Default headline is your present job title and
company name – CHANGE IT
Small Business Coach | Consultant | Mentor |
Certified Mastermind Facilitator -- what are your
This is a benefit oriented headline.
You can also make it a benefit statement
Helping small businesses in Michiana grow their
companies through networking, education, and
REMEMBER: GET SPECIFIC AND THINK WIIFM
(What’s in it for ME -- For the customer)
In your profile you tell people:
Who you are
Who you help
How you can help
And how to contact you
Using Word, create your profile using bullets
and scannable text
What are the benefits you provide?
How will you provide them?
Make your URL memorable so that
people can find you easily
Levels of Connections
Level 1: Those you are directly connected with
Level 2: Those your 1st level connections are
Level 3: Your 2nd level connections’ 1st
Be careful not to spam!
Requests to connect
Whether through recommendation or asking to
connect always write a personal note instead of
the generic default.
You need at least 500 connections to show
people you are someone they want to know.
Many people are called LIONS (LinkedIn Open
Networkers). They accept all requests. Others
are more selective.
Invite people you know, use email connections,
past jobs, school, etc.
Look for people that are in fields you want to
Those in your industry
There is a people search function where you can
search by name, zip code, industry, etc.
You can connect with non-connections through
asking your 1st level connections, using In-mail
($) and through groups.
A particular slide catching your eye?
Clipping is a handy way to collect important slides you want to go back to later.