What is a QR Code? <ul><li>Quick-Response Code </li></ul><ul><li>2-dimensional barcode </li></ul><ul><li>Link to URL, cont...
Why Use QR Codes? <ul><li>2011 Survey </li></ul><ul><ul><li>65% respondents had seen one </li></ul></ul><ul><ul><li>49% ha...
Real Estate On The Go
Top 7 Ways to Use QR Codes <ul><li>Lawn Signs </li></ul><ul><li>Business Cards </li></ul><ul><li>Direct Mail </li></ul><ul...
Tips for Using QR Codes <ul><li>Keep QR Code Large </li></ul><ul><li>Set Up Tracking </li></ul><ul><li>Give People a Reaso...
QR Code Readers <ul><li>UpCode </li></ul><ul><li>ScanLife </li></ul><ul><li>QR Droid </li></ul><ul><li>mobiScan QR </li></...
QR Code Generators <ul><li>Many readers also have generators to link to a URL, if you already have mobile page </li></ul><...
 
 
 
 
 
 
Questions? <ul><li>Thank you for your time & attention. </li></ul><ul><li>February’s Tech Breakfast is on LinkedIn. </li><...
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QR Codes for REALTORS®

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Northwestern Vermont Board of REALTORS® January 2012 Tech Breakfast

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QR Codes for REALTORS®

  1. 2. What is a QR Code? <ul><li>Quick-Response Code </li></ul><ul><li>2-dimensional barcode </li></ul><ul><li>Link to URL, contact information or message </li></ul>Link to NVBR.com Made from Kaywa.com
  2. 3. Why Use QR Codes? <ul><li>2011 Survey </li></ul><ul><ul><li>65% respondents had seen one </li></ul></ul><ul><ul><li>49% had scanned one </li></ul></ul><ul><ul><li>66% of smart phone users surf the internet for content on their phone </li></ul></ul><ul><ul><li>*Source: D3 Interactive Marketing </li></ul></ul><ul><li>Realtor.com </li></ul><ul><ul><li>45% of traffic came in on weekends and via mobile devices </li></ul></ul><ul><ul><li>*Source: Inman Connect </li></ul></ul>
  3. 4. Real Estate On The Go
  4. 5. Top 7 Ways to Use QR Codes <ul><li>Lawn Signs </li></ul><ul><li>Business Cards </li></ul><ul><li>Direct Mail </li></ul><ul><li>Property Flyers </li></ul><ul><li>Print Ads </li></ul><ul><li>Your Vehicle </li></ul><ul><li>On Your Phone </li></ul>
  5. 6. Tips for Using QR Codes <ul><li>Keep QR Code Large </li></ul><ul><li>Set Up Tracking </li></ul><ul><li>Give People a Reason to Scan </li></ul><ul><li>Have a Call-to-Action </li></ul><ul><li>Make Landing Page Mobile Friendly </li></ul><ul><li>Get Visual </li></ul><ul><li>Use Clean URL </li></ul>
  6. 7. QR Code Readers <ul><li>UpCode </li></ul><ul><li>ScanLife </li></ul><ul><li>QR Droid </li></ul><ul><li>mobiScan QR </li></ul><ul><li>i-nigma </li></ul><ul><li>Red Laser </li></ul><ul><li>Kaywa </li></ul><ul><li>BeeTagg </li></ul><ul><li>Scan (iPhone) </li></ul><ul><li>QuickMark </li></ul><ul><li>Neo Reader </li></ul>
  7. 8. QR Code Generators <ul><li>Many readers also have generators to link to a URL, if you already have mobile page </li></ul><ul><li>Real-estate specific applications, such as RealBird, Vyoo.it, Qonnect, etc. </li></ul><ul><li>Realtor.com just unveiled FREE Mobile Listing Sites. Automatically generates a QR code. </li></ul>
  8. 15. Questions? <ul><li>Thank you for your time & attention. </li></ul><ul><li>February’s Tech Breakfast is on LinkedIn. </li></ul><ul><li>Sign up today! </li></ul>

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