deliver our promise to make you more valuable. Sridhara Murthy President2
  • Contents16 4551 10 48 News and Events Important events that enrich the experience of the students. 4 Key Facts and Rankings The accomplishments you must know. 50 Success Stories Inspiring accomplishments of our students. 6 Governing Council Know the people who guide our mission. 51 Culture Club NSB is a melting pot of cultures. 8 Partner Universities & Associates 58 Disha Our renowned partners who share our NSB’s initiative for promoting vision. entrepreneurship. 14 Faculty 62 Social Media Club Globally reputed professors. Platform to facilitate students’ interaction on key business and social issues. 18 Faculty/Parents/Students Speak 63 Movie Club Get to know the experience of faculty, Exposes students to interesting and parents and students in their own words. enlightening movies on a regular basis. 22 A Different Approach 64 Sports Club Know why NSB is a unique B-school. Aims to inculcate the spirit of sportsmanship among all students. 24 The Key differentiators Our distinctive features at a glance. 66 iSME National School of Business co-organizes 40 Program 2nd International iSME Conference Two years of life changing experience. 68 CEO Shadowing 42 Infrastructure A rendezvous with Mr. Phanindra Sama A welcoming learning environment. (Co-Founder redbus.in) 45 Placements 71 Eligibility for Admission How end justifies means? What we look for. 3
  • Student Profile-Academic Background Students with work experience Commerce 15% 17% Class of 2012 Engg & Technology 23% 10% Business Management Arts 18% 34% Science Key Facts & Rankings Ranked 9th best among private B-Schools in South India Bhaskar Lakshya (Nov, 2011). Distinguished Faculty rated 4.8/5 (2012) and 4.6/5 (2011) signifying highest student Ranked 23 among B-Schools in India satisfaction. Many of our professors teach Just Careers (Sept 2010). internationally across Asia and Europe. Rated A++ Global Mindset Trail an international The Pioneer Newspaper (Oct 30, 2012) business study mission intended to provide exposure to global business environment. Ranked 24 (India) and 5 (South India) for highest salary average for 2012 Adventure Learning Program that gives (Digitalmailers, 2012) students the opportunity of experiential learning. Ranked 14 (India) and 4 (South India) Graduate Assistantships to provide hands on work experience and facilitate earning while for Best Return-on-Investment learning. (Digitalmailers, 2012) Student Consulting Projects to provide ` 85 lakh worth scholarships offered consulting capabilities to students. during 2012 Placement and Internship support MBA from The University of Mysore- enabling paid internships and 100% placements. Rated A+ by NAAC and is identified as an “Institution of Excellence” by the Government of India. Academic Partnership with top-Ranked International B-Schools Rank students at NSB The only B-School where ALL interested students were sent to FREE Exchange Program in Europe Governing Council comprises eminent academic and industry personalities from India, France, USA, Australia and UK. Diverse Student Body from India and Abroad promotes learning in a multi-cultural Gopal C. Arathi Pillai First rank holder First rank holder environment. Periyar University Amrita University4
  • Student receiving an award during NSB convocation from Dr. Marie Helene 5
  • Dr. Ali Yakhlef, PhD (Sweden) Mr. Nagendra H S, MS (Australia) Professor of Marketing and Management, Stockholm University He has over 15 years of IT consulting and development experience in School of Business. He teaches courses in Innovation and India, Singapore and Australia. Knowledge Management. Prof. B S Prakash, MBA (Marketing), IIM-A Dr. Anne Nelson, PhD (USA) Has 30 years of national and international marketing experience. He is Professor of Information Technology, Wake Forest University, USA, the Gold Medalist in MSc Program of Bangalore University and an and Vice-President of NMA, Inc., an information management alumnus of IIM, Ahmedabad. consulting firm that specializes in corporate e-training. Dr. Sanjay Sehgal, PhD Prof. Dominique SCHRAAUWERS Professor, Dept. of Finance and Control, Delhi University. He has done Former Senior Executive, Monsanto Corp. (Europe) his post-doctoral study from London School of Economics. He is on the Dominique has worked as consultant to many European firms, expert committee of All India Council for Technical Education for the especially those in Biotechnology sector. Mr. Dominiques valuable approval and accreditation of management schools. suggestions and strategies have remarkably helped companies to achieve superior profits. Prof. K V Raghavaiah, Former GM-HR, ITC Ltd. He is an alumnus of Asian Institute of Management (AIM), Manila. He Prof. Francine MAUBOURGUET has undergone management programs at world class universities like Former Head of International Relations at ESC-Pau, France University of Michigan, USA. Raghavaiah has over 35 years of She has managed over 40 university partners worldwide. She is experience in different facets of HR across industries and in different instrumental in organizing student exchanges involving hundreds of contexts. As the GM – Corporate HR for ITC Group, he played an anchor students every year. She has fostered a very strong network of role under the guidance of the Corporate Managing Committee, in international faculty enabling cooperation in high-quality research formulating and actualizing the HR Strategy to cater to the emerging and teaching. business context. Dr. Marie Helene ABBO, PhD Prof. Y. P. Rao, PG in Economics, Commerce and Management Head of marketing department at ESC-Pau, France Prof. Y. P Rao is a renowned management and organizational behavior . Marie has worked as International Marketing Manager at Peirre Fabre expert. He has worked as HoD (Management) in a PG Center in SK Pharmaceutical group. She specializes in B2C markets, luxury, health University, Mumbai. He has also worked as Principal and Dean in and cosmetics marketing, international brand management and co- leading management institutions in Bangalore and Hyderabad/ branding. She is also the author of a new concept in branding “Cause Secunderabad. He has conducted many self development and soft Co-Branding.” skills programs. Dr. Muneesh Kumar, PhD Prof. Sridhara Murthy S R, MBA (USA) (PhD) Professor, Department of Finance and Control, Delhi University He is the President of National School of Business and is a Doctoral He has teaching and research experience of over two and a half Scholar. He is the Regional Coordinator of Pau Business School (ESC- decades. He has authored two books and edited one book. More than Pau), France. Prof. Sridhara has won the national level “Shiksha 25 of his articles have been published in journals of repute. Bharathi Puraskar” awarded by All India Achievers Foundation. He has been conferred “Best Faculty” award several times for his innovative teaching. He specializes in International Business, Marketing & Strategy.Vision Dr. Thippeswamy, PhD (UK) Professor, IOWA State University, USA. He was awardedTo be amongst the most innovative B-schools with commonwealth fellowship during his doctoral education. He hasglobal outlook, committed to creating opportunities written many research articles and has presented his papers in manyto individuals with character and competence to international conferences across the globe.make them pragmatic and confident leaders who canshape businesses, society and the world.MissionTo sow in your minds seeds of profound managementthoughts and see that they bloom into thousands of flowers. 6
  • Board of Governors Prof. K. V. Raghavaiah Dr. Anne Nelson Prof. Sridhara Murthy Prof. Francine MAUBOURGUETProf. Dominique SCHRAAUWERS Prof. B. S. Prakash Prof. Y. P. Rao Prof. Nagendra H.S. Dr. Marie Helene ABBO Dr. Thippeswamy Dr. Muneesh Kumar Dr. Sanjay Sehgal Dr. Ali Yakhlef 7
  • The University of Mysore An enduring symbol of higher education in India The University of Mysore is among the foremost institutions of its kind, and is an enduring symbol in the sphere of higher education in India. It was founded by the then Maharaja of Mysore. The University of Mysore became the first University outside the domain of the English administration in India, the sixth University in India as a whole, and the first ever University in Karnataka. The University now encompasses 122 affiliated colleges and 5 Constituent Colleges (with an aggregate of 53,000 students). In addition, the University has 37 post graduate departments, 8 specialised research & training centres and 2 post graduate centres The President of National School of Business is seen displaying that together offer about 55 regular academic programmes to 3,500 MoU signed with The University of Mysore. students. The post graduate departments are reputed for excellence in advanced studies and research, and have attracted projects and the University of Mysore now envisages the 21st century as an era of grants worth crores of rupees from many national and international even greater growth and success during which it will produce well- institutions. qualified and well-motivated youth to serve humanity as teachers, Having served the cause of higher education and research with administrators, doctors, engineers, scientists, lawyers, social workers distinction and dedication for almost the whole of the 20th century, and in various other fields. l Accredited with A+ Grade by NAAC l Identified as an Institution of Excellence by the Government of India8
  • Highlightsl University in India to be assessed and accredited with FIVEThe first STAR status in 2000, and reaccredited with A+ Grade by the National Assessment and Accreditation Council (NAAC).Identified as an Institution of Excellence by the Government ofl India and awarded a grant of Rs. 100 crore to create a centre of excellence in Biodiversity, Bio Prospectus and Sustainable Development and foster all-round development of the University.Offersl as many as 75 postgraduate courses of diversified nature, 41 PG Diploma and other Diploma programs.Has al main library containing about 6,50,000 documents equipped with an access to 5000 full text of E-Journals and with an excellent infrastructure.lprogramsPhD in all departments and MPhil programs in select departments.Experiencedl faculty who have won prestigious fellowships and awards in the respective fields of physical and biological sciences, language, literature and humanities and social sciences.l with more than 20 leading Universities and Institutions in IndiaMoUs and abroad for promoting collaborative research, student and faculty exchange and granting academic affiliations to visiting scholars. Students of NSB with the authorities of The University of Mysore 9
  • International PartnersESC-Pau, FranceESC-Pau is a Grand Ecole. In the French System, a Grand Ecole is in 1969, is ranked No. 1 in France among all B-Schools for itsrecognized by the Ministry of Education and holds a pride of place in international network and 14th overall. ESC-Pau is a borderlessthe countrys university education system. It is accredited by business school attracting students from across the globe. ESC-PauConference des Grandes Ecoles. courses not only keep pace with changing business and education environment but also lead into new areas of investigation, emergingESC-Paus roots in industry are strong since it is supported and operated technologies, contemporary industry practices, promising career pathsby the Pau Chamber of Commerce and Industry (CCI). ESC-Pau, founded and social change. ESC-Pau is ranked No. 1 in France among all B-Schools for its international network and 14th overall. ESC-Pau, Accreditations10
  • Universidad de Deusto San SebastianThe University of Deusto was inaugurated in 1886. The University islocated on two campuses, in the two coastal capitals of the BasqueCountry: Bilbao and San Sebastian.The University of Deusto has signed over 200 academicagreements with renowned educational institutionsdemonstrating a clear commitment to internationalization.National School of Business has signed an agreement withthis university to offer international exchange opportunitiesfor its students given the academic excellence of theUniversity of Deusto. The motto of University of Deusto is Sapientia melior auro, which means “Knowledge is better than gold.” President of National School of Business signing MoU President of National School of Business receiving with ESC-Pau, France a copy of MoU from the University of Deusto, Spain 11
  • Association with professional bodies C C National School of Business is associated with World Trade Center, Mumbai, C C to offer certified courses in International Trade. World Trade Centre Mumbai National School of Business with a vision to create new generation W A D H W A N I F O U N D A T I O N entrepreneurs is offering Entrepreneurship Courses in association with NEN. National Entrepreneurship Network National School of Business is associated with National HRD Network to National HRD Network help students to explore opportunities in HR and allied areas of business & management. Global Shapers, a unit of WORLD ECONOMIC FORUM, Davos, Switzerland, to offer youth development programs National School of Business is associated with the LEAP program to offer pre- placement training and internships. The Learning & Employability Advancement Program is an initiative undertaken with the objective to create market ready individuals. The LEAP will help them gain firsthand knowledge of the financial sector with the help of our proficient training staff. AIMS is a networking organisation of business schools in India. AIMS not only conducts all India management aptitude test ATMA, but also organises various events related to faculty development and restructuring of the curriculum. National School of Business is associated with National Institute of Personnel Management not only to enable participation of students in seminars, conferences and workshops but also enable networking with HR professionals. NIPM is the only all-India body of professional managers engaged in the profession of personnel management, industrial relations, labour welfare, training and HRD in the country. Association with management aptitude test Common Admission Test12
  • Message"We at NSB are conscious that successful organizations are built bymanagers who are self-motivated, wholesome persons; and who canbe trusted for making the assets and resources of organizations morevaluable, with their Intellectual, Emotional and Ethical characteristics.Therefore, at NSB, these aspects are given utmost consideration rightfrom selection, orientation and in everyday grooming. This is in factour Motto.We are proud of our academic, guest, visiting and international facultywho associate with us by virtue of our values and our commitment tocreating value to our students and through them to organizations. Weare thankful to them for their dedication to impart functional depth,general management bandwidth and contextual businesscommunication to our students through concepts, illustrations andprojects. That is why our students stand out. We are proud of ourstudents. K. V. Raghavaiah Chairman, Governing Council 13
  • Know Your Professors Prof. Y. P. Rao - Prof. Y. P Rao is a renowned management and . “We at National School of Business organizational behavior expert. He has also worked as Principal and are a great team of innovative, Dean in leading management institutions in Bangalore and collaborative, seriously fun loving, Hyderabad. research oriented individuals. We Dr. Lalith Achoth - Has more than 20 years of experience in teaching strive to make classes enriching, and research. He has published several research papers and is a senior interesting and result-oriented.” resource person for various organizations. Dr. Ambashankar - M.Tech, MBA, PhD - A Postgraduate from BITS Pilani, he went on to complete his MBA from JNU and was awarded a Gold Medal for his outstanding academic performance. He pursued his Prof. M M Gupta - He is a renowned faculty in economics with over 35 Doctoral Program in Management at University of Maryland, USA. He years of academic experience. He has authored more than 10 books on is a TIFR Research Fellow from Indian Institute of Science, Bangalore. Economics. He has worked with Blue-Chip companies like American Lloyd’s Ltd., Bluestar Ltd. And he was the CEO (Marketing, Operations, and Training Dr. R V Jayathirtha - Holds BE (Elec.), MBA and PhD (Industrial & Development) of Sundaram Industries Ltd. He is a visiting Professor Marketing) from Bangalore University. Heads “Bullseye Consulting to various South Pacific Universities as well as to IIMs and also an in- Group”. Teaches Marketing, Operations Management, TQM and Six house faculty for TQM for fortune 500 organizations. He has to his Sigma. credit innumerable articles in varied areas of Management and Prof. B S Prakash - Has 30 years of national and international Engineering. Recently he has become a Premium Educators Educator marketing experience. He is a Gold Medalist in MSc Program of in Harvard Business School. He has to his credit books on Business Bangalore University and an alumnus of IIM, Ahmedabad. Strategy, Organizational Behavior, Technology Transfers and Organizational Culture.14
  • Prof. Kumar Aneesh - He has been a yoga trainer for more than 20 corporate stint in companies like Citi Corporation, Nittany Decisionyears. He is an eloquent speaker, motivational trainer and a consultant. Services, Boavista Business Solutions & Austin Medical Solutions. HeHis expertise is in the area of personality development. currently teaches Mangerial Communication, Marketing Management, Strategic Management and Promotion Management.Prof. Mansur Ali Khan, B.E, MHRM - Started his Career as anEntrepreneur and then moved into Corporate Sector. His interest and Prof. C. Sanjeev - A trainer by Passion and Profession. He started hisqualification led him to handle the Training and Development career in the field of Marketing & has worked for over 15 years inresponsibilities entrusted to him very effectively. He is a Life Skills companies like Servier Group & DRL. He has trained professionals inTrainer by Passion and has trained 1000s of People from various walks companies like IBM, Oracle, Duetsche Software to name a few. He wasof life and diverse backgrounds. Currently this Live Wire Personality is awarded the “Best Speechcrafter” by Toastmasters International. Heteaching Technology Management at National School of Business. was the Head of Training & Research of EduPower Consultancy. His training programs has added value to many corporates & the studentProf. Sridhara Murthy S R - He is the President of National School of community. He has trained over 2000 students & is currently theBusiness and is a Doctoral Scholar. He is the Regional Coordinator of Manager of Corporate Relations at NSB.Pau Business School (ESC-Pau), France. He has won the national level“Shiksha Bharathi Puraskar” awarded by All India Achievers Prof. Surjyabrat Buragohain - Has more than 13 years of corporateFoundation. He has been conferred “Best Faculty” award several times experience in the areas of HRM, Finance, Business Development,for his innovative teaching. He specializes in International Business, Corporate Governance. Has co-founded two digital entertainmentMarketing & Strategy. companies. 4 years experience in the academia. Areas of interest: Strategy, HRM, Organizational Behaviour and EntrepreneurshipProf. K S N Bhat - He has worked for nearly 30 years in KSFC, a leadingFinancial Institution of Karnataka. He has worked in various capacities Prof. VKLV Kumar - Has worked for over a decade in reputedincluding as Deputy General Manager in Administration and Recovery. companies. Returned to pursue his first love of academic world. HasHe has stint of services at various Institutions like MSMEDI, RICM, EDII, teaching experience in Management and Consumer Behavior.KSPA. Now Prof. Bhat has donned the mantle of Deputy Director in NSB Prof. Suresh R - Work Experience over 23 years in Manufacturinghandling both Administrative and Academic portfolios. Sectors viz., EID Parry (I) Ltd., Hindustan Photo Films, HindustanProf. C. Balaji - He has the combined industry and teaching experience Unilever, BPL Telecom, Mphasis etc. Has been teaching for the last 12of 10 years. He has worked as faculty SIIT Computer Education and had years. Also worked as Director (HR) for Sanovi Tech. 15
  • Mr. Sridhar Rao Associate Manager, Accenture Tapping into KNOWLEDGE from diverse sources Knowledge is an important source of competitive advantage. Our sustained efforts at building national and international academic and corporate network ensure that abundant knowledge is imbibed to the students. Our academic calendar is always busy with expert guest lectures, seminars and workshops.16
  • Prof. Maruti Rao - Has wide experience as a banker with more thanthree decades of rich experience with Syndicate Bank in various senior Spectacular Faculty Ratings!positions. He has visited London, UK, on a training assignment withBarclays Bank NSB faculty have been rated 4.8/5Prof. B. K. Kumar - An alumni of IIMA, Kumar has 2 decades of by the students in a confidentialexperience at the CEO/GM level. His total experience of over 36 yearsencompasses All India and UAE & OMAN (over 14 years with Jumbo appraisal signifying highest studentElectronics, Dubai) and he has had substantial experience of handling satisfaction.brands such as Sony, Ricoh, Electrolux etc and has had continuousinteractions with the CEOs and senior managers of these companies inthe areas of Company and Brand Strategy, Expansion of Retail &Showroom Network for the middle east markets. He teaches in the International Professorsareas of Strategic Management & Marketing. Dr. Dominique BOUET, PhD - Business ResearchProf. G. B. Raju - Prof. Raju has a teaching experience of over 20 years Prof. Dominique SCHRAAUWERS - Strategyin Constitutional Law, Political Science, Public Administration, Prof. Francine MAUBOURGUET, MBA, MISBusiness Law & Legal Aspects of Business. He is a reputed lawpractitioner and a social worker. He has published articles in News Dr. Ian Hipkin, PhD - ManagementPapers & Magazines with a concern on Society. Dr. Marie Halene ABBO, PhD - MarketingProf. K R Upendra - He teaches Arts in Management studies at NSB, Prof. Stephen Platt, MBA - European Cultureunder the banner “FACE – Foundation for Artists & CraftsmenEmpowerment” a theatre organization comprising many theaterpersonalities. Visiting Professors l Sengupta, B Tech, PGPM (IIM-A) AmitavProf. Pratima Narayan - Holds Masters in Business Laws from theNaitonal Law School of India Unversity, Bangalore. She has done her l K G, MBA AnandLLB from Bangalore University and her Certification Programme in l Dr. Bisaliah, M Sc, PhD., (former VC, UAS, Bangalore)General Principles of Intellectual Property Rights from World l Jaiprakash, PGPM (IIM)Intellectual Property Organisation (WIPO). She has over 12 years ofprofessional as well as teaching experience. She teaches courses l K Jayasimha, MA, MBArelated to Business Law at National School of Business. l Joy Chakraborty, Brand ConsultantProf. K. R. Subbakrishna, MA, LLB - Has 34 years of banking l Sridhar Gopal, Senior IT Consultantindustry experience. Teaches Banking and Finance. l Srinath G, MCom, MBM (Asian Institute ofProf. Surajit Bannerjee - Prof. Surajit is an erudite and accomplished Management)senior executive with over 25 years of Indian and international work l Srinivasan, Financial Consultantexperience. He has done his PGDM with specialization in Marketing l Vijayaraja, FCA(IMT Ghaziabad). He is Certified in Professional Selling Skills based on l Upendra Bhide, ( L&T Komatsu), MA, LLBRank Xerox Model(New Delhi), Information Technology from NIIT(Kolkata) and Selling by Objectives from Mercuri International USA l Archana Joshi, ICWA, Mcom(Dubai). He teaches in the areas of Marketing, Brand management, M. K. l Ananda Raje Urs, Advertising ProfessionalSales and Distribution Management, Advertising & Promotions l Yogananthan, MBA, BPT Dr. S.Management, Retail Management, Industrial Marketing and RuralMarketing l Monica Dighe, PGDBM, MA in Economics l Nagaraja K., MCom, PGDHRM, CAIIBProf. Sorabh Bajaj - Prof. Sorabh is an MBA graduate from OhioUniversity, Athens, USA. He is a project management specialist and l Vijayalakshmi, MPhil, MCA, PGDCAholds certifications in PMP® and Lean Six Sigma Black Belt . He has l Jayakar Pai, CA, MCom Rajeshover 7 years of Industry and Teaching experience. He has co-authored l S. Hanuma Prasad, MCom, PGDM, PGDIMcase studies and course content for International Marketing publishedby FORUM International (Germany Based Education Provider). He l S. Murali, MCom, MFM, LLB, CAIB, FICWA, ACSteaches in the areas of Business Environment, International Business, l Kumar, MPhil, MHRM, PGD Labour Law Suniland Operations Management. 17
  • Faculty Speak Prof. Chandra Shekar B D Prof. K. R. Subbakrishna Email: cashekar@gmail.com kr.subbakrishna@gmail.com Teaches taxation 34 years of industry experience. Teaches Banking and Finance What I would like to appreciate most about NSB is that it has a genuine NSB is a caring institution and has a great zeal to give the best to its goal to groom world-class entrepreneurs and managers. It is really a students. The commitment of the president and his team is clearly great experience teaching at NSB. The students are cordial and visible in every action of NSB. The school has excellent infrastructure energetic. They have a high level of motivation and are eager to and is conducive to quality academic process. It has a very supporting experiment and learn. Every session that I take here add great value to administrative and academic team. It is a pleasure to be associated shaping the teacher in me. I look forward to continue my association with National School of Business. with NSB. Dr. Marie Helene ABBO, ESC-Pau Excellence and Ethics are the key drivers marie-helene.abbo@esc-pau.fr of NSB. The vision of Prof. Sridhara Murthy is very clear. NSB shares the same values that we share in ESC-Pau. The student is in the center of the pedagogical process. The professors are focused to make him successful from a personal and a professional perspective in order to increase his employability. As a balanced human being, he is aware of his role towards the society and its social issues. From my part, I really enjoy to work with all the NSB professors and I feel particularly happy to teach Indian and French students, all together in the same batch. They will be the managers of tomorrow. They will have to manage properly the 3Ps: Profit/People/Planet. I am convinced that NSB will give them the abilities, skills and competencies to succeed in our globalized world.18
  • International Professor. Specialized in HigherEducation Management, StudentDevelopment, International Relationsand Language Instruction.I have worked closely with the management team Prof. Stephen Plattand faculty of NSB since 2008. I am impressed by ESC-Pauthe vision and energy of Prof. Sridhara Murthy and Stephen.platt@esc-pau.frthe true meaning he gives to the word educationthrough the care provided to the NSB students. I cansee good opportunities for NSB in the higher educationsector, if the institutes ability to forge deep and meaningfulrelationships with international partners materializeseven further. Parents SpeakMr. Shibram Motilal Dr. Ishwarchandra Ramchandra KarkarePersonal Secretary to Prime Minister, GoI Head, Dept. of Pathology & Microbiology, ESI Hospital,(father of Sanjukta Motilal) Gwalior and claimed singer (Father of Nilesh)I feel proud today that my daughter has secured a place in your I stayed in Bangalore for a couple of daysInstitute. The benefits offered by National School of Business such as and found National School of Businessexchange program and global mindset trail are not offered by any different from others. Its faculty membersother school at such an affordable fee. The school has all the latest are sincere and devoted to their task. I metgadgetry and excellent faculty members. I really appreciate the team Prof. Sridhara Murthy, Principal Director,of National School of Business for the devotion and dedication they and found him to be a transparent person.have towards setting new benchmarks in management education.Mr. Victor Mr. Arjun MahajanBusiness Professional from Gujarat Software Professional – Philips(Father of Hetal Chauhan) (Uncle of Hershit Mahajan)We were searching for a good B-School. We came across many B- I was impressed by the amount of knowledge possessed by eachschools but were not satisfied with any of them. When we met the professor at National School of Business. I approached them only aftermanagement of National School of Business, we were impressed by receiving good feedback about the college from the people I knew.the quality of education provided by them and their transparent Looking back I think it was just the right choice made.nature. They provide opportunity for students to partake in studentexchange program and global mindset trail. 19
  • Students Speak Arun Jose Nidhi Goutham A home away from home Fantastic Experience The school encourages team work and the small, My experience with NSB has been fantastic. It has intimate classes give us the opportunity to get to been learning with fun and adventure all the way. know each other. Teachers are always engaged and The faculty members are young and lovely and this are passionate about their field. They bring relevant keeps us enthusiastic every second. We learnt to materials to the class and challenge us every day. recognize value of time at NSB. Kruthika V Vinaya Vishwanathan Orientation is great Lucky to be here The 15-day orientation classes were really great. I am lucky to be here. From receptionist to Dean, They helped me realize my potential and set my everyone knows my name and welcomes me with a career goals. I have also got the opportunity to smile. Others hear about wonderful schools, here I am interact and live with people from different parts of experiencing it every day. The rainbow of wisdom the country. It has been a great journey so far. showered upon me has been unlike anything I have ever known. NSB helped me chart my road map. Thaneswaran Paridhee Agarwal Has an understanding management NSB is wonderful I am very lucky to be studying at National School of Mae West said, Too much of a good thing can be Business. It has a beautiful environment and an wonderful, that is what I felt here in this college. Too understanding management. The faculty members much of NSB proved exquisitely and exceptionally are great and with their help and guidance I was able wonderful for me. At NSB, I felt like creative to get placed in a company named Jairo in Bangalore. liberated. This college protected the flickers of NSB is truly a global school. The motivation and curiosity, enthusiasm, and inventiveness and never encouragement, which I received at NSB has made smothered them in the eagerness to teach or to great contribution to my career. Its corporate relation impress. I as a student was always challenged to go cell has helped me a lot in mentoring my project, beyond my boundaries each time to establish a new guiding my career, improving my management and milestone in the timeline of my career. communication skills. Best choice made Deepti V. P. NSB is the best choice I have made in my life. The IMBA program of NSB is rigorous, interesting and challenging and gives a holistic perspective of two great countries – India and France. I am sure strong foundation and intense learning at NSB will help me for the rest of my career.20
  • A FRESHPERSPECTIVE...Every business gains by applying fresh thought toproblem resolution, exploiting market opportunities andbuilding resilient organizations. Our students are trainedwith teaching methods which require students to comeout with innovative thinking for problem solving. Thisapproach is an integral part of our curriculum andgradually enables students to develop fresh perspectivein thinking process. 21
  • A Different Approach You want a level of success that doesnt come from a typical classroom impressive and diverse backgrounds, and then we immerse them in an education. Thats why the National School of Business refuses to teach active learning environment that takes their experience to the next in a typical way. level. As one of the most prestigious business school in India, National Our unique student-led learning and action-led learning are nothing School of Business has been developing top business leaders ever short of transformational. You will become a better leader, the kind of since its inception. We consistently launch great careers because our confident and effective decision-maker who is highly sought after in all students learn by doing. Candidates are hand-picked for their sectors of business. Why we stand out? There are many MBA programs out there. National School of Business stands apart from traditional business schools because of its unique approach to training. The interlinked elements give you not just the business fundamentals that you would expect from an MBA program but also the leadership capabilities required to turn concepts into decisions, knowledge into action, and ideas into change. The NSB MBA opens your mind to how the business world really works and prepares you to take challenges head-on. Before you start asking to see a course outline, lets make one thing perfectly clear. How you learn is more important! Because no matter Prof. B. S. Prakash, Chair Professor, Marketing how engaging a faculty member may be, you cant be lectured into becoming a great decision-maker. functional boxes. Youll have too much information, or at times not enough, but through the program youll become comfortable making From day-one in the program, the pace is fast and unyielding, and the decisions when faced with uncertainty. adrenaline rush is undeniable. Each class is a journey through a complex, multi-disciplined business challenge. You are immediately Class preparation starts with each student tackling an individual confronted with the reality that in business, things rarely fit into tidy assessment of the case and crafting a plan of action. From there, you Renowned scholar Dr. Mathoor Krishnamurthy inaugurating an academic session Padmavibhushan Hon’ble Justice M. N. Venkatachalaiah addressing students of NSB22
  • test your ideas with your learning team, and new ideas and strategies National School of Business is committedwill emerge. Youll gain greater confidence in your decision, preparingyou for class itself. The Ivey classroom is the final step, opening up the to action-led learning. Its not justdebate to diverse perspectives and the surprising conclusion that there teaching, its a powerful decision makingis not “one right answer.” Thats why National School of Business is approach that becomes ingrained intocommitted to Case-Method Learning. Its not just teaching, its apowerful decision making approach that becomes ingrained into how how you operate.you operate. The transformation happens throughout your stay atNSB, as you dive into hundreds of cases. Youll build amazing problemsolving skills and develop the ability to recognize and seize businessopportunities, making you a rare double threat. And as youll see next,when it comes to case learning, it only gets better with the right peoplein class.Until you can apply your learning,you havent learned a thing!Anybody can learn a theory. All schools teach core businessknowledge, but thats where the similarity ends. At National School ofBusiness, we believe knowledge is necessary but not sufficient forcareer success. Pushing you to learn how and when to apply ideas isthe difference that will take you from manager to leader. Strongleaders are confident leaders. This confidence only comes withpractice, practice and practice. The classroom is where you will testyour ability to apply what youve learned and have your perspectivechallenged by your learning team, classmates and faculty. Through Laila, a Libyan student doing her MBA at NSBhundreds of cases and simulations, youre exposed to several years ofreal-life business knowledge in just two transformational years. OurCross-Enterprise Leadership approach prepares you with the breadth At National School of Business,and capacity to always see the bigger picture and to lead initiatives you learn by doing!that enhance the whole organization. The NSB MBA is a truly Each day, as you apply your learning, you accelerate your leadershiptransformative and inspiring learning experience. Its a bond that will capabilities. We call these capabilities NSB Leadership Essentials. Theyconnect you to an impressive alumni network. are at the core of everything we do and what truly differentiates our MBAs.Embrace Leadership in the real world is full of complexity. Problems dont arrive in tidy boxes labeled “marketing” or “finance.” Our cases are written with real information - sometimes too much, sometimes too little - so you can learn how to uncoverComplexity the critical details to make a sound decision.Be We emphasize action in all case discussions and always ask, “What would you do?” At National School of Business, youll learn that uncertainty always exists and leaders are required to step up to the challenge and make tough decisions.DecisiveCommunicate Contribution is a required component in all courses. Youll learn how to present your ideas persuasively and defend them with confidence as they are challenged by your peers and faculty. Communicating in a way thats convincing, yetPersuasively diplomatic, is a core skill you develop at NSB.Maximize Leadership is about identifying peoples strengths, allocating tasks accordingly and keeping your team motivated to maximize performance. The ability to coach and inspire others is a critical skill and a strong focus at NSB. CaseTeam Potential preparation, reports and simulations are all structured around teamwork.Manage Business demands that you have the ability to manage multiple tasks, prioritize conflicting demands and perform under intense workloads. In our rigorous two-year program, youll face competing deadlines and learn to make the strategicVolume trade-offs required to thrive in any fast-paced environment. 23 Welcome to the most intense, challenging and amazing time of your life!
  • The Key Differentiator 1 The Exchange Program National School of Business has signed an agreement with ESC-Pau, Courses taught by International France, and University of Deusto, Spain, to facilitate student and professors at NSB faculty exchange programs. As of now, more than 100 students and l Prof. Ian Hipkins - Foundations of many professors from India have taken advantage of these exchange Management programs. l Prof. Marie Helene - Marketing Management The exchange agreement allows the students of National School of l Prof. Stephen Platt - French Culture & Language Business to study one full semester load of courses WITHOUT PAYING l Prof. Dominique Bouet - Business Research Projects ANY ADDITIONAL TUTION FEES. Courses taught by NSB Professors at ESC Pau/Deusto, Spain & St. Mary’s University, Bangkok l Prof. Sridhara Murthy S R - Global Marketing (ESC Pau, France) Doing Business in Asia (Spain) and Global Marketing (Bangkok) l Prof. K V Raghavaiah - Strategic Role of HR (France) Free exchange program for all interested students. No additional tuition fee. 24
  • Exchange Ideas…Expand Horizons.Exchange opportunities with foreign universitiesare built into our MBA program. They givestudents an opportunity to broaden theirknowledge base and learn in a multiculturalenvironment. 25
  • Exchange Program - France A godsend opportunity The exchange program was a godsend opportunity to explore myself at the international level. Students from India and across the globe participated in International Exchange Program. Professors from around the world came to teach the students in this unique program. It was an amazing experience to be there and get a deep firsthand experience of different cultures. In the six months that I spent there, I got the opportunity to watch the student and business life more More than 100 closely. I am really proud to be a student of National students from France School of Business. have taken part in the - Jashanpreet Kaur, Exchange Program Student exchange program conducted at NSB. List of students selected for exchange program in France Arun Kumar L. Harish Subramanian Harish.G Kannan J. Kiran P. Krishna Kiran Lohith Lokesh Mahesh T Musukula Nikhil Nandhakumar.P Prasanna Kumar.M.V Pritam Raj Sandeep Saranya Satheesh Kumar C Satheesh Kumar.G.S Shakthi Suresh Sindhu Prasad Sneha P. Swetha Tarunima Sirohi Thaneshwar Vinay Venkata Reddy Vinod Alice Jane T Madan Singh Vishwanathan Vishal Khanna Renuka Moletti Vikas Duhlani Avinash Amit Satyanarayan Abhishek Divya Kumar Shanky Ankita Nair Nikam Chauhan Choudary Neha Upadhyay Sooraj Mohamed Umar Vivek Siddhanta Salam Juniper Newar Hamsa Venkatarame Swati Kumari26 Krishnakumar Kaderibrahim Jayachandran Gowda
  • Exchange Program - Spain Kiran Babu Srishylaja S. Sandeep Chaudari Ujwala Yadav M. Anand Akrist Jha Deepika Thakur Deepawali Sharma Praveen Singh Jami Somnath Pukhrambam Jon Ander It is been such a nice experience that I promise I will I was going abroad for the first time and I knew it was come back at least once again. Thank you so much. going to be the best experience of my life. The people NAMASTE. here are great with lots of smiles all around Bangalore Email: balda91@hotmail.com and they make you feel as your are in home. Thank you very much. Email: andermendizabal@hotmail.com More than 25 students from Spain have taken part in the exchange program conducted at NSB.It has been the best experience of my lifeso far. This country is unique and veryspecial. I am happy to have come tothis county and to NSB. Thanks foreverything. - Patricia, Exchange Student at NSB 27
  • The Key Differentiator 2 Adventure Learning Experiential learning is the process of learning from experience. It is learning through reflection on doing. Experiential learning is related to other forms of experience-based learning such as experiential education, action learning, adventure learning and cooperative learning. Though, some of these forms of learning have relation with each other, they also have differences among them. In business schools, internship and job shadowing opportunities are some examples of experiential learning. In case of education through adventure learning, students are encouraged to participate in activities with perceived risks. This learning does not necessarily need to take place outdoors. At National School of Business, the focus is to encourage students to participate in trust building activities, problem solving activities and adventure activities such as rappelling, dry river crossing, rock climbing, water rafting etc. NSB focuses on different types of learning activities to broaden students knowledge base by encouraging them to take part in adventure education, shad-owing River opportunities, problem-based Rafting learning etc. NSB students participating in Jungle Gym Rappelling28
  • I learnt to optimally handle resources Bhanu Gupta We had a wonderful experience and a life-time adventure trip to Savanadurga, near Bangalore. The trip gave us real time learning with fun and enjoyment. Students did activities like rappelling, river rafting and dry river crossing during the day. At night we trekked though the forest and learnt how to handle difficult situations and use resources optimally. The faculty members who accompanied us were very co-operative and took care of all our needs with regards to food and stay. We also played mind games which inculcated in us the spirit of team work and helped us know each other better. It was one of the most memorable experiences of my life. The program has made me fearlessCharul Singh SenI was always afraid of adventure. But theadventure program conducted by NationalSchool of Business has made me a differentperson. The program was conducted inassociation with professionals inadventure learning and was an amazingexperience; it made me fearless andtaught me wonderful lessons for life.Activities such as rappelling,jumering, dry river crossing and riverrafting will stay in my mind forever. 29
  • The Key Differentiator 3 Global Mindset Trail MBA is the beginning of an exciting life adventure. We want you to make the most of it by understanding what happens in best B-schools across the globe. This study tour is intended to be a life-changing business and personal experience for participants. Program activities include Meeting with business and government officials l Touring l factories, multinational firms, port facilities & small family firms NSB students in Barcelona Meeting with local students l Experiencing local customs and business practices l This trip will be organized during the first year. This 10-day Attending cultural events l orientation in Europe is aimed at: Achieving l role transition in you from being student to being a manager Providing international exposure l Creating Global Mindset l Making l you understand the roles and responsibilities of an MBA student l first hand feeling of our academic partners Having NSB students in Spain Air Bus Visit A visit to Air Bus is a regular feature of NSB’s GMT program. Airbus is the worlds leading aircraft manufacturer whose customer focus, commercial know-how, technological leadership and manufacturing efficiency have propelled it to the forefront of the industry. Airbus modern and comprehensive product line comprises highly successful families of aircraft from 107 to 525 seat: the single-aisle A320 Family, the wide-body long- range A330/A340 and the all-new next generation A350XWB Family, and the ultra long-range, double-decker A380 Family. NSB students in Air Bus company, Toulouse, France 30
  • NSB students enjoying desert safari in Dubai The best experience of my life Nagaraj L Asgi The Global Mindset Trail to Europe was an unbelievable and memorable trip. The moments I enjoyed for the whole one year during MBA in National School of Businesswere equal to those 10 days that I spent in Europe along withfriends and faculty. GMT gave me significantknowledge about European culture and itslanguage. We performed a cultural show in NSB teamfront of a huge crowd in France. It is athrilling experience in Europe when you was the biggestrepresent India and perform. Overall, the Indian managementtrip to Spain, France and Dubai, was the student contingentbest experience of my life. to have ever visited France. A great exposure Mausami Machahari NSB students in Belgium The Global Mindset Trail was a fantasy and dream come true. It was the best trip of my life that I can think of. We were in a group of 60 people, which is not a small group. It was fun and exciting to explore France, Spain and Dubai in a big group. It was a great exposure to know their lifestyles, mindset, business etiquettes and culture. Visiting their churches, monuments and museums was like a fairytale. Surfing and Desert Safari was adventurous. NSB student in Doha 31
  • Dr. Patrice Cailliba, Dean, Pau Business School, France An INTERNATIONAL MINDSET- a must to succeed in today’s world Our MBA program entails student exchange program, global mindset trail and a host of teaching pedagogies with an international orientation. All are aimed at building in students an international mindset and preparing them for a global career.32
  • The Key Differentiator 4 Graduate Assistantships We provide opportunities for students to work on Thinking & persistence projects of reputed companies under graduate assistantship program. Graduate assistantships made us successful provide hands on work experience and facilitate For my internship, I worked as a marketing executive for earning while learning. GAs are recruited to assist branding and advertising at Aspect Professional faculty members in teaching and research. Consultancy for three months. My job included putting up shops, conducting events and increasing footfalls at Sigma Mall. It also included branding of the mall. We focused on handicraft products, both branded and semi branded. While we were given a target of Rs. 5 lakh profit, we surprised the management of Sigma Mall by earning a profit of Rs. 20 lakh. We organized events such as Ms. Bangalore, Fashion Show and competition for children with great enthusiasm. In the end, it was strategic thinking, persistence and zeal that made the team of National School of Business a big success at Aspect Professional Consultancy. Opportunity to experience and earn while you learn 33
  • The Key Differentiator 5 Student Consulting In consulting projects, a group of students act as consultants to solve real-time business problems in an organization. Unlike in internships, students in consulting projects are required to have good business acumen and skills in consulting, analytical and research skills. Students work together for about 8-10 weeks that culminates in a final presentation. Its the best credential a student seeking employment can have. Partial list of projects undertaken by students Earnst & Young ( A leader in IT Advisory Services) How to get the “FIRST MOVER ADVANTAGE” in Europe? Define its main business challenges, study the related software solutions and come out with suggestions to deliver the Right Technology Solutions to customers. Real time Earnst & Young ( A leader in IT Advisory Services) consulting Define “customer experience zone”, identify elements that opportunities create customer experience, measure and promote desirable customer experience. C t TOBO ing team a EADS – A leading Aerospace company t consult Studen Identify new markets for entry and map target markets for opportunities, threats, and competitor characteristics. Lun De Meil- A leading Honey producer from France TOBOC – A leading Canadian online B2B company “Study the brand position and suggest strategies to become a key “ Study the best practices of online B2B business portals, identify player in Indian market” benchmarks and suggest an innovative solution for enhancing the effectiveness of TOBOC portal. Reliance Office Depot - (Indias largest organized retailer for stationery) Strategies for moving beyond conventional ways of attracting customers or assisted sales. Student consulting team at EADS Student consulting team at E&Y34
  • The Key Differentiator 6 Industrial VisitsIndustrial visits are an integral part of our program. They are aimedto giving students an opportunity to understand the workingenvironment, processes and business practices of an organization.These visits give students onsite andpractical exposure, which is notpossible through classroom lectures.NSB, thanks to its extensive network with Giving studentsindustries and business houses, organizesindustrial visits on a regular basis to cutting-edgereputed multinational and Indian industry exposurecompanies.The visits are usually guided visits with NSBfaculty members accompanying the students in orderto help them through onsite explanation. Studentsare also encouraged to ask questions during thesevisits.NSBs faculty members take the help ofprofessionals from the industry to helpstudents understand the various aspects ofthe organization visited. Some of thecompanies to which visits are frequentlyorganized include: Coca-cola, Britania, TataCoffee Works, L&T Komatsu, Parle, HMT,Mysore Soaps and Detergents Ltd. etc. 35
  • The Key Differentiator 7 Personality Development Guinness record holder Prof. Mahadevan with NSB students CEO of Mind & Magic, Prof. Jayasimha coaching studentsPersonality development is defined as the development of theorganized pattern of behaviours and attitudes that make a persondistinctive. A persons character evolves throughout the life, umaralthough much depends on the inborn traits and neesh K c h Prof. A hop at NSBearly experiences. Life coa rks uru and onducting wo tiona l Yoga G cNational School of Business focuses on Internabuilding a persons communication Givingskills, emotional strength and instills in every individualhim or her confidence required forfacing the world outside. It also a distinctincludes building leadership, managerialand entrepreneurial skills. personalityNSB has made personality development andintegral part of its curricula. While regulartraining sharpens and deepens a studentsintelligence, personality development builds theirinner strength. NSB runs personalitydevelopment sessions concurrently with theacademic program. It organizes a series ofmotivational talks by experts and classes toimprove communication skills.NSB’s programs improve every aspect of astudents personal, business and spirituallife. They enhance an individuals level ofcommitment to society, inculcate ethicalvalues, improve interpersonal skills anddevelop a positive attitude. NSB hastied up reputed trainers to conductits personality developmentprogrammes.36
  • Mr. K. Vaidyanath, Non-Executive Director, ITC Ltd.,delivering the inaugural address at National School of Business“Mr. K. Vaidyanath enthused the students to be inspired by thedream of becoming leaders in their respective fields. Heshared his compelling belief that positive change can only bebrought about by leadership that is founded on Vision, Values,and Vitality. He advised the students that they must aim toevolve into holistic leaders driven by knowledge, integrity,courage of conviction, empathy and humility. He urged thestudents to pursue their own passions and at the same timebe propelled by the aspiration to make a difference to nationand society through selfless service.” 37
  • The Key Differentiator 8 Additional Certifications These courses are aimed at equipping students in general and specific areas of interest for better corporate careers. General l Advanced Excel l Business Analytics l Aptitude Test Domain Specific Marketing: l Social Network Marketing, Business to-Business & Retail Management Finance: l NCFM Certification through Reliance Capital HRM: l CHRMP (Certified Human Resource Management Professional) Enhancing skill sets. Building competenciesThe Key Differentiator 9 Membership to ET Club Provides access to seminars/contests across management schools All students of National School of Business are provided with a complimentary copy of Economic Times when the classes are in session. This helps students to be updated with developments in areas of Economics and Business on day-to-day basis. It also helps students prepare for the everyday "Business News" event at the college. Membership to ET club allows students to participate in business quizzes, seminars and lectures conducted by the Economic Times.38
  • “There was SO MUCHpacked in two years”Looking back after two meaningful years at NationalSchool of Business, I realized the magnitude of theprogram. Besides basic curricula, the program waspacked with several innovative features and togetherthey have added a great meaning to my experienceand empowered me to stride into the outside worldwith great confidence. - Monica Tomar 39
  • Program MBA + PGPM Students complete both programs simultaneously and pursue DUAL specialization Advantages of Dual Certification On one hand, the Degree certificate from a UGC recognized university On the other hand, the industry endorsed, autonomous PGPM allows you to either pursue higher education (including doctoral Certificate from National School of Business results in higher studies) or take up jobs in public sector and semi-government employability. These courses are identified and delivered in organizations. association with recognized industry bodies. MBA PGPM World-class MBA from The University of Mysore, which is Practice-based autonomous program. The syllabus is designed by recognised by UGC, Ministry of HRD, Govt. of India. experts from industry and academia and will strongly focus on Specializations offered: l Finance development of attitude and skills. l Marketing Specializations offered: l International Business l Human Resource Management l Information Technology MBA PGPM Semester I l Management Concepts & Theories l Communication and Presentation Skills l Organizational Behaviour l Personality Development l Business Environment l Business News Analysis l Managerial Communication l Case Study Methodology l Managerial Accounting l Managerial Economics l Statistics for Management Semester II l Marketing Management l Global Business Environment & Strategy l Human Resource Management l Global Mindset Trail l Corporate Finance l Pre Placement Training-I l Business Research Methods l Business News Analysis l Operations Research l Global IT Management l Operations Management l Concept Review l Management Information Systems Semester III l Project Management l Pre Placement Training-II l Business Legislations l International Business Operations l Strategic Management l Strategic Management of Technology & l Elective – I Innovations l Elective – II l Business News l Elective – III l Concept Review l Project Work Semester IV l Entrepreneurship Certification Courses l Elective – IV A. General - Advanced Excel, Business Analytics, Aptitude Test l Elective – V B. Domain Specific - Marketing (Social Network Marketing, Business l Elective – VI to-Business & Retail Management), Finance (NCFM Certification through Reliance Capital), l Elective – VII HRM - CHRMP (Certified Human Resource l Project Work Management Professional)40
  • Expertise, Experienceand ExcellenceWe have an illustrious team of faculty who collectivelybring together a wealth of knowledge and expertisethat caters to current industry demands and anextraordinary commitment to excellence. 41
  • Infrastructure Location Being in close proximity to major corporates, ranging from information technology to consumer product companies to retail malls, we give an added advantage of integrating classroom knowledge with practical experience. Distance from major industrial clusters: Electronic l city: A cluster of over 200major IT/ITES companies - 12 kms Peenya l Industrial Area: A cluster of over 5000 SMEs - 17 kms Bommasandra l Industrial Area: A cluster of over 2500 Rajajinagar l Industrial Area: A cluster of over 1000 SMEs - 8kms manufacturing companies and businessnes - 14 kms Jigani l Industrial Area: A cluster of over 500 SMEs - 16kms ITPL: l A cluster of over 200 IT/ITES/Research companies - 17kms Located in JP Nagar, a central commercial hub of Bangalore42
  • ClassroomsThe classrooms are well-ventilated, spacious, air-conditioned and fittedwith advanced audio visual equipment for presentation and havecomfortable furniture.LibraryA well-stocked library is housed in the learning block. It isregularly updated with latest books and journals onmanagement.CafeteriaA beautiful and spacious cafeteria is located right ontop of the learning block. Opened from morning toevening, it provides hygienic and delicious food tothe students. Well connected and easily accessible facilities 43
  • Hostels Located l very close to the learning block. Separate l facilities are provided for boys and girls. Rooms l are spacious with necessary facilities. Nutritious l and hygienic food is provided. Wi-fi l enabled to provide 24x7 access to internet. Provided l with round the clock security. Close l to shopping malls, multiplexes and hospitals. Well l connected to city by buses. Close l to multi cuisine restaurants, fast food joints and restaurants with regional specialities. Located close to learning block44
  • Early Bird Gets the Worm.Your PLACEMENT PLANNINGbegins from day one.Success comes to those who prepare well and put in effort.For us, placement is not an activity that begins in the thirdsemester. We have a comprehensive plan in place and ourpre-placement training takes place concurrently with thecourse. Our placement preparation includes sharpeningyour communication, presentation, aptitude andattitudinal skills. We will also train you in group discussions,mock interviews, and interview FAQs. We ensure that, whenthe opportunity knocks on your door, you will be in aposition to grab it with both hands. 45
  • Placements Why career planning is something we dont leave for the final week? The MBA program you choose should share your career goals. Our mandate at National School of Business has never been just to prepare you for your first post- MBA job and be done with it. Rather, we want to give you the tools to create and navigate opportunities successfully throughout your career. Our Corporate Relations Cell (CRC) is looked upon with high regards across the globe by our prestigious recruiting partners, and theyre involved from the very beginning. In fact, your early career path exploration starts during the admission process, when our CRC team participates in your application assessment. Pre-placement training and career coaching is built right into the curriculum. Class time is devoted to the skills required to build a solid Résumé, prepare for rigorous interviews, find hidden career opportunities, network effectively and plan your career 100% strategy. We dont hand out jobs. Instead we provide access to exceptional coaching and Placement knowledge you can use to launch and since accelerate your career path. The NSB MBA opens doors to an unlimited range of inception challenging leadership opportunities. The CRC coaching gives you the insight and career savvy you need to fully capitalize on them. Other MBA programs ask you to sit back and be taught. At National School of Business, you lean forward and actively learn. You will be among some of the most interesting and talented people you will 10% 13% encounter in your life; we believe your MBA should make the most of that. 4% 3% 9% 9% Sector-wise Placements - 2010 NSB has a dedicated placement wing that not only trains students 11% for placements but also organizes campus recruitments. Over a period of time, NSBs placement wing has developed formidable 15% industry contacts to enable placement of all students. 9% Throughout the past four years, we have consistently practiced the 6% 11% values of professionalism, commitment to quality and personalized service. Our systematic and streamlined process of placement helps students to get into the industry of their choice within the stipulated time period. Engineering/Manufacturing - 13% Retail - 15% Backed with a state-of-the-art Infrastructure and a highly passionate ITES - 9% HR Consulting - 9% and competent team, NSBs placement wing believes in creating a Finance - 11% B2B 3% "difference" in the world of placements. NSBs focus is on providing HR Consultancy - 9% Entrepreneur - 4% "Dream Jobs" to its students by shaping careers. Finance Consultancy - 11% Others - 10% IT - 6%46
  • Companies Ÿ Ltd ABB Sharekhan Ÿ Ÿ Mutual Funds Kotak Reliance Trends Ÿ Accenture Ÿ Ÿ &Young Ernst Ÿ Securities Kotak Saicom Consulting Ÿ Ÿ Birla Aditya Ÿ Teroka Essae Ÿ Finance L&T Services Adtree Ÿ Everonn Ed. Ÿ Laguna Clothing, Ÿ SAIL Ÿ ŸComforts Air FAG Ÿ Bangalore Ÿ Babu Sales Aircel Ÿ Featherlite Ÿ Ÿ Cell Intl Life ŸCapital Securities SBI Ÿ Group Allegis Ÿ Hospital Fortis Linarch Ÿ Season Wine Ÿ Altisource Ÿ Ÿ Group Future Malnad Tech Ÿ Service City Ÿ Ÿ Capital & Angel Ÿ Value Retail Future Manpower Resources Ÿ Ÿ India Silicon Debt Market Ltd GE Ÿ Ÿ Hypermart Max Sireesh Auto Pvt Ltd Ÿ Ÿ Bank ANZ Geek.com Ÿ Ÿ Exports Maxis Snapdeal.com Ÿ Ÿ Retail Ltd Arvind Ÿ Automatlon Global McAfee Ÿ Snyxlus.com Ÿ Ÿ Recycling Attero Ÿ Bank HDFC MegaMart Ÿ Ÿ events spring Automotive Axles Ÿ Ÿ Std Life HDFC Metroplots SA Ÿ Sravan Shipping Ÿ Ÿ Bank Axis Mind2mentors Ÿ Company Hinduja Global Ÿ Ÿ Allianz Bajaj Solutions Technologies SSgA Ÿ Ÿ Options Basket Hindustan Times Ÿ MobiTrack Ÿ Sundaram Mutual Ÿ Bata Ÿ Ÿ Bank HSBC Modern India Con-Cast Ÿ Ÿ re Swiss Ltd T.N.S.Tex Ÿ BHEL Ÿ IBM Ÿ Muthoot Finance, Ÿ Ÿ Capital Talent Bhokaro Steel Ÿ Ÿ Daksh IBM Kerala ŸBazaar Big ŸSoftware IBS Ÿ Securities Tata National Hydroelectric Ÿ Ÿ State Tourism Bihar Services Power Corporation Ÿ Lease Team Development I Gate- patni Ÿ Netcore Ÿ Thomas Cook Ÿ Corporation Indegene Ÿ Thomson Reuters Ÿ Nj India Invest Ÿ Ÿ Wealth BMA Ÿ Infoline India Trade-India Ÿ Creators Northern Trust Bank Ÿ IndiaBulls Ÿ Ÿ Iron & Steel Ltd OCL Ÿ Asian Shipping Trans Ÿ Bangalore BSE Services Indiamart Ÿ Ocwen Financials Ÿ Capgemini Ÿ Travancore Titanium Ÿ Infosys Ÿ Odessa Technologies Ÿ Careernet Ÿ Products Ÿ Vysya ING Pantaloon Retail Ÿ Cease-Fire Ÿ Ÿ - Orissa UAL ŸLifestyle ITC Pepsi Ÿ ŸBank Citi Ÿ Leaf Value ŸLtd ITC Polaris,Chennai Ÿ Cosmic Meltdown Ÿ Videocon Ÿ Ÿ Steel Jindal Ÿ Zone Proton CPS/BIAL Ÿ Volvo Ÿ JP Morgan Ÿ Ÿ Mulder RAK Dekiru Ÿ Ÿ Lily Appares White Jusco Ÿ Reliance FootprintS Ÿ Ÿ Quest Dream Winalite Ÿ Kapalin Bioscs Ÿ Reliance Fresh Ÿ DreamGains Ÿ Wizmatrix Ÿ Ÿ Group Kisan Reliance Footprint Ÿ Edusys Services Ÿ Ÿ box yellow Ÿ Mouldings Kisan Reliance Jewels Ÿ Eli Lilly Ÿ Ÿ Akash News Zee Ÿ AMC Kotak Reliance Lifestyle Ÿ Elsner.net Ÿ Ÿ Software Zenith Ÿ Mahindra kotak Holdingss Emami Paper Mills Ÿ Bank Reliance Retail Ltd Ÿ Embryo Fund Ÿ 47
  • NSB is now ranked No. 9 in South India News & Events According to a survey by Dhainik Bhaskar’s Lakshya, India’s first career magazine, National School of Business, Bangalore, has been ranked 9th among Top 25 Private B Schools in South India. Inauguration of the class of 2012-14 The class of 2012-14 was inaugurated on 16th July, 2012. The Non- Executive Director of ITC Ltd. Mr. K. Vaidyanath, Chairman of Governing Council Prof. K.V. Raghavaiah and President of NSB Prof. Sridharamurthy were Chief Guests at the ceremony. Out2Learn A mind blowing adventure activity was organized for the Students. Out2Learn, a professional training institution conducted very useful workshops besides adventure learning programs. Students were so happy that they asked for “Once More.” Graduation Ceremony Convocation 2012 of National 2012 School of Business was held in Bangalore on 29th July, 2012. Mr. Shajan Samuel, Senior Vice President, MAAC, delivered the Convocation Address. Dr. Marie Helene Abbo, Profesor, ESC-Pau conferred the Medals. Prof. S. R. Sridharamurthy, President of National School of Business administered the oath. Prof. K. V. Raghavaiah, Chairman, Governming Council, National School of Business presided through the ceremony.48
  • Workshop By NEN“Business Model : Getting It Right”NSBians had a great opportunity in the form of attending a workshoporganized by TATA First Dot in association with NationalEntrepreneurship Network for budding entrepreneurs. The objectiveof the workshop was to inculcate the knowledge of making busi-ness plans & business models. The event was held at IIIT,Bangalore, on 12th October, 2012.Mrs. Vasanti Venugopal (Former Head, Department of Commerceat Mount Carmel College, Bangalore) was the featured speakerwho inspired budding entrepreneurs. Students had the oppor-tunity of listening to Prof. S Sadagopan (FounderDirector, IIITB), who delivered the inauguralspeech.The workshop provided grounding for stu- NENdents in terms of building an entrepreneurialmindset. The bonus of attending the work- Workshopshop was NSBians getting nominated for TATAFirst Dot competition.Workshop at Acharya Bangalore B-School A different JOURNEY“Successful Growth: Project To Process” A life transforming workshop by Dr. Meath ConlanStudents of NSB took part in Successful Growh: Project to Process, a An extraordinary workshop by Dr. Meath Conlan was attended byvery interesting workshop held at Acharya Bangalore B-School from NSBians on 13/12/2012 at SAP LABS, Bangalore, one of the most20th-22nd Dec, 2012. prestigious corporate houses. Australian-born, Meath has wide experience of diverse cultural backgrounds and ethnicities. HisThis workshop touched upon topics such as values of leadership, mentor and friend of many years was the late Bede Griffiths, aninnovation and creativity in entrepreneurship. NSB students had the English Benedictine, who, for over thirty years, resided in andopportunity to meet and interact with many well-known taught at Sacchidananda Ashram, Shantivanam, in South India.management professionals, academicians and businessmen such as Through him, Meaths outlook and sensitivity expanded to embraceDr. Nagadevara (IIM-B), Arun Prabhu (CEO, In-Touch Analytics), Rajiv a tolerant and inclusive understanding of all philosophies andJayaraman (CEO & Founder, Knolskape), Dr. H R Venkatesha spiritual traditions.(Director, ABBS), Ms. Shreekala (CEO, Crackverbal), Kunal Varma(CEO, Skillwiz) and Pawan Soni (IIM-B Fellow). The very essence of the workshop was making people understand life from a broader perspective. The workshop was a uniqueThe 3-day workshop helped NSB students get an insight into the experience for NSBians. The session focused on various aspects ofvision and thinking of successful business leaders. The icing on the life. It also imparted various relaxation techniques such as Yoga, Yogcake was NSBians taking part in a quiz competition and winning the Nidra and some quick meditation techniques.first prize. 49
  • The leadership abilities of the faculty mentors and Success Stories Corporate Relations Cell at National School have been instrumental in providing some great opportunities for students. The Corporate Relations Cell is equipped with great abilities in providing exposure and learning environment to students and in transforming them into managers, leaders and I asked ‘Sir, can entrepreneurs. I do MBA?’ He said Why not? Vinod Kumar 2008-10 Batch Enjoyed the culture here Mr. Thibault Bertrand, Exchange Student from France (Works for At Print, A French Firm in India) I had a great time at National School of Business. The school offers excellent academic facilities and right guidance to aspiring entrepreneurs. I had the opportunity to interact with theI met with an accident in March 2008 and lost my left hand. I was hospitalized best professors, students and industry experts. Being a Frenchfor some time and started wondering whether I would be able to do my MBA. I national, I enjoyed the cross culture exposure. The students havecalled up Prof. Sridhara Murthy, and the conversation I had with him changed come from different parts of India with diverse culturalthe course of my life. At no point during the talk, he uttered a word of backgrounds and it was a great learning experience todiscouragement nor did he show any sympathy. Every word that he spoke was understand their lifestyle and culture. The faculty is a mixturehighly motivating and inspiring. He told me to join the course af ter complete of academic excellence and industry practice. The Corporaterecovery. National School of Business has given me the courage to face life and Relations Cell is highly competent and always available forovercome obstacles. The words of one of our professors always ring in my ears, us to guide and help. After completing my internshipTry to fail, but dont fail to try. with ITC group of hotels, I am now associated with a French company in Bangalore as the chief of operations. I got what I wanted and I m lucky to be in India. Great to be transformed from a business student to a business leader Arts in Management Studies {AIMS} Nicolas Lafontaine, Exchange Student, CERAM, France NSB has tied up with Foundation for Artists & Craftsmen Empowerment to offer its students a value added program called (Did his internship at a leading technology ‘Arts in Management Studies’ to help students understand people based company in Bangalore. Works as and society in the right perspective. Partner-Business Operations in France region for the same company) lStrengthens them to create stress free environment. lPromotes Dance, Music, Drama, Painting, Traditional Arts, Folk It was a great experience for me at National Arts, Handicrafts, Cinema and more and more Theatre School of Business to be transformed from Activities. a business student to a business leader. lTrains in Voice Culture, Body Language, Rhythm & Movement, The Indian culture, people, environment Performing Arts, Warm up, Flexibility & Theatre Exercises. and spending my time with different students and staffs were a great experience. The faculty at National School of Business has great lInteracts with Character Psychology, Differential Approach, abilities in making a student understand the concepts of business Body & Mind & Political-Socio-Cultural Awareness. management easily. I was trained and counseled by great professors lDevelops Leadership Qualities for my internship. 50
  • NSB students performingduring annual day celebrations A melting pot of cultures Students from different cultural and geographical backgrounds study with us. They assimilate into a cohesive whole on our campus thus fostering humanistic values. 51
  • Cultural Diversity Providing platforms for talent display Life need not revolve around only academics and career. Every student is gifted with some talent and they nourish and nurture their talent for their all round development and to make their life meaningful. National School of Business, by regularly conducting various cultural and literary competitions, and by facilitating its students represent the school at inter-collegiate, inter-university and inter-state level cultural competitions, provides a huge support to the students to pursue cultural activities.52
  • Festivals - A celebration of lifeAt National School of Business, all festivals are celebrated withequal fanfare and gaiety. The management encourages students tocelebrate important festivals to promote cultural awareness,harmony and bonding among the students. Our students hailfrom different parts of the country and the world and this addmore variety and charm to the festivals celebrated at theschool. Onam celebrationCelebration of Holi Ethnic Day Celebration 53
  • NSB – Creating platforms for co-curricular activities NSB is one of the few management institutions that are committed to offer students a wider platform to engage in co-curricular activities. The objective is to expand students learning potential, groom their talent and foster all round development. With this view in mind, NSB has taken initiative to form various clubs to help students lead an active social life. The activities carried out at these clubs are a fine blend of entertainment and enlightenment, and rejuvenation and motivation. Some of these clubs are: l Cultural Club l Entrepreneurship Cell l Social Media Club l Movie Club l Sports Club The following pages will give a glimpse of the activities of these clubs.54
  • Surabhi-The Cultural Club “What sets worlds in motion is the interplay of differences, their attractions and repulsions. Life is plurality, death is uniformity. By suppressing differences and peculiarities, by eliminating different civilizations and cultures, progress weakens life and favors death. The ideal of a single civilization for everyone, implicit in the cult of progress and technique, impoverishes and mutilates us. Every view of the world that becomes extinct, every culture that disappears, diminishes a possibility of life”- Octavio Paz 55
  • Mission Cultural values are essential for every citizen. It helps in preserving and reviving a nations heritage and traditions. The Cultural Club of NSB aims to rekindle cultural pride among NSB students and update them with the knowledge of Indian and world cultural heritage.56
  • Cultural Club - ActivitiesThe Cultural Club at National Club was formed to inculcatecultural values among the students and provide a forum toshowcase cultural talent. It has been fostered by someeminent artists, who have carved a niche for themselvesin the cultural space of Bangalore. The college organizesvarious cultural events throughout the year to keep thecultural spirit alive and kicking.The club organizes various cultural activities as peracademic calendar to inculcate a sense ofbelongingness, team work,coordination & amiability. Theclub wants to be a symbol ofunity in diversity and is opento every member of NSBcommunity. NSB students with actor Naseeruddin Shah 57
  • I am my own boss. Entrepreneurship is no cakewalk. It requires a great deal of hard work, risk taking abilities and a never-say-die attitude. Yet the freedom to take your own decisions and make your own road are the rewards of entrepreneurship.58
  • DISHA-Entrepreneurship CellGrooming EntrepreneursNational school of Business is nurtured by a group of eminenteducationists from across the globe and industry professionals with avision to create intellectual capital for the world. Successfulprofessionals from various fields with proven credentials and richexperience are part of this endeavor. The school is fully committed tooffer the very best in every aspect of academics to give students theknowledge and vision to setting higher goals. NSB believes insettling for nothing but the best and is willing to support everystudent in his/her quest for entrepreneurial success.National School of Business believes thatentrepreneurship is the key that canunlock Indias latent inventivepotential. It will not onlypush India to theforefront of the worldbut also help raise thequality of life in thecountry.National School of Business is striving todevelop value-centric leadership forcontemporary business practices through education that isentrepreneurial in spirit, ethical in focus and global in orientation. The entrepreneurship development of National School of Business isThe Schools Entrepreneurship Cell “Disha” aims to help in the run completely by students under the strict vigilance of a team ofdevelopment of Indias entrepreneurial ecosystem by enabling easy faculty that has been exclusively trained for the purpose by Nationaland efficient interaction among its major components spanning Entrepreneurship network. With perspiration, devotion andstudents, working professionals, aspiring and existing entrepreneurs, dedication towards excellence, DISHA aims to emerge as one of thementors, angel investors, venture capital firms and corporates through best entrepreneurship cells, which is dynamically oriented towardsinitiatives such as interactive sessions, conferences etc. DISHA is being shaping tomorrows business leaders.used as a medium to encourage the spirit of business andentrepreneurship among the student fraternity. Not only do we showthe doors of opportunity but we also equip them to walk through it.We have an eclectic knowledge of various factors involved indeveloping a great business professional. It inculcates diverse trainingprograms like Business News analysis, Concept review etc. which helpaspiring entrepreneurs of the institution to emerge as businessemperors in the global market. The cell nurtures and nourishesentrepreneurship ideas among students. The faculty members help thestudents in identifying market opportunities, screening ideas anddeveloping viable business models. They also bring the students incontact with venture capitalists and help the students in seekingventure capital funding. Vinod Kumar, CEO of Spring Events and alumni of NSB 59
  • Entrepreneurs Rolls on Wheels The entrepreneurial story of Dr. Yadunandan is a quick tale of success. Groomed and mentored at National School of Business, Dr. Yadunandan gave wings to his entrepreneurial dreams as soon as he passed his MBA. It didnt take much time for him to Yadunandan has an automated centralized kitchen which caters to put his plan into action. His all the 8 outlets. He employs over 35 people and believes that business idea was simple yet taste, quality, hygiene and quick service are the key ingredients of filled the gap existed in the his success. The average time of service is just 2 minutes. market. Who would say no to delicious rolls served quickly at Yadunadnan has plans to set up 25 outlets by the end of 2013. He competitive prices? His Rolls on Wheels was thus born and had also plans to engage franchises to accelerate expansion. His vision immediate takers. Set up in February, and still to celebrate its 2nd is to be a pioneer in the quick service restaurant model and provide anniversary, Rolls and Wheels already has 8 outlets and is doing a high quality, nutritious food in a hygienic way. He intends to roaring business of Rs. 24 million annually. automate the entire production process and establish a strong cold chain network to enhance the shelf life and freshness of the products. Yadunandnan has a strong appetite for developing tasty recipes. He is setting up a state-of-the-art-kitchen, which can cater to 50 to 60 outlets. He wants to automate the whole process to avoid contamination. His immediate plans are standardization of products, billing procedures and development of a franchise manual. “What I am today is because of my mentor, Prof. Sridhara Murthy. He guided me to pursue my MBA in France and mentored me meticulously to become an entrepreneur in the ever-growing food industry. I owe him a lot” - Dr. Yadunandan60
  • Safwan MM – From Gods Own Country Safwan MM, who hails from Kerala, did his MBA at National School of Business and went back to Gods Own Country for entrepreneurial inspiration. He established Global Associates to market bottled coconut water and set up a production plant in Manjeshwar, Kerala. His state-of-the-art plant processes and packages tender coconut water in PP bottles and the product will be marketed in India and abroad. Saftwan believes that bottled tender coconut waterhas immense potential, as a natural energy and sports drink. Global associateswill focus on quality and hygiene and their process helps tender coconutwater stay fresh and protected from the destabilizing effects of light andoxygen for 9-12 months and keeps its natural taste and nutritionalvalues intact. The company has chosen the PP bottles forpackaging because they are convenient to carry and easilystorable. Safwan says that this technology also offers theadvantages of durability, reseal ability, the ability to placethe product on ice and need of less space for the retailer tostack the product in the outlets. Harsha of WINDOORS - Exploring Windows of Opportunities Harsha K P has ventured into for budding entrepreneurs to take off and NSBs manufacturing of UPVC doors and unique initiatives such as DISHA etc. have skillfully windows. He believes that all the training programs, which he nurtured his entrepreneurial aspirations. underwent at National School of Harsha wants to provide practical and aesthetic solutions to Business will help him carve out a modern homes. He says that UPVA is a new concept and can He says niche in the industry. significantly reduce noise levels in houses with sound proof that National School of technology. He would like to help people lead quality life in Business provides just the right kind of platform cities through this product. He has set up a design and fabrication plant at Bommasandra industrial area in Bangalore. 61
  • Social Media Club Look. Listen. Join. Learn. Lead. There is an imperative today to include the social media in the “History will have to record that the framework of higher education because it is literally changing the greatest tragedy of this period of social world. The Social Media Club at National School of Business was formed to facilitate interaction among members to explore key issues transition was not the strident clamor of the facing our society as technologies transform the way we connect, bad people, but the appalling silence of the communicate, collaborate and relate to each other. The Club enables you to explore your personal and professional passions by helping you good people.”- Martin Luther King, Jr. connect with a community of your peers based on both geography and In todays economy, management graduates are faced with one of the areas of interest. Our club will ensure that the world of social media most challenging job markets in the annals of world history. They does not become an echo chamber of self-reinforcing thoughts, but is need to update their job search strategy to stand a chance. An instead fueled by diversity of opinions and perspectives. innovative way to do this is to add social media to the mix. We are starting a discussion on how membership in Social Media Club The concept of social media club today is quite different from what it can serve as a trusted mark for people to know that someone is was only a few years ago. Social media today is not just about ethical, understands social media and is committed to the updating status or posting pictures from a party held on the previous advancement of the industry. Our club has gone beyond being a buzz night. Instead it is changing the way we search for jobs, communicate, phrase and has sparked widespread curiosity and interest in our learn, share and do business. network. Needless to say, our students and faculty are now eager to learn about and use interactive social media tools. Interaction Conversation Relationships Passion Integrity62
  • Movie ClubA film is-or should be more like music than like fiction. It should be aprogression of moods and feelings. The theme, whats behind theemotion, the meaning, all that comes later. By far the most celebratedclub among all clubs of National School of Business, the Movie Cluboccupies a special place in every students heart. Its tremendouspopularity can be gauged by the fact that it has more members thanany other club.It has become a trend that everyone in the college would join theMovie Club, even if he chooses to join no other. The club wasstarted by a few ardent movie enthusiasts withthe aim of exposing NSBians to interestingand enlightening movies. The club screensa movie every weekend which is like atreat for all students. The clubprints the ticket for every moviepremiere and generatesrevenue. It also sells somesnacks and soft drinksduring the show. Even if amember has missedwatching the exhibitedmovies, he/she can alwaysview them later. The fact that theMovie Club has a wide range ofmovies which spans diverse areas bear ample testimony to the fact theclub can boast not only of quantity, but also of quality. Keeping all backgrounds. The students of National School of Businessinterests in mind, the club has something for each of its members. students are not merely spectators but knowledgeable about cinema.From The Shawshank Redemption to Blood Diamond, from When a This is an attempt to make learning process student centric.stranger calls to Hangover, the movies cater to multiple and variedDan Wolman inauguratesNSB Movie ClubNational School of Business had the rare privilege of having itsMovie Club inaugurated by acclaimed Israeli film director DanWolman. Born in 1941 in Jerusalem, Wolman studied film atFilm Institute of City College- New York and in the New YorkUniversity Film Department. He taught at the School of VisualArts in New York. He has been a judge in several internationaland Israeli film festivals. 63
  • Eklavya-The Sports Club For a Fit Body and an Agile Mind Sports activities keep the body fit and mind agile. National School of Business offers facilities for indoor and outdoor sports such as chess, carom, cricket, football, basketball etc. It regularly organizes sports tournaments to build competitive spirit among the students.64
  • Eklavya-The Sports ClubThe Disciple with a NEVER SAY DIE attitudeEKALAVYYA is the sports club of National School of Business. It was Logo of EKALAVYAofficially inaugurated on 14th September 2012. The clubs vision Ekalavya was the disciple of Guru Dronacharya with a never say dieis to inculcate the spirit of sportsmanship among the attitude, unshakeable confidence and uncompromising devotion. The name aptly echoes the spirit of our sports club.students and make National School of Business, aschool committed to nurture and showcase the The logo has the visual of wings of Eagle. Eagle is considered as one of the most powerful birds. The wings suggest crossing boundaries andsports talents of its students all over India. the hunger to achieve more. The shield at the centre depicts winning attitude and icons in the shield at the centre depict all track and field events. The blue colour of the wings signifies sky is the limit, the orange colour signifies high on energy, and vigour, and the red colour of the font signifies radiance. Activities On the 16th &17th of Oct 2012, EKALAVYA had organised the annual sports day meet with events such as cricket, volley ball, track events, throw ball & badminton for girls etc. The prize distribution ceremony was held on 26th Nov 2012 in the presence of our International institutional partners, France. We look forward to organise more such events and make National School of Business one of the names to reckon with in the field of sports. Students receiving an award from Prof. Francine MAUBOURGUET and Prof. Dominique SCHRAAUWERS, members of NSB Governing Council 65
  • National School of Businss Co-organizes 2nd International iSME Conference Supported by the Special Unit for South Cooperation (UNDP/UNO) 2-4 November, 2011. Bangalore, India The Internationalization of SMEs: Emergent perspectives The 2nd International iSME Conference, which was held in Bangalore, India, from 2nd to 4th November, was co-organized by the National School of Business (Bangalore, India) and Pau Business School. The conference was supported by the Special Unit of South Cooperation (UNDP/UNO). The topic of the conference was The internationalization of SMEs: Emergent Perspectives The Special Unit for South South Cooperation (UNDP) is a subsidiary organization of the United Nations. It is organized Padmabhushan Prof. N. S. Ramaswamy, The Founder Director of IIM-B in partnership with the Association Internationale de Recherche en Entrepreneuriat et PME (AIREPME) and sponsored by the Pau Béarn Chamber of Commerce and Industry (France). Two major scientific journals joined us to be part of the conference. The Journal of Small Business and Enterprise Development (JSBED) committed to publish a special issue on the basis of the best English papers. Depending on the quality of papers presented, the Revue Internationale des PME (RIPME) was to consider and review for submission (fast track) a selection of French papers.66
  • Who attended the conference?Specialists in the theory and practice of international SMEs including:l researchers and educators SMElEntrepreneurs, consultants and practitionerslDoctoral studentslRepresentatives of business and trade associations, governmental organisationslAll those interested in iSMEs2nd ISME Conference ThemesThe conference focused on discussions mainly covering thefollowing topics of interest but not limited to them.Innovations & SMEsl Innovative and entrepreneurial strategies for iSMEsl Management innovation in iSMEsl Intellectual Property Rights for iSMEsl Innovative Supply Chain for iSMEsl Managing complexity, creativity and innovationl Research and Development in iSMEsl Green iSMEsThe internationalisation of SMEs Human aspects in international SMEsl Business Models for iSMEs (BGFs, INVs, etc.) l Behavioral characteristics of entrepreneurial activityl Strategic IT for iSMEs l Leadership, management & HR practicesl iSMEs and Family business, minority and women entrepreneurs l Management of iSME organizational changel iSME Knowledge management and technology transfer l Corporate Governance in iSMEsl Relationships between MNC and iSMEs l SME international Management Culturel iSMEs in emerging and transition economies l Ethics in iSMEs The conference was well attended by management experts from 36 countries, who deliberated on various themes imparting immense knowledge to NSB students. 67
  • CEO Shadowing A rendezvous with Mr. Phanindra Sama (Co-Founder, redbus.in) NSB Team: Poornima and Roshan (MBA Class of 2012) Date: 27-Dec-2012 Introduction redBus is the largest online bus ticketing company in India. It has the largest network of bus operators (350+ and growing) and provides over 10000+ (and growing) routes across the Indian map. It was founded by three ex-BITS Pilani Phanindra Sama, Charan Padmaraju and Sudhakar Pasupunuri in 2006. We were pleasantly surprised when NSB announced our names for this We reached the redBus office in Domlur (old Airport road) quite early assignment. We were clueless about what it would take to meet one of and were received warmly by the staff. the fastest growing companies in the world. When the panel headed by Prof. Sridhar Murthy chose us, the clock started ticking and we just After a quick and brief introduction, we were taken for a tour of the had less than 48 hours to prepare and conduct the interview. We campus and Mr. Phanindra was modest enough to accompany us collated information about redBus, its founders and growth story. We throughout the tour. did extensive research on the entrepreneurial skills of Mr. Phanindra In about an hours tour, we were introduced to over six departments, and had prepared a list of questions to ask him during our meeting. where the heads of each department passionately explained the RedBus is working out of 3 campuses, which are closely located to functions of their departments. We got a good insight into the each other in Domlur. The first campus (incidentally where redBus was organization and were amazed by the quality of work they do. Finally started) houses HR function and leadership team. The second campus we arrived at the moment for which we were waiting for since last two has Call Center, Quality control, training and IT (Pilani Soft). days. We had a meeting with Mr. Phanindra for about 30 minutes and had a brisk exchange of views. The third campus houses Analytics and Bus operator co-ordination department. RedBus team in analytics department would slice and Mr. Phanindra and his team didnt taste the success easily, though their dice the data as received from various sources to check their idea was novel. The first few months were really hard and tested performance (as redBus is heavily dependent on internet traffic). their nerves. They canvassed on streets and were using all mediums to reach out to people to increase the traffic on their site. After few Although redBus is a young company, their growth in a span of six months of struggle, they started tasting the success. They havent years has been phenomenal. They have grown organically and have looked back since then. over 500+ employees who are highly organized and have collaborative departments, which provide crucial support required by their business.68
  • Excerpts of the meetingNSB: What motivated to drive this initiative? NSB: What would be your strategy for the next 5 years?Phanindra: I am a self-motivated person since beginning and it is Phanindra: We have to predict accurately and staff appropriately. Wegrowing every day. Luckily, my entire team is motivated and going have been learning on this and so far we have been successful. Also,strong. we are yet to reach the critical mass to take redBus to the next level.NSB: Is redBus leadership team a risk taking one or a safe playing one NSB: How would you handle conflicts within your organization, aswith lots of planning done much before any decision is taken? you have a dual reporting mechanism?Phanindra: During early years, we took lots of risks to grow this Phanindra: We have purposefully built this model, for betterorganization, but off late, we are more cautious and are hiring oversight, but it is inevitable, and we would resolve conflicts as andexperienced people, so that they would bring in a lot of value when they occur.additions to the table. NSB: How are you sustaining the growth rate at redBus?NSB: What are the major challenges faced by redBus? Phanindra: If we advertise through bus or other media, we canPhanindra: Every day is a challenge to us. There is no day when a generate more revenue; but we are trying not to go overboard. Ourchallenge or risk does not exist. Since day one, we have been approach is to take a more sustained and continuous growth path sochallenged to sell a seat which is our core sustenance model. that our revenues are predictable and give confidence to investors. Key takeaways from our meetingLeadershipl is all about leading from front.Whenl you dream about an idea, believe in it and pursue till its end.Experiencel does matter, when you are starting a new venture.Be groundedl to reality, and grow slow but steadily, never hit high gears during initial years.Needl to have a very good team to sustain and grow your business. 69
  • Prof. Y. P Rao . Chair Professor, NSB More than a Bridge… Our MBA is more than a bridge between your career goals and their fulfillment. It is designed to not only prepare you for a career but also to influence your thoughts and mold you into management professionals and entrepreneurial leaders of the highest order.70
  • Eligibility for Admission Scholarships National Educational and Social Trust, a charitable organization, has given aAdmission Requirements scholarship fund of ` 70 lakh for the year A Degree from a recognized university (Applicants waiting for their final year results may also apply. However, such students 2013-14, to help deserving students enrolled will be given provisional admission). in NSB MBA program. Your application will be simultaneously reviewed for A Test Score: We accept scores of all management admission scholarship grant and the decision is conveyed along with the tests to ensure that there is no discrimination of applicants admission letter. based on the test they have taken and to ensure equal opportunity for all well-qualified students to be in the program. An applicant who has not taken any one of these tests is required to take the National School of Business Test, which will Fee Structure be administered to the applicants on the day of personal Admission Fee: ` 20,000 interview. Tuition Fee: ` 95,000 per semester Fee includes: University Fee, Examination Fee, Books and Materials, Interview: Personal/Telephonic Additional Certification Courses, Memberships to Academic Clubs & In admitting candidates, the selection committee will consider Associations, Welcome Kit etc. academic performance and test score, performance in the Hostel Fee: ` 36,000 per semester interview, prior work experience, level of maturity and motivation, ability and willingness to make a commitment to the Overseas Study Tour (Optional): ` 45,000 graduate study in business, extra curricular achievements, honors and awards. List of banks that provided education loans to our studentsApplication Procedure Allahabad l Bank Indian l BankSTEP 1. Send paper based application form OR Apply online Andhra l Bank Indian l Overseas Bank(www.nsbindia.org) Andhra Pragathi Grameena Bank l Karnataka Bank Ltd. lSTEP 2. Once your completed application is submitted, our admis- l of Baroda Bank l Vysya Bank Karursion officers will get in touch with you within three working days to l of India Bank Oriental Bank of Commerce lschedule interview. l of Maharashtra Bank Punjab National Bank l Canara Bank l l Bank of Hyderabad StateApplication Checklist Central Bank of India l l Bank of India State Central Co-op Bank Ltd. l l Bank of Mysore StateAll the applicants are advised to check the application for its lUnion Bank Ltd. City Syndicate Bank lcompleteness. Ensure that the application packet includes the Corporation Bank l l Bank UCOfollowing: l Bank Dena United Bank of India ll 10th Standard Certificate lJammu & Kashmir Bank The l Bank Vijayal 12th Standard Certificatel Degree mark sheets for all years/semesters/trimestersl Degree Certificate (Provisional/Official), if availablel Copy of the test score Admission Hotlines Follow us on + 91 937 9 244 007 + 91 937 9 244 004 Search word: National School of Business Email: mba@nsbindia.org 71
  • International Speakers & Professors Mr. Pierron Regional Director IBM, France Mr. Bernard CIER EDITOR in CHIEF of ESPACES PREPAS, France Disclaimer: The logos featured on the cover page are trade/service marks of the respective companiesMr. Trinh-XuanPresident, Chamber of Commerce& Industry, City of Pau, FranceDr. Thierry Lorey Prof. Francine MaubourguetProfessor, ESC-Pau, France Head-IR, ESC-Pau, France Dr. Patrice Cailleba Professor, ESC-Pau, France Mrs. Sancerne Gaelle Program Associate, ESC-Pau, France NewLine Advertising. anandrajmk@gmail.com NATIONAL School of Business #33, 22nd Main, I Cross, Phase-II, J P Nagar, Bangalore-560078 Ph: +9180 30251440-41. Fax: 91-80- 30251449 URL: www.nsbindia.org Email: mba@nsbindia.org Admission Hotlines: 0 937 9 244 007 / 0 937 9 244 004