QR Codes for REALTORS®
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QR Codes for REALTORS®

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Northwestern Vermont Board of REALTORS® January 2012 Tech Breakfast

Northwestern Vermont Board of REALTORS® January 2012 Tech Breakfast

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QR Codes for REALTORS® QR Codes for REALTORS® Presentation Transcript

  •  
  • What is a QR Code?
    • Quick-Response Code
    • 2-dimensional barcode
    • Link to URL, contact information or message
    Link to NVBR.com Made from Kaywa.com
  • Why Use QR Codes?
    • 2011 Survey
      • 65% respondents had seen one
      • 49% had scanned one
      • 66% of smart phone users surf the internet for content on their phone
      • *Source: D3 Interactive Marketing
    • Realtor.com
      • 45% of traffic came in on weekends and via mobile devices
      • *Source: Inman Connect
  • Real Estate On The Go
  • Top 7 Ways to Use QR Codes
    • Lawn Signs
    • Business Cards
    • Direct Mail
    • Property Flyers
    • Print Ads
    • Your Vehicle
    • On Your Phone
  • Tips for Using QR Codes
    • Keep QR Code Large
    • Set Up Tracking
    • Give People a Reason to Scan
    • Have a Call-to-Action
    • Make Landing Page Mobile Friendly
    • Get Visual
    • Use Clean URL
  • QR Code Readers
    • UpCode
    • ScanLife
    • QR Droid
    • mobiScan QR
    • i-nigma
    • Red Laser
    • Kaywa
    • BeeTagg
    • Scan (iPhone)
    • QuickMark
    • Neo Reader
  • QR Code Generators
    • Many readers also have generators to link to a URL, if you already have mobile page
    • Real-estate specific applications, such as RealBird, Vyoo.it, Qonnect, etc.
    • Realtor.com just unveiled FREE Mobile Listing Sites. Automatically generates a QR code.
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  • Questions?
    • Thank you for your time & attention.
    • February’s Tech Breakfast is on LinkedIn.
    • Sign up today!