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10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
10- Zanox Presentation Noah Conference 2011
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10- Zanox Presentation Noah Conference 2011

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  • 1. 2© Lakestar 2011
  • 2. 3© Lakestar 2011
  • 3. 4© Lakestar 2011
  • 4. ZANOX @ NOAHLondon | 9 November 2011
  • 5. EUROPES LEADING PERFORMANCEADVERTISING NETWORKzanox @ NOAH Conference 2011 | 9 November 2011 6
  • 6. ZANOX = SALES = CPA Customer Funnel Awareness Interest Desire Action Reach Visits Sales CPM CPC CPAzanox @ NOAH Conference 2011 | 9 November 2011 7
  • 7. OUR GROUPzanox @ NOAH Conference 2011 | 9 November 2011 8
  • 8. OUR PUBLISHERS CONTENT DISPLAY RETARGETING SOCIAL SEARCH E-MAIL VOUCHERS MOBILE Connecting a broad variety of publisher business models to blue chip advertiserszanox @ NOAH Conference 2011 | 9 November 2011 9
  • 9. OUR ADVERTISERSzanox @ NOAH Conference 2011 | 9 November 2011 10
  • 10. ZANOX @NOAHADVERTISERS PUBLISHERSzanox @ NOAH Conference 2011 | 9 November 2011 11
  • 11. DRIVING 70M LEADS AND SALES P.A. Example Germany > 300 k DSL connections > 1 m flights > 1.5 m fashion items > 200 k online banking leadszanox @ NOAH Conference 2011 | 9 November 2011 12
  • 12. WHY ZANOX? Scale: biggest European performance advertising network Growth: monetization for publishers, sales volume for advertisers Pure CPA model: performance = saleszanox @ NOAH Conference 2011 | 9 November 2011 13
  • 13. zanox @ NOAH Conference 2011 | 9 November 2011 14
  • 14. © Lakestar 2011 15

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