Digital media in Russia Consulting

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Digital media in Russia Consulting

  1. 1. Additional information J’son & P artners Consulting com petences in telecom m unications, m edia and I T m arket researchesContact:Pavel ErmolichCommercial directorE-mail: pavel@json.ruCell. 7 (926) 522 51 19Contacts:7 (495) 625-72-457 (495) 927-09-05www.json.ru April 2012
  2. 2. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________I ntroductionJson & Partners Consulting is a leading consulting company in telecommunications, high technology,IT and media, with extensive experience in developing and auditing business plans, marketing andfinancial models, as well as in-depth Research of markets in Russia and CIS countries.The company regularly participating in various telecommunication and media conferences, round tables,public events and daily commenting the latest developments of telecom market by the request ofjournalists (Vedomosti, Expert, Kommersant, Gazeta.ru, CNews, ComNews, etc.)Json & Partners Consulting’ team has successfully implemented more than 1000 research projects(including developed of over 200 business plans, market and financial models) for more than 300institutional and private investors, vendors and start-up projects in all areas of industry IT,telecommunications and media.Experience of research, existing contacts and constant information interaction with the major players inthe market ensures the high quality of J’son & Partners Consulting project works in the part of theresearch and analysis of all segments of the telecommunications market in Russia: Fixed voice & IP telephony / VOiP markets Fixed broadband, Cellular, Wireless (2G, 3G, 4G, 4G/Wi-Max/LTE), Satellite access markets Pay TV market (Digital, Satellite, IPTV, cable TV, VOD services) Telecommunications equipment market, cellular phones & digital devices market IT, Data Centers, SaaS, Cloud Computing markets VPN and leased lines market Digital (mobile and internet) content, Internet-tv/video services, internet-advertising, social networks, online games markets etc E-commerce, e-payments, e-banking, e-educations etc marketsCompetencies of Json & Partners Consulting © J’son & Partners Consulting 2 2012
  3. 3. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________Json & Partners Consulting regularly (per quarter) conducts its own research pay-TV market since 2005.During the research agency conduct an oral telephone and written surveys of regional and federal pay-TV operators, market experts TV, satellite communications, advertising market and mobile market. AlsoJ’son & Partners Consulting use information from newly updated (july 2010) online-poll (over 42 000questionnaires from all Federal districts). In addition to the survey of operators, agency also use fieldresearch data, proprietary market models and databases. Data are provided for players, by region, PR,and separately in Moscow. By request we can make an assessment of the market for specific cities whennecessary.Also for your information to inform you that our company for the years 2005-2009 carried out a series ofreports and successfully led the current research projects on TV, online video-, VOD-and advertisingmarkets, as well as investment support for the clients in the following areas:  Analysis of the potential of new ways of delivering content, the definition of market volume on the Russian regions and foreign countries with Russian-speaking population;  Preparing a business plan, defining its development strategy to best monetize existing content;  Assessment of current state and potential markets in Russia, CIS countries, Europe and the USA;  A rapid assessment of the attractiveness of the project to create a package of TV channels for satellite and cable broadcasting in Russia;  Regional development strategy media holding;  Identify potential customer base for TV / project VOD;  Building a partner network of Internet providers for broadcasting organizations;  Development strategy content-filled channel;  Analysis of target markets of the BIC, the U.S., Britain, Germany, Italy, Spain and the choice of key countries for the deployment of the Project;  Analysis of the advertising market and evaluation of advertising revenues on the Russian regions and foreign markets;  Development of market, cost and financial models:  audit of existing models Client  development of an independent model of the project in conjunction with the Client (revenue and cost components, the financial model)  business plan preparation  Assessment of market trends of interactive TV and the advertising market, assessing the competitive environment;  Preparation of a package of investment instruments (investment memorandum, teaser, presentations to investors), the organization to attract financing for the projectTogether with you and your team, we are ready to prepare a plan and implement aspecialized study, the purpose of your company in accordance with business plandevelopment. © J’son & Partners Consulting 3 2012
  4. 4. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________Docum ent Structure 1. Information sources and research methodology 2. Products and Services 3. Our main project team 4. Successful projects samples 5. Additional information on the competence of the Company 6. Customer’s references 7. Clients and Partners of the Company 8. Samples of the researches 9. Contacts © J’son & Partners Consulting 4 2012
  5. 5. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________ 1. I nform ation sources and research m ethodologyResearch of the wireless market, broadband, mobile retail, Pay TV, New Media and digitalcontent are the strongest areas of J’son & Partners Consulting.Our media partners are the largest Russian mobile providers, fixed network providers, TV-holdingcompanies, retail chains and wholesale companies involved in the sale of communications’ devices, andcontent providers.Expanded partnership network combines expertise and professional players and representatives of newsagencies that allows us to implement regular monitoring of the cellular market, WiMAX, Wi-Fi, 3G, LTE,Broadband access (BBA), pay TV, data centers, digital content, etc. The company cooperates withleading players in the market, receives, adjusts and verifies information resulted from the preparedresearches:  sales and market share  number of subscribers / users  revenue structure  regional presence  product line  etc.Also the results of online marketing and market research conducted by the company regularly for 6years are used in the research, developed its own unique market models and databases for more than10 segment of the telecommunications market.Gathering inform ation about key players and the general state of the w ired / w ireless datatransm ission regional m arket.Key sources of information: Cellular providers working or intending to work in a standard LTE, WiMAX (802.16e / m), 3G, 2G (GSM / CDMA) • requests to the PR-service • depth expert interviews with representatives of companies • thematic publications in press • Reports of providers  BBA Providers / WBBA • requests to the PR-service • Deep expert interviews with representatives of companies • Reports of providers  Expert interviews with representatives of distribution companies under consideration products and manufacturers of these devices  The field researches data  Legislation (sectorial legislation)  Official web portals and press releases of market participants  Digital Resources and Publications • monitoring plans and strategies of market players and industry investors • collection and analysis of reporting players target market • monitoring of publications specialized releases © J’son & Partners Consulting 5 2012
  6. 6. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________Using multiple sources allows the J&P to verify the estimates and, if necessary, make adjustments to thegenerated model, which ensures high quality of the researchesJ`son & Partners Consulting has accumulated successful experience in implementing complexresearch and individual tasks, including assessment, analysis, research and forecasting of thetelecommunication markets, strategy and business plan development, marketing model, a description ofbest practices calculation of business cases © J’son & Partners Consulting 6 2012
  7. 7. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________2. P roducts and Services1. Market Research / Analyst Report / Data Bank (Research on a particular segment of the market / state sector, the survey results, information) - given to a customer for the characterization and analysis of the industry describing the competitive environment, key players, market share, technological development in regions, market forecasts, recommendations, etc. Historically, estimates of the current year, as well as forecasts for 3-5 years. It can be a part of any research. Reporting materials are documents in the following format: word, ppt, xls, pdf. Customer has the option to use the materials without restriction with reference to our company.2. The official conclusion is given to a client with Json & Partners Consulting logo, based on the findings of a specialized market research and confirming the clients situation in a particular market and client’s market share, the number of subscribers to date, etc. - Client can use this conclusion in PR and promotions.3. Joint press releases (press conference) Client / White Paper - we have the successful experience of participation in joint PR and marketing campaigns of the Client during press conferences, briefings, press releases. Profiled consultants at Customer may participate in ongoing customer marketing campaigns, to make official statements, expert market opinions, publish interviews and comment on the media. (Example: as a confirmation of our competence we send you the official press release of Motorola, on the order of which we have successfully implemented the project in June 2009: "Millennium: preferences of Generations of the new millennium" (see attached file).4. Package of investment instruments (Investment Memorandum / Teaser / Presentation) - elaborated in the work to prepare a business plan, marketing, financial models, presentations in the presentation of clients interests to investors, other third parties. Company Json & Partners Consulting has gained a large pool of successful projects in strategic investment areas (on the development of market models, assessing the prospects of investing, preparing a business plan and training strategy to find partners / targets for investment and transaction).5. Own Monthly Market Watches (Reviews of markets), prepared by Json & Partners Consulting - brief overview, a summary of the research, and announces a new product, giving the characteristic segment of the market (volume, share, players, forecasts). Their purpose is for publication of news sources, print media, for transmission to radio and television. The target is to attract the audiences attention to research results, as well as to subsequent sale of original analytical report. Available to customers and interested parties free of charge.6. Presentations of specialized consultants, task managers of Json & Partners Consulting for thematic conferences, seminars, roundtables, etc., are intended to draw attention to the results of recent researches, make an expert opinion, conclusions, and forecasts of telecoms, media and IT market ( depending on the topic of performance). Supported by thematic presentations. We are ready to provide a sample on request.7. In addition to standard data products, our company is ready to hold specialized (ad hoc) research in your interest, the most adapted to your current and strategic business objectives ["customized" reports and data banks].8. Express services for purposes of establishing a finance, sale / purchase of business, Corporate Planning - valuation of business, attracting investment, the mandate for the sale / purchase, business plan (feasibility Research), an audit of a business plan, market / marketing model, financial model, strategy development, analysis of the compliance resources with business objectives; due-diligence, independent technical expertise (network infrastructure, tender documents, offers suppliers access technologies, quality of personnel), the transaction support. © J’son & Partners Consulting 7 2012
  8. 8. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________3. Our m ain P roject Team © J’son & Partners Consulting 8 2012
  9. 9. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________ 4. Ex am ples of successful projects in M edia, TV and digital content PROJECT CLIENT Pay-TV provider, satelliteResearch of pay-TV market, digital TV, IPTV. operatorThe development of strategy of the Pay TV operator (DVB-T, Media-holding equipmentIPTV) in more than 60 regions, business plan manufacturerMarket research of digital content (through sales and by type ofcontent). Analysis of the online advertising market and digital Media holdingcontent.Market Research of the Russian Internet portals, social networks Mobile providerDevelopment strategy for the Internet portal. RetailersMonitoring of the musical content market Content providerBelarussian pay-tv market International media holdingTV, BB segments in moscow region -research Telecom OperatorMultimedia service of Pay TV Broadband and TV operatorVOD databanks Movie studioTV,BB in Moscow and Russia Telecom OperatorPayTV market in Russia , 2009-2013 Satellite operatorInternet portal research Russian pay-TV operatorBB and TV databanks Financial consulting group One of the main central channelPay TV Report Update in Baltic and CIS in RussiaIPTV report in Russia , 2008-2013 Investment fund One of the biggestCDN rerport entertainment Russian channelsPay TV atlas in CIS and Baltics Pay-TV operratorAtlas Pay TV update ADV groupSubscriber loyalty research NKS-MosTelecomPay TV atlas in Russia report 2010 NBC (Universal) Global NetworkBB report Russia+Pay TV report Rusiia 2010 Direct infoPAYTV report Pay-TV operator One of the biggest mobileNonbroadcast channels operators in Russia One of the biggest mobileInternet Portals market research operators in Russia © J’son & Partners Consulting 9 2012
  10. 10. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________5. Additional inform ation on the com petence of J`son&P artnersConsulting (w ork at conferences and sem inars)Experts of J`son&Partners Consulting participate in conferences on the telecommunications market: Exhibition and Forum Russian Internet Week 2009 [RIW / / 09],October,24 2009 Section "Mobile services: new year, plans for the future" Conference «VAS 2009. AdditionalOctober,28 2009 services in Telecom, organizer is “AHConferences” Conference «VAS 2009. AdditionalOctober,28 2009 services in Telecom, organizer is “Infor Media Russia” Conference «WiMAX ForumNovember,18 2009 Russia» © J’son & Partners Consulting 10 2012
  11. 11. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________ II Conference BroadbandDecember,3 2009 Conference 2009 Round table on the journalismDecember,15 2009 faculty of Moscow State University Текущее состояние Development and prospects of и прогнозы IPTV in Russia and CIS countries" развития рынка IPTV в России,March,3 2010 2009-2014 Telecoms World Russia & CIS 2010 CloudConf 2010-The National Conference on cloudy solutions. First prof. conference in Russia for developers (Internet ServiceMarch, 24-25 2010 Vendor) and providers of SaaS- solutions (Internet Service Provider), involved in the creation and sale of such services International Conference "DIGITALMarch, 31–April, 1 TV AND MASS COMMUNICATION2010 IN RUSSIA 2010 " © J’son & Partners Consulting 11 2012
  12. 12. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________ 13th Russian Forum «TheApril, 27-29 2010 development of telecommunications in Russia» 6th International Forum "TelecomMay, 27 2010 2010" 6th International Congress «Broadband Russia & CIS 2010». Organizers of the event - infor- media Russia, sponsors -June, 9-10 2010 Qualcomm, Nokia Siemens Networks, Motorola, Ericsson and IBM. Mobile broadband WIMAX inJune, 3 2010 Russia. Experience in deploying and providing services © J’son & Partners Consulting 12 2012
  13. 13. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________ International Business ForumJune, 15-16 2010 "Mobile Content World • MoCo- 2010" Private Board of telecommunication holding’s Directors "Current stateJune, 24 2010 and prospects of mobile wireless technology in the Russian Federation" International Conference "DIGITALMarch, 31–April, 1 TV AND MASS COMMUNICATION2010 IN RUSSIA 2010 " Specialized Exhibition and Ичетовкин Алексей, Ичетовкин Алексей, Conference on Information Консультант Консультант ООО «Джейсон & Партнерс ООО «Джейсон & Партнерс Консалтинг» Security InfoSecurity Russia 2010 Консалтинг»November, 19 2010 International SaaS: double for 3 year lease, Рынок SaaS вв России Рынок SaaS России Взгляд консультанта Взгляд консультанта security. 8th Annual European Telecoms Investment Forum in Vienna,January, 27-28 2011 Austria. Case Study: Russia how does the biggest CEE market feel? © J’son & Partners Consulting 13 2012
  14. 14. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________ Organizer: EastEuro Link Ltd Conference TELECOM-Siberia-2011 (Novosibirsk)February, 17-18 Report by Alexander Shoogol:2011 "Siberia telecommunications map of Russia" 7th International CongressMarch 24-25, 2011 Broadband Russia & CIS 2011 Report by Vitaly Solonin: "Mobile broadband access in Russia: Results and Prospects" 8th European Telecoms Investment Forum (London)October 27-28, 2011 Report by Vitaliy Solonin: «Russia How Does The Biggest CEE Market Feel» 26th MIPCOM The worlds entertainment content market (Cannes, France)October 5, 2011 Report by Svetlana Vodianova «Pay TV in Russia: Today and Tomorrow» © J’son & Partners Consulting 14 2012
  15. 15. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________ Organization of conference for the European Audiovisual Observatory. (Russia, Moscow)November 1, 2011 Report by Alexander Shoogol «Television and on-demand audiovisual services in Russian Federation» © J’son & Partners Consulting 15 2012
  16. 16. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________6. Custom er’s references Investor and Founder This is probably the best consultancy I worked with in “CTC Media” Russia and Europe. Financial models and Business plans (NASDAQ listed were amazingly accurate, comprehensive and convenient in TV company) usage. We`ve done a great job together. Peter Gerwe and other media projects Chairman of the Board J`son & Partners Consulting brand stands for outstanding Swedish Russian consulting services which can be tracked by hundreds of & CIS Chamber successful projects undertaken in last 10 years. Yngve Redling of Commerce J`son & Partners Consulting unique advantage originates in International a stunning combination of deep understanding of Telecom Telecom market and highly professional approach to Corporate Expert Finance services. Joe Willcox Chairman of BoD J`son & Partners Consulting has made an inestimable contribution to our Strategy development. We were happy “FONEX Invest” to take a fresh and clear look on existing investment (large Central opportunities, to evaluate them precisely, and to choose Erbol Keldibaev Asian Telecom the best scenario for our multinational strategy. Holding) CEO It has always been a great pleasure to work with J`son & “Mail.ru” (TOP Partners Consulting. Rigorous research, clear analysis, Internet Portal proactive solutions, personified approach… and a lot of in Russia and satisfaction of astonishing results! Dmitry Grishin EurAsia) J`son & Partners Consulting is known for discovering new President prospective segments and pioneering unconventional “ENFORTA” business solutions. A thorough comprehensive research on (largest Russian WiMAX had made long time before this has become a “hot WiMAX network) topic”. Lee Sparkman Alexey Associate “A big thank you for your help in making sense of the Shelestenko Product Russian Internet services market. A series of successful Marketing joint projects completed against tight deadlines illustrate Manager the level of the J`son & Partners Consulting team’s “Google” professionalism” Sergey Nazarov Vice- president, “We have been cooperating with J`son & Partners Marketing, Consulting for a number of years. Our team is thankful for “Comstar” the high-quality research and client-driven service” At the moment is CEO, “MGTS” Artur Alekperov “For several years now our company has been relying on J`son & Partners Consulting for data on the Moscow Strategic broadband market. Regular research, rigorous Marketing methodology with profound detail help our company to Director understand the market situation as it develops and succeed “Akado-Stolica” in the market” © J’son & Partners Consulting 16 2012
  17. 17. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________7. Clients and P artners of J`son & P artners Consulting © J’son & Partners Consulting 17 2012
  18. 18. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________8. Sam ples of the researches Fragment of the report: Sample of database: © J’son & Partners Consulting 18 2012
  19. 19. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________Type of financial m odel: © J’son & Partners Consulting 19 2012
  20. 20. Additional information on the competence of J’son & Partners Consulting in telecommunications, IT and mediamarket researches in Russia, world and CIS_____________________________________________________9. Custom er services and contact details:Pavel ErmolichCommercial directorМob: +7 (926) 522 51 19E-mail: pavel@json.ruEvgeniy Piligin www.json.ruFinancial DirectorМоb: +7 (926) 522 20 75E-mail: epligin@json.ruCorporate telephone numbers :+7 (495) 625-72-45+7 (495) 625-91-77Website:www.json.ru We appreciate your partnership in 2012! © J’son & Partners Consulting 20 2012

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