Showroomprive - NOAH12 San Francisco


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E-Commerce - Presentation by Thierry Petit, Founder & CEO of Showroomprive at the NOAH 2012 Conference in San Francisco, Four Seasons Hotel on the 26th of June.

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Showroomprive - NOAH12 San Francisco

  1. 1. NOAH’12Conference
  2. 2. Profile• A private sale website of fashion clothing (Woman, Men and Child), fashion accessories, decoration and home equipment, beauty and cosmetics, travel.• October 2006 – Foundation by a physical destocking business player, David Dayan, and a Web pioneer, Thierry Petit.• 2nd European leader in private sales – present in France, Spain, Italy, UK and the Netherlands.• August 2010 – minority stake (30%) purchased by Accel Partners• Since then – new countries, new services, new verticals (travel, coupons, daily deals) and new business models (social, mobile).• Since its inception –Self-financed company. Always profitable• 2011 : 10 Millions Members in Europe // 134 M€ Turnover 2
  3. 3. Our Market = Brand’s overstockEvery brand has surplus stock (5% -10% per year on average)Surplus stock is structuralTo ensure optimal management of stocks : SRP sells through multipleand complementary channels, using both the Web and traditionalpoints of accessOver 1 000 brands from different sectors Sale revenue distribution per sector: 9% 8% Ready-to-wear 27% Accessories Shoes 9% Homeware Lingerie Beauty products Autres 11% 23% Cultural products & Toys, Travel, Sport 13% Electronics & High Tech, Wine & Food Source : Extranet 2011 3
  4. 4. Private Sales Model: lots of actors… few with growth and profitability Growth 20 years of Sourcing experience Internalization of Strategic functions ROI-based Marketing Long-term Lifetime value of Members Profitability 4
  5. 5. A European leader in private sales 2nd biggest private sale website and experiencing constant growth Today, 10 million members in Europe (May 2012)# Fr # Inter 2.1 Growth supported 1.5 by increased sales, 0.5 international exposure and the 8.5 7.7 development of 5.8 3.2 new product 0.8 1.7 offerings. 0.1 2006 2007 2008 2009 2010 2011 2012 (May) 134 million euros in sales revenue in 2011 15% of the revenue is achieved via mobile 220 phones* 134 More than 85% YTY 85 Growth for 51 21 S1 2012 0.15 6 2006 2007 2008 2009 2010 2011 2012 5
  6. 6. Perspective for the future International Development Key Assets for the futureTomorrow…Belgium, Portugal, Poland, Brazil, South • Address Brands digital needs (360° strategy)Africa, and Turkey. • Embrace growth of fashion/women eCommerce • Disruptive Asset in Logistics • Maintain Gross Margin at high level (42%) • Continue successful geographical expansion • Follow High cash-flow generation model SRP today SRP tomorrow 6
  7. 7. Thank You.
  8. 8. NOAH Advisors - Europe’s Leading Internet Corporate Finance Boutique Selected Completed NOAH Transactions May 2012 April 2012 Unique Industry Know-How Core Investment Banking Competence Sale of a 100%-stake in 100% focused on Internet companies, covering  The NOAH team has 25+ years of media 150 million growth equity investment from over 25 sub-verticals in this highly complex investment banking experience industry - Routine execution of M&A and financing for a 50% stake alongside Fotolia’s Founders and to - 15+ years active coverage of leading European transactions with sizes of several billion euros Internet companies and investors  The team has been working together closely for 7 Additional $150 million senior debt financing Total $300 million investment Deep understanding of industry dynamics and years (including 6 years at Lehman Brothers) Financial Advisor to Fotolia and its Shareholders Financial Advisor to Toprural and its Shareholders thinking of industry leaders  8 successfully completed NOAH Advisors Ability to add value beyond banking advice transactions underline successful transfer of - Facilitates overall process and minimizes competencies to the Internet sector November 2011 July 2011 management distraction Sale of a majority stake in Sale of a majority stake in Unmatched Network and Relationships Full Commitment - We Are Entrepreneurs! NOAH Advisors is globally very well connected  The NOAH team are entrepreneurs and focused to to and has direct access to virtually all key players in on growing the business and establishing a Quants Financial Services AG the industry reputation for excellence Exclusive Financial Advisor to - Knowledge of and strong relationships with  Full commitment to deliver top quality results in grupfoni and its Shareholders Advisor to EnGrande potential buyers’ key decision makers short time frames - Coverage of over 500 companies and 4,000  Highly success-based compensation structures individuals align interests of clients and NOAH Advisors, and April 2011 April 2011 - Proactively finds and unlocks attractive demonstrate conviction to deliver top results Sale of a majority stake in investment opportunities for leading have acquired a majority stake in investors (e.g. Bigpoint) Annual NOAH Conference to for $350m from The NOAH Advisors Core Team Exclusive Advisor to Advisor to Yatego Summit Partners and TA Associates Marco Yoram Jan Rodzynek Wijngaarde Brandes December 2009 April 2009 Managing Director Director Director Partial sale of $80m partial sale of and Founder to toContact Details Contact Details Contact Details Valuing Softonic at € Advisor to Softonic Advisor to FotoliaUK Mobile: +44 77 85 330 330 UK Mobile: +44 79 17 084 784 German Mobile: +49 174 2010 984Swiss Mobile: + 41 79958 1512
  9. 9. Introduction to the NOAH Conference Overview of the NOAH Conference 2011 The NOAH Conference is an annual Internet event taking place once a Summary Overview Conference Program year in London, focused on top management from Internet start-ups to global media companies as well as senior investment professionals  NOAH ‘11 took place on 9-10 November 2011 at Old NOAH’s goal is to create a marketplace for the European Internet eco- Billingsgate in London system to discuss key trends, generate business and facilitate  Fantastic line-up of 90 speakers from 20 countries in keynotes, investment transactions presentations and panels over 2 full days Over the past 3 years numerous high-profile speakers presented at  1,150 attendees from 35 countries – 57% from Internet NOAH, including over 100 CEOs companies, 26% from investors, 15% from corporates (media The NOAH Conference was founded in 2009 by Marco Rodzynek and is companies, advisors, PR and recruiting) and 2% press organised by the NOAH Advisors team with sponsorship from some of representatives from leading on- and offline publications the world’s leading financial investors  NOAH party with additional guests from London and a great live band on the evening of the first day NOAH ‘12 on 6-7 November – Save the Date  Extremely positive feedback from numerous attendees, on twitter and in the press The conference will again take place at Old Billingsgate in London Registration will open in early 2012 Selected Conference Impressions For updates, please check: Event Sponsors Strategic Sponsors