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Intel® Cloud Builders Series
Accelerate to the Cloud
with Novell® Cloud Manager
November 11, 2010
About Intel® Cloud Builders Webcast Series
The Intel® Cloud Builders Webcast Series: part of an
ongoing dialog between clo...
3
Our Speakers Today
From Intel
• Dylan Larson
Director of Data Center Software & Technology Initiatives
From Novell
• Joh...
4
Today’s Agenda
• Welcome
• Intel® Cloud Builders program
• Accelerate to the Cloud
with Novell® Cloud Manager
• Q&A
• Cl...
Intel® Cloud Builders
Program Overview
Dylan Larson
Director of Data Center Software
& Technology Initiatives
Data Center ...
6
An Explosion of Internet Growth
More
Content
2.5B photos on Facebook4
30B videos viewed/mos5
Google indexes >1T pages6
M...
7
Cloud Computing is Driving a Datacenter Evolution
1
2
3
Illusion of
infinite resource
Sense of ownership
& security
Self...
Cloud Optimization Strategy
Optimized
Technologies
Scalable
Software
Optimized
Systems
Datacenter
Optimization

Optimized
...
Platform as a Service (PaaS)
Software as a Service (SaaS)
Software Kernel (OS, VMM)
Mgmt Infrastructure as a Service (IaaS...
10
Building Your Own Cloud Environment
So many options. So little time.
Starting from a known design will simplify the pro...
11
Intel® Cloud Builders Program
Facilitating cloud development and deployment
www.intel.com/cloudbuilders
Cloud Reference...
Accelerate to the Cloud
with Novell® Cloud Manager
John Stetic
Vice President of Product Management
Novell, Inc.
Mike Robi...
© Novell, Inc. All rights reserved.13
Challenges in Today's Data Centers
Slow Service Delivery
– Bringing a new service to...
© Novell, Inc. All rights reserved.14
Enterprises already have the capital
invested in existing data center space
Public c...
© Novell, Inc. All rights reserved.15
Move the Cloud to the Enterprise
Lower the barrier to entry for new services
– Reduc...
© Novell, Inc. All rights reserved.16
SaaS
Google Apps,
Salesforce.com
PaaS
Microsoft Azure,
Google App Engine
Public
Amaz...
© Novell, Inc. All rights reserved.17
Service catalog of standardized IT
Shared infrastructure
Self-service portal, on-dem...
© Novell, Inc. All rights reserved.18
The Players
Applications
Kelly
Business Service Manager
NetworkStorage
Jim
Infrastru...
© Novell, Inc. All rights reserved.19
Criteria for Assessing A Cloud
Management Solution
Does it …
1. Speed up, simplify a...
© Novell, Inc. All rights reserved.20
Create Efficiency
Speed up, simplify and make the process to
deploy a new business s...
© Novell, Inc. All rights reserved.21
Create Standard Configurations
Allow you to create standard configurations
based on ...
© Novell, Inc. All rights reserved.22
Who Gets What
Application
Manager
Infrastructure
Manager
Application
Manager
Apache1...
© Novell, Inc. All rights reserved.23
Manage Capacity
Provide visibility into current capacity and
future capacity needs
C...
© Novell, Inc. All rights reserved.24
Heterogeneous Infrastructure Support
• Support for existing and future infrastructur...
© Novell, Inc. All rights reserved.25
Business Service View
of an Application
Giving application owners a business service...
© Novell, Inc. All rights reserved.26
Novell® Cloud Manager
Creates and manages a
cloud environment that
delivers on the p...
© Novell, Inc. All rights reserved.27
Advantages
For Infrastructure Managers
• Reduce rework by creating templates for com...
© Novell, Inc. All rights reserved.28
Advantages
For Application Administrators
• Simplified creation of business services...
© Novell, Inc. All rights reserved.29
Advantages
For Business Owners
• Reduce the cost of providing new business services
...
© Novell, Inc. All rights reserved.30
Transformation is a
Continuous Journey
What do I
have?
30
© Novell, Inc. All rights reserved.31
Transformation is a
Continuous Journey
How can I
change?
What do I
have?
31
© Novell, Inc. All rights reserved.32
Transformation is a
Continuous Journey
How can I
change?
What do I
have?
How can I
c...
© Novell, Inc. All rights reserved.33
Transformation is a
Continuous Journey
How can I
change?
How can I
manage this?
What...
© Novell, Inc. All rights reserved.34
Novell® Solution Ecosystem
Novell®
Sentinel
™
Novell®
Operations
Center
PlateSpin®
P...
© Novell, Inc. All rights reserved.35
Questions and Answers
Please visit the Novell® Cloud Manager website:
http://www.nov...
36
Unpublished Work of Novell, Inc. All Rights Reserved.
This work is an unpublished work and contains confidential, propriet...
Get started
• Download the reference architecture whitepaper
– http://www.cloudbuilderseries.com/novell
• Discuss the Inte...
Thank You!
For more information, please visit:
cloudbuilderseries.com/novell
39
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Accelerate to the Cloud

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An enlightening session on how you can build and manage a secure and compliant private cloud. And not just how you can do it, but why you’d want to.

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Transcript of "Accelerate to the Cloud"

  1. 1. Intel® Cloud Builders Series Accelerate to the Cloud with Novell® Cloud Manager November 11, 2010
  2. 2. About Intel® Cloud Builders Webcast Series The Intel® Cloud Builders Webcast Series: part of an ongoing dialog between cloud-focused solution providers and companies like yours. Our goal is the same as yours: to make private and public cloud deployments easy, predictable and successful. Through this informative series of webcasts, we hope to nurture relationships that extend from earliest exploration through final deployment of your cloud environment. Join us! 22
  3. 3. 3 Our Speakers Today From Intel • Dylan Larson Director of Data Center Software & Technology Initiatives From Novell • John Stetic Vice President of Product Management • Mike Robinson Senior Product Marketing Manager
  4. 4. 4 Today’s Agenda • Welcome • Intel® Cloud Builders program • Accelerate to the Cloud with Novell® Cloud Manager • Q&A • Closing Dylan Larson (10 min.) Mark Stahl (5 min.) John Stetic (30 min.) Dylan & John (10 min.) Mark Stahl (5 min.)
  5. 5. Intel® Cloud Builders Program Overview Dylan Larson Director of Data Center Software & Technology Initiatives Data Center Group Intel Corporation
  6. 6. 6 An Explosion of Internet Growth More Content 2.5B photos on Facebook4 30B videos viewed/mos5 Google indexes >1T pages6 More Users Only 25% of the world is Internet connected today1 More Devices ~80% of Internet connected devices are computers and phones3
  7. 7. 7 Cloud Computing is Driving a Datacenter Evolution 1 2 3 Illusion of infinite resource Sense of ownership & security Self-service User Expectations Flexibility Multi-tenancy Massive Scale Resource Elasticity Low TCO Security Data Center Requirements Meeting the needs is a daunting challenge
  8. 8. Cloud Optimization Strategy Optimized Technologies Scalable Software Optimized Systems Datacenter Optimization Optimized Silicon Intel is innovating and optimizing for the cloud datacenters 8
  9. 9. Platform as a Service (PaaS) Software as a Service (SaaS) Software Kernel (OS, VMM) Mgmt Infrastructure as a Service (IaaS) Compute Storage Networking Enterprises Consumers Firmware, HW Developers Service Providers Cloud Applications Cloud Infrastructure Intel® Cloud Builders reference architectures focus on Building cloud infrastructure 9 Private(enterprise) HostingProviders Public Internet
  10. 10. 10 Building Your Own Cloud Environment So many options. So little time. Starting from a known design will simplify the process • What protocols do I use? • What script language? • Where do I get skilled developers? ? • What VM formats do I support? • Who will write the portal? • What infrastructure management software?
  11. 11. 11 Intel® Cloud Builders Program Facilitating cloud development and deployment www.intel.com/cloudbuilders Cloud Reference Architectures, & Tools Open Cirrus™ & Research Universities Intel Cloud Test Bed & POCs Deployment Best Practices Building Optimized Clouds Advanced Cloud Research Working with the ecosystem to help businesses build clouds
  12. 12. Accelerate to the Cloud with Novell® Cloud Manager John Stetic Vice President of Product Management Novell, Inc. Mike Robinson Senior Product Manager Novell, Inc. 12
  13. 13. © Novell, Inc. All rights reserved.13 Challenges in Today's Data Centers Slow Service Delivery – Bringing a new service to life involves multiple teams – Poor coordination can mean service delivery times of 90+ days Too Little Automation – Expensive and error prone manual workflows can lead to business service disruptions Lack of Transparency – Poor visibility into the operations of business services makes it hard to guarantee service levels and correctly interpret anomalies Inflexibility – Vendor lock-in prevents you from leveraging best of breed tools 13
  14. 14. © Novell, Inc. All rights reserved.14 Enterprises already have the capital invested in existing data center space Public clouds are external – security, protection and auditing is difficult outside the boundaries of the enterprise Can the Enterprise Move to the Cloud? 14
  15. 15. © Novell, Inc. All rights reserved.15 Move the Cloud to the Enterprise Lower the barrier to entry for new services – Reduces delivery time – Fail fast – Simplify provisioning Maximizes server resources – Reduce wasted computing infrastructure – Balance workload demand with resource supply – Smart growth of infrastructure Improves Flexibility – The free movement of resources promotes effective utilization – Provides for more continual improvement processes Benefits: 15
  16. 16. © Novell, Inc. All rights reserved.16 SaaS Google Apps, Salesforce.com PaaS Microsoft Azure, Google App Engine Public Amazon EC2, Rackspace Cloud IaaS Servers Storage Networks The Cloud Stack PeopleSoft, Intranet software Coming soon Private 16
  17. 17. © Novell, Inc. All rights reserved.17 Service catalog of standardized IT Shared infrastructure Self-service portal, on-demand provisioning Usage-based metering Standard Internet protocols Service-level measurement and monitoring Defining IaaS Cloud Characteristics ITservice-centric 17
  18. 18. © Novell, Inc. All rights reserved.18 The Players Applications Kelly Business Service Manager NetworkStorage Jim Infrastructure Manager Servers Business Ron Business Service Owner 18
  19. 19. © Novell, Inc. All rights reserved.19 Criteria for Assessing A Cloud Management Solution Does it … 1. Speed up, simplify and make the process to deploy a new business service more efficient? 2. Allow you to create standard configurations based on business requirements 3. Control who gets access to what and how much 4. Provide visibility into current capacity and future capacity needs 5. Support existing and future infrastructure 6. Give application owners a business-service view of their applications 19
  20. 20. © Novell, Inc. All rights reserved.20 Create Efficiency Speed up, simplify and make the process to deploy a new business service more efficient? Jim Infrastructure Manager Automation Self-service Kelly Business Service Manager 20
  21. 21. © Novell, Inc. All rights reserved.21 Create Standard Configurations Allow you to create standard configurations based on business requirements Flexible Repository Publish Offerings Customize Deployments 21
  22. 22. © Novell, Inc. All rights reserved.22 Who Gets What Application Manager Infrastructure Manager Application Manager Apache1 IIS SUSE® Linux Enterprise Server 22
  23. 23. © Novell, Inc. All rights reserved.23 Manage Capacity Provide visibility into current capacity and future capacity needs Control current capacity with financial incentives Build a pipeline of future needs to get visibility 23
  24. 24. © Novell, Inc. All rights reserved.24 Heterogeneous Infrastructure Support • Support for existing and future infrastructure • Dealing with heterogeneous environments • Expanding to infrastructure not under control Cloud Service Cloud Service 24
  25. 25. © Novell, Inc. All rights reserved.25 Business Service View of an Application Giving application owners a business service view of their applications Business Service Manager Provide Transparency Communicate Value Business Unit Owner 25
  26. 26. © Novell, Inc. All rights reserved.26 Novell® Cloud Manager Creates and manages a cloud environment that delivers on the promise of utility computing by provisioning workloads on demand in a secure and compliant manner. 26
  27. 27. © Novell, Inc. All rights reserved.27 Advantages For Infrastructure Managers • Reduce rework by creating templates for common workload types and service levels • Control access to workload templates, service levels and resource configurations • Track capacity utilization to control expense • Automatically choose the required location for each workload in order to achieve service level objectives 27
  28. 28. © Novell, Inc. All rights reserved.28 Advantages For Application Administrators • Simplified creation of business services • Accelerated delivery of business services • Visibility into operational performance of the business service • Reserve resources for business services by calendar or in response to changing demands 28
  29. 29. © Novell, Inc. All rights reserved.29 Advantages For Business Owners • Reduce the cost of providing new business services by streamlining processes • Increase IT efficiency and transparency • Recognize IT “value” 29
  30. 30. © Novell, Inc. All rights reserved.30 Transformation is a Continuous Journey What do I have? 30
  31. 31. © Novell, Inc. All rights reserved.31 Transformation is a Continuous Journey How can I change? What do I have? 31
  32. 32. © Novell, Inc. All rights reserved.32 Transformation is a Continuous Journey How can I change? What do I have? How can I change faster? 32
  33. 33. © Novell, Inc. All rights reserved.33 Transformation is a Continuous Journey How can I change? How can I manage this? What do I have? How can I change faster? 33
  34. 34. © Novell, Inc. All rights reserved.34 Novell® Solution Ecosystem Novell® Sentinel ™ Novell® Operations Center PlateSpin® Protect PlateSpin® Recon PlateSpin® Migrate Novell® Cloud Manager 34
  35. 35. © Novell, Inc. All rights reserved.35 Questions and Answers Please visit the Novell® Cloud Manager website: http://www.novell.com/cloudmanager 35
  36. 36. 36
  37. 37. Unpublished Work of Novell, Inc. All Rights Reserved. This work is an unpublished work and contains confidential, proprietary, and trade secret information of Novell, Inc. Access to this work is restricted to Novell employees who have a need to know to perform tasks within the scope of their assignments. No part of this work may be practiced, performed, copied, distributed, revised, modified, translated, abridged, condensed, expanded, collected, or adapted without the prior written consent of Novell, Inc. Any use or exploitation of this work without authorization could subject the perpetrator to criminal and civil liability. General Disclaimer This document is not to be construed as a promise by any participating company to develop, deliver, or market a product. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. Novell, Inc. makes no representations or warranties with respect to the contents of this document, and specifically disclaims any express or implied warranties of merchantability or fitness for any particular purpose. The development, release, and timing of features or functionality described for Novell products remains at the sole discretion of Novell. Further, Novell, Inc. reserves the right to revise this document and to make changes to its content, at any time, without obligation to notify any person or entity of such revisions or changes. All Novell marks referenced in this presentation are trademarks or registered trademarks of Novell, Inc. in the United States and other countries. All third-party trademarks are the property of their respective owners. 37
  38. 38. Get started • Download the reference architecture whitepaper – http://www.cloudbuilderseries.com/novell • Discuss the Intel and Novell reference architecture – http://communities.intel.com/thread/15926 • Download a 90-day trial copy of Novell® Cloud Manager • http://bit.ly/novell_download • Learn more about Novell Cloud Manager − http://www.novell.com/products/cloud-manager/ • Contact Novell − http://www.novell.com/company/sales_call_request_popup.html − 800-529-3400 38www.novell.com/cloudmanager
  39. 39. Thank You! For more information, please visit: cloudbuilderseries.com/novell 39
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