naja faysal | Resume
www.najafaysal.net
Education
Cambridge Marketing College | 2008 - 2009
CIM/Professional Development Award in e-Marketing
About the major:
This course had been designed to give marketing professionals the opportunity to learn more about the key
concepts and tools involved and to make the most of E-Marketing opportunities. The course includes:
eMarketing Objectives & Strategy; eDriven Change; eCustomers; eMix; eTools; ePlan.
It aims to provide delegates with:
- An overview of e-marketing, its dynamic opportunities and an insight into the emerging new business
models.
- The knowledge to ensure your e-marketing activities are maximised and integrated into existing marketing
plans.
- The ability to propose e-marketing plans using different e-marketing tools depending on the needs of the
business.
- An understanding of how to research and reach your customers and potential markets through new online
channels. (More on www.cim.co.uk)
Achievements:
- Developed 3 comprehensive reports on successful e-Businesses and a full e-Marketing Plan for an
educational institution.
(Read the reports on www.najafaysal.net/Portfolio.aspx)
Notre Dame University, Lebanon | 2002 - 2006
Bachelor of Arts in Advertising and Marketing
About the major:
The major is a sequence of courses that prepares students for careers in account handling, media planning
and management, and creative roles in advertising agencies, in-house advertising, and in the media. The
program also incorporates principles of marketing, consumer behavior, marketing policy, strategy, and other
marketing courses. (More on www.ndu.edu.lb)
Achievments:
- Graduated with Academic Recognition: Dean's List.
- Advertising Club President, Fall 2005 and Spring 2006.
(Check out the projects on www.najafaysal.net/Portfolio.aspx)
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naja faysal | Resume
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Experience
Communication Manager at Leo Burnett | 2006-Present
Industry: Marketing Communications / Advertising
Agency background:
- Full service advertising agency.
- 96 offices in 84 countries and more than 8000 business cards.
- Part of Publicis Group.
- One of the top creative and most awarded agency networks in the world.
(More on www.leoburnett.com)
Client: Saudi Telecom - STC.
Roles:
- Providing communication services & consultancy for STC marketing team.
- Planning and executing STC’s advertising campaigns.
- Inspiring and supporting the creation of big ideas that truly move people.
- Functioning as a brand guardian and promoter of information and insights.
- Aquiring knowledge about STC‘s business and the telecom industry in general.
- Managing STC’s day-to-day business requirements.
- Maintaining account archives and contact database.
- Actively participating in team meetings.
- Bringing enthusiasm, passion, and curiosity for work.
Achievements:
- Initiated ideas and processes that achieved business results.
- Facilitated & improved internal processes that saved cost, time and improved efficiency.
- Attended and utilized various training opportunities.
- Managed an intense load of work with excellence and continiously met tight deadline.
- Acquired thorough knowledge on leadership.
- Built relationships within agency and clients.
- Developed excellent written and verbal communication skills.
- Became the “Digital Guy” of the office, the man people refer to for advice.
- Was assigned to handle STC portal’s (m3com.com.sa) e-marketing activities.
- Was assigned to dedicate 25% of his time for planning due to his proven strategic expertise.
(Watch the achievements on video by visiting www.najafaysal.net/Portfolio.aspx)
Personal Skills:
- Proactive and anticipates next steps.
- Thinks WIN-WIN.
- A good listener.
- An interpretive thinker.
- A team player.
- High attention to detail.
- Able to work well under pressure.
- PC/Mac software expert, specifically the MS Office Package and Adobe Creative Suite.
- Tech savvy, always ahead of technological advances and trends and incorporate them into clients work
when appropriate.
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naja faysal | Resume
www.najafaysal.net
Experience
Assistant Creative Director at Rouge Inc | 2005 - 2006
Industry: Marketing Communications / Advertising.
Agency background:
- Full service advertising agency.
- Part of Leavant Group.
- Handled important clients in lebanon in the banking & governmental sectors.
Role: Providing organizational and administrative support to the creative department and participated in
brain storming and briefing sessions.
(Check out the projects on www.najafaysal.net/Portfolio.aspx)
Graphic Design Intern at Zing Design | 2004
Zing Industry: Graphic Design / Advertising.
Design Firm background: A Leading Graphic Design firm in Beirut.
Role:
- Getting oriented on Graphic Arts and the software and hardware involved in producing and releasing
artwork files.
- Conducting market research for clients in the cosmetic business.
(Check out the projects on www.najafaysal.net/Portfolio.aspx)
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naja faysal | Resume
www.najafaysal.net
Extra-curricular
Hobbies
- Reading. (Check Naja's book shelves on http://www.goodreads.com/user/show/2337343-naja-faysal)
- Sports: Basketball; Swimming; Tennis; Table Tennis; Chess; Soccer; Roller Blading; Horseback Riding;
Biking.
- Traveling to cities with authenticity and culture, road trips and trips that involve outdoor activities.
- Watching selective movies and musicals.
- Attending festivals, concerts and live music events.
Interests
- Latest gadgets and technology trends.
- Collecting and analysing adverts (gathered more than 5GB of Ads).
- History of civilizations.
- Biographies of great people.
- Healthy living style.
- Topics and discussions that allow intellectual stimulation.
- Men-women relationship dynamics.
- Human psychology in general and interpersonal relationships in specific.
- Public speaking.
Activities
- Camping and moutain activities include climbing, biking and kayaking.
- Social gatherings and social service activities.
- Attending seminars, workshops and training sessions.
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naja faysal | Resume
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Others
Beirut Cosmopolitan Rotar-Act Club | 2005 - 2006
Regular guest and active participant in most of the club activities.
Feitroun Basketball Club | Season 2005 - 2006
Feitroun
Part the first division team participating in the Lebanese Basketball League, (finishing at the 6th position).
Basketball
Club
Sagesse Basketball Club | Season 2004 - 2005
Part the junior team participating in the Lebanese Official Basketball League for under 20 years old
(champions).
National Team of Lebanon | Summer 2004
Part the Lebanese Basketball National Team for under 20 years old participating in King Abdullah Arabic
Tournament took place in Jordan (finishing 5th) and Asia Cup for under 20 years old took place in Iran
(finishing at the 2nd position).
Ghazir Basketball Club | Season 2003 - 2004
Ghazir
Part the team participating in the Lebanese Basketball League - second division, finishing 4th.
Basketball
Club
Sadaka Basketball Club | Season 2002 - 2003
Part the junior team participating in the Lebanese Basketball League - under 18 years old.
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naja faysal | Resume
www.najafaysal.net
Personal Information
Marital Status: Single
Birthday: 13th April, 1985
Nationality: Lebanese
Residency: Dubai, UAE (Ability to re-locate)
Contact
Mobile:
- Lebanon: +961 3456 287
- UAE: +971 55 636 2216
- KSA: +966 50 25700 72 * (mostly used)
Email:
- naja.faysal@gmail.com
- info@najafaysal.net
Social Networks:
- http://www.facebook.com/naja.faysal
- http://www.linkedin.com/in/najafaysal
More info is available online: www.najafaysal.net
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