NES Enterprise Series 2010 - Make a business out of social app

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NES Enterprise Series 2010 - Make a business out of social app

  1. 1. Make a Social App,& a Business out of it!<br />Keith Ng, Startup Ninja<br />
  2. 2. About Moi<br />
  3. 3. About Us<br />
  4. 4. What’s a Social App?<br />
  5. 5. Wikipedia says,“.. allow user to interact and share data”Scott Currier says,“.. an updatable resource that exposes categorized content discoverable by network members”“Social Application can be anything, as long as it: - Is discoverable - Is updatable - Publically exposes categorized information - Participates in a social network”<br />
  6. 6. He Says..<br />
  7. 7.
  8. 8.
  9. 9. why make an app that is Social, Useful, Expressive & Engaging?<br />
  10. 10. Why Social Apps?<br /><ul><li> Product Vs Service
  11. 11. Users = Your Content
  12. 12. Low barriers, High upsides
  13. 13. Distributionchannels aplenty
  14. 14. Ride on mobile platforms boom
  15. 15. Flexible ways to make money </li></li></ul><li>Business Models<br />
  16. 16. You know these..<br /> Advertisements<br /> Subscriptions<br /> Virtual goods & credits<br />
  17. 17. Not so usual models<br /> Analytics & Data mining<br /> Customizations<br /> Pay per download<br />
  18. 18. Differentiate yourself<br />
  19. 19. Smokin’ Hot!<br /><ul><li> Location based
  20. 20. Dating
  21. 21. Social Games
  22. 22. Fantasy Sports
  23. 23. `</li></li></ul><li>Potential Hotspots<br /><ul><li> Knowledge sharing
  24. 24. Gamifying Lifestyles
  25. 25. Video Chats/Casting
  26. 26. Silver hair market Mayber You?</li></li></ul><li>FAME<br />Social HooksAppeal to Ego<br />Fun to make friends<br />FameMark.comis a social game to discoveryour popularity and new friends! Connectto them by buying their fantasy shares tounlock features such as private messaging. <br />
  27. 27. Our Value Proposition<br />1. Making it fun to befriend & display interest<br /><ul><li>HotOrNot + Fantasy Market + Game Mechanics
  28. 28. Buying shares unlock features, e.g. private message</li></li></ul><li>Our Value Proposition<br />2. Appeal to ego with unique game experience <br /><ul><li> An authority to trademark your name and scoring your fame
  29. 29. Earn bragging rights as an astute investor </li></li></ul><li>Create that Kickass Social App today!<br />Twitter/ Linkedin/ Facebook/ Slideshare: KeizngKeith@Socialico.com<br />

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