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Whizz-kidz and audioboo
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  • 1. users as producers: an Audioboo case studyRob Dyson, PR & Online Engagement,Whizz-Kidz
  • 2. Modern day Tupperware party?
  • 3. : giving voice to users & supporters
  • 4. Free portable podcasting
  • 5. Title & tags Share & embedDetail Relevant pic Locate
  • 6. campaigning from the field
  • 7. Weighing it up - pros• Led by young people • Laying path for future relationships• Light-hearted (MPs & journos) questions = Whizz-Kidz’s particular brand of • Curation online – fun, friendship – and sometimes mischief audioboo, Flickr, media coverage• Politicians and journos appear more human‘ – warmer to WK
  • 8. Weighing it up - cons• Did we chicken • Both boys, both 17. out? No tricky Would gender questions – nothing make a diff.? relating to our mission to reform • No Lib Dem wheelchair MPs….Meh provision
  • 9. Thanks for listening. Let’s talkrobdysonpr.comtwitter.com/robmdyson@whizzkidz