Impact Of Social Media On Fundraising For Haiti
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A joint presentation by British Red Cross and Merlin at NFPtweetup 6, 4 March 2010
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Impact Of Social Media On Fundraising For Haiti
- 1. Impact of social media on fundraising for Haiti
Editor's Notes
- As a smaller charity without the audience reach of larger UK-based emergency response charities, this was vital for us – both to update people on our response, make further asks for donations and reach an audience that we haven’t reached before. It also meant that we could raise awareness of Merlin and what we do.
- Followed by: British Red Cross – Flickr Merlin – Facebook ads (US)