Jingua Xie, matfestivalen 2012

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Jingua Xie, matfestivalen 2012

  1. 1. Hva skjer i Kina:Økonomisk utvikling og konsekvenser for sjømatindustrien Jinghua Xie Tromsø Business School, University of Tromsø Universitetet i Tromsø
  2. 2. Chinese Import of White Fish Universitetet i Tromsø 2
  3. 3. Main Exporting Countries to China Universitetet i Tromsø 3
  4. 4. Chinese Export of White Fish Universitetet i Tromsø 4
  5. 5. Chinese Export of Salted Fish Universitetet i Tromsø 5
  6. 6. Processing Universitetet i Tromsø 6
  7. 7. Aquatic Product Processing Industry 黑龙 1017 江 353 吉 新 林 疆 Liaoning 1942 甘 内蒙 肃 古 天 665 宁 青 夏 山 Shandong 海 西 2198 陕 河 西 西 南 藏 安 四川 徽 重庆 Zhejiang 369 江 湖南 西 贵州 Fujian 云南 i Guangdong 1156 1174Number of processing companies 399 135Number of above-scale companies (annual production capacity morethan 5 million tons) Universitetet i Tromsø 7
  8. 8. Universitetet i Tromsø 8
  9. 9.  Yield ratePollock: 67%-72%Cod: 75%-80%.In general: 70% CostTotal: $1010-$1060/TLabor: 49%Water& electricity: 10%. ProfitMaximum: $100-200/T Universitetet i Tromsø 9
  10. 10. Import price of Cost of raw fish inAtlantic cod value of frozen processing fillets ($3333-3867)($2500-2900) Processing cost: $1010-$1060/T Processing Expected export price of frozen fillet ($4343-4877) Universitetet i Tromsø 10
  11. 11. 2012 Cod ($4343-4877)Universitetet i Tromsø 11
  12. 12. Increasing Wage Cost The Tr end of W ker s’ Aver age W i n Aquat i c Pr oduct or age Pr ocessi ng Ent er pr i ses f r om 2007 t o 2012 i n Shandong Pr ovi nce 3500 3000 2500 age ( ¥) 2000 1500W 1000 500 0 2007 2008 2009 2010 2011 2012 Year Universitetet i Tromsø 12
  13. 13. 2013 Cod ($4441-4975)Universitetet i Tromsø 13
  14. 14. Import price of Cost of raw fish in pollock processing value of frozen fillets ($1300-1400) ($1733-1867) Processing cost: $1010-$1060 Processing Expected export price of frozen fillet ($2743-2877) Universitetet i Tromsø 14
  15. 15. 2012 Pollock ($2743-2877) Universitetet i Tromsø 15
  16. 16. Consumption Universitetet i Tromsø 16
  17. 17. Per Capita Seafood Consumption in Urban China Universitetet i Tromsø 17
  18. 18. Urbanization RateSource: http://datacenter.cngrain.com/IndexMacroEcoView.aspx?MId=11&IId=32 Universitetet i Tromsø 18
  19. 19. Seafood consumptions for the whole population in selected eastern and western countriesSource: FAO 2002 in Clarke, S. (2004) Universitetet i Tromsø 19
  20. 20. Chinese Import of Salmon from Norway Universitetet i Tromsø 20
  21. 21. Chinese Import of Crab Universitetet i Tromsø 21
  22. 22. Universitetet i Tromsø 22
  23. 23. Carrefour in China Universitetet i Tromsø 23
  24. 24. KFC in China Universitetet i Tromsø 24
  25. 25. KFC (yum) in ChinaSourcehttp://money.cnn.com/2011/01/19/news/companies/thebuzz/ Universitetet i Tromsø 25
  26. 26. Sushi in China Universitetet i Tromsø 26
  27. 27. Conclusion1.Chinese processing industry is earning tiny profit or is losing money.2.Only high-value added processing sector will remain in China in the next years.3.Domestic consumption for imported high quality seafood is increasing. Universitetet i Tromsø 27
  28. 28. Thank you! Universitetet i Tromsø 28

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