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The Ultimate Guide to Presentation Introductions - Free eBook by We Are Visual
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The Ultimate Guide to Presentation Introductions - Free eBook by We Are Visual


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Delivering a brilliant presentation starts with your introduction. The first 60 seconds of your talk set the tone for the rest of your presentation. This eBook contains useful opening techniques we …

Delivering a brilliant presentation starts with your introduction. The first 60 seconds of your talk set the tone for the rest of your presentation. This eBook contains useful opening techniques we hope will inspire you to plan a powerful introduction for your next presentation.

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  • 1. £2 _; a‘m, I7/e opeé-7:2-73 'i: ea'wic, g:e. c to 316/ :7 you :70.. .i I the firsi: (:0 secok-703$ ofyoczr «: :c= .!. !< *
  • 2. You only get one chance to make a first impression. Delivering a brilliant presentation starts with your introduction. The first 60 seconds of your talk set the tone for the rest of your presentation. Those are the precious seconds during which your audience will decide whether to stay tuned for the rest of it or whip out their smartphones and check their newsfeeds. That first minute is also the time when you are the most nervous so it is all the more important to plan a powerful introduction that will help you break the ice, feel confident and avoid those nasty public speaking jitters. An exceptional introduction will capture your audience's attention and get them hooked so you can reel them in. This eBook offers six useful opening techniques we hope will inspire you to plan a powerful introduction for your next presentation! Letfsgeir started!
  • 3. CONTENTS: That’s what she said! Quote Someone Vid you know that. .. Share a Significant Fact or a Shocking Statistic Once Upon a Time. .. Share a Story Imagine all the people. .. Get the audience to imagine a scenario Ponder this. . . Ask a series of rhetorical questions Make it real Bring a Prop
  • 4. That’s what she said! Quote Someone The number one reason to quote someone in your speech is that it reinforces your ideas and adds weight to your argument. A quote is like a second voice echoing your claims. Quotes are effective for two reasons: ‘hey offer a concise, memorable phrasing ofan idea. "hey boost your credibility because they imply that the person you are quoting agrees with you. It's like having a free expert witness testifying on your behalf. Borrowed wisdom Using a quote boosts your credibility by implying that the person you are quoting agrees with your argument. lfyou are delivering your talk with visuals, display the quote on a slide and consider including a photo ofthe authorofthe quote. Foreign Proverbs There are tons of great quotes and proverbs to be pulled from other cultures and countries. If you are running out of fresh ideas and want to avoid overused, tired or cliche quotes, consider exploring foreign proverbs. Chances are your audience has never heard them so you score lfyou are Speaking at 8 Cofiference. major points in exchange for your efforts to be consider quoting an earlier speaker at origma| _ your event. For example: "You'll never plow a field by turning Tr to find a uote that adds humor to it °V. el m your mmd'”. (msh Pro‘. /e. rb) Or “A ma“ yo! /ir presentgtion, either due to the DI‘OfItS more by the sight of an idiot than by the Content of the quote or the Context in orations of the learned. " (Arabic Proverb) which you use it. Find more at: www. famous—proverbs. com
  • 5. Vidyooc know that. .. Share a Significant Fact or a Shocking Statistic This opening technique consists in starting your presentation by sharing a thought-provoking fact or statistic that sparks your audience's curiosity. We call it the "Snapple Opening" and it can be a great way to jolt your audience into a state of "Really? Tell me more! " This technique works well when the facts or figures you share are not common knowledge but are relevant and help you make a point. For best results, you will want to deliver this statement with a little bit of a punch; a dramatic voice followed by a reflective pause. a George Loewenstein, a behavioral I economist at Carnegie Mellon, . says: "curiosity is simple: it comes a when we feel a gap between what we know and what we want to know — like an itch that we need to scratch". So all you have to do is shine a light on that gap and create an itch that your audience will irresistibly want to scratch. The juxtaposition of the known and the unknown fascinates. It creates the desire to know more.
  • 6. Once Upon a Time. .. Share a Story Sharing a story as an introduction to your presentation instantly establishes a connection between you and your audience and ultimately leads them to take action. Your story should make a point or contain a message that you can tie to your presentation. Connection Retention Emotion A neuroeconomics study When we listen to a story, our left Whether it's a at Claremont Graduate temporal cortex lights up, and not cautionary tale, an School found that just forthe period immediately inspirational story or a listening to stories causes following the story. The neural funny anecdote, a story our bodies to release changes persist for several days can take big ideas, cortisol and oxytocin into or longer. This is why great abstract concepts, dry our blood streams. These stories are unforgettable. facts and translate them are known as the human Scientists call this a shadow into something we can bonding or empathy activity. We call it a great experience, and feel. chemicals. persuasive technique. Persuasion Storytelling is a powerful persuasion technique because it gets your message across without you telling the audience how to think or what to do. Your listeners naturally comes to their own conclusions about We are story junkies Narratives have what needs to be done incredible power to win and take action without hearts and m, 'nds_ being told what to do. People naturally crave stories because we CIHVE connection.
  • 7. Imagine all the people. .. Get t e audience to imagine a scenario “lmagine all the people. .." as goes the famous John Lennon song. With this technique, you invite your audience to create a mental image or imagine a scenario. Start with “imagine" or “suppose". This is a great way to engage your audience right out of the gate as you get them to play along and use their imaginations. There are 3 ways to use this technique effectively: Ask them to imagine being in someone else's shoes. What would they do? Ask them to imagine a positive outcome or a better tomorrow if we take a certain action Ask them to visualize a metaphor or abstract concept to make it feel more “real" Establish eye contact with your audience as you invite them to take a journey with you. Ask them to visualize the picture you are painting but also invoke sounds and feelings. Example In the movie "Up In The Air", CIooney's character gives a great speech using the “imagine" technique to make the point to his audience that their lives are weighing them down. “Imagine for a second that you're carrying a backpack. I want you to feel the straps on your shoulders. Feel them? Now I want you to pack it with all the stuffthat you have in your life. You start with the little things, the things on shelves and in drawers. .. Feel the weight as that adds up. Then you start adding the larger stuff: clothes; tabletop appliances; lamps; linens; your TV. The backpack should be getting pretty heavy now and you go bigger: your couch, bed, your kitchen table. .. Now try to walk. It's kind of hard, isn't it? " 7
  • 8. Ponder this. . . Ask a series of rhetorical questions Asking a series of rhetorical F? i questions at the start of your _ , ’ presentation helps you ( stimulate your audience's mind as they ponder the answers and anticipate your explanation. Asking questions also helps give 2 your talk a more conversational tone and establishes a connection with your audience because they feel like they are taking part in your presentation. Ask open ended questions and . avoid questions that evoke yes/ no answers Ask specific and thought- provoking questions Example In his TED talk, “Start With Why", Simon Sinek starts with a series of rhetorical questions: "How do you explain when things don't go as we assumed? Or better, how do you explain when others are able to achieve things that seem to defy all of the assumptions? For example, why is Apple so innovative? Why is it that they seem to have something different? Why is it that Martin Luther King led the civil rights movement? “ After posing all these questions, Sinek has got the audience on the edge of their seats, pondering answers to these very pertinent questions. He then goes on to explain his theory and answers these questions though his talk.
  • 9. Make it real Bring a Prop Sometimes, you just “gotta see it to believe _ _ _ _ it”. If you're feeling adventurous and up for a Bull‘! UP 3"! “-"P3“0" little drama (not the reality TV kind, but actual Talking about the more before you theatrical drama), a fun and memorable way Show ‘t ‘". "" hem you b”"d a .39“? of . anticipation, focus your audience s to Start your Presentatlon fmd Pf" your attention and give the prop even audience under your spell is to literally show greater impact when it is revealed. them what you are going to talk about. lfyou do it right, this opening technique will not only Be c’e3"Ve With yourprops capture the audience's attention but it will likely keep Use your imagination and try to think them talking about your presentation long after your of unusual props that would be both 20 minutes are up. unexpected and effective. One way is to think about metaphors or analogies for the point you are making and then find an object that will embody/ illustrate the metaphor. Bill Gates & The Mosquitos Bill Gates releasing a bunch of mosquitoes in the auditorium while delivering his TED talk about malaria was brilliant and had the audience buzzing about his talk for weeks (pun intended). When Gates finished his talk, TED curator and host Chris Anderson joked that Gates would now be known for releasing “more bugs" into the world. Photo“: TED. co Steve Jobs and The Manila Envelope In order to convince the audience ofjust how incredibly thin the new MacBook Air was, Steve Jobs simply made his point by showing how the new MacBook could fit into "one of those envelopes we've all seen floating around the office". Genius! Photo: maclifecom Jill Bolte Taylor and The Human Brain Jill Bolte Taylor famously used a real human brain during her TED talk about her stroke and the incredible insights she gained from it. This prop not only gave the audience a very visual and memorable sense of what our brains look like, but it also helped Jill explain the very complex processes of the brain to a non—scientific audience.
  • 10. Presentation_s don't have to be lifeless Spice up the meeting room. Raise some eyebrows. Have fun with it! Beyond offering practical tactics and advice, this eBook is an invitation to ditch the polite but boring "thank you, my name is. ..“ opener and experiment with new and different ways to start your presentations. Chances are your audience has endured countless dull and forgettable presentations so originality brings a welcome change. You can be sure you will make an impression by breaking the mold and doing something surprising and unexpected. We invite you to raise the bar at your organization by making better presentations. We dare you to color outside the lines. Command the meeting room. Own the stage. wg We Are Visual Team A E www. wearevisua| .com VPSUAL #BetterPresentations
  • 11. The Ultitnaife lflaide To FREE COPY 6 simple openin techniqyes to he] p you nail the first 0 seconds of your talk DOWNLOAD