Nesta Digital Day, Scotland

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Slides from the Digital R&D Fund Scotland's digital advisory day in November 2012. You can find out more about the day and the Fund …

Slides from the Digital R&D Fund Scotland's digital advisory day in November 2012. You can find out more about the day and the Fund here:

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  • 1. Nesta Digital R&D Fund ScotlandDigital Advisory DayGillian EassonTwitter: #rndscot
  • 2. Nesta Digital R&D Arts and Culture, Scotland The Fund is a partnership between Creative Scotland, Arts & Humanities Research Council (AHRC) and Nesta to support arts and cultural organisations across Scotland who want to work with digital technologies to expand their audience reach and engagement and/or explore new business models. The Fund’s overall objective is: “to enable the use of digital technologies in the arts and cultural sector to engage audiences in new ways and to create opportunities for new business models”
  • 3. Supporting cultural/arts organisations to innovateEnabling arts and cultural organisations to engage audiences in new waysand create opportunities for new business models, through the use of digitaltechnology. Arts Technology Research organisation partner team Digital R&D Fund Digital innovation projects and sector-wide knowledge
  • 4. Audience engagement and reach: Broadening - capturing a larger share of the population known to be traditional participants but who currently do not participate Deepening - intensifying current participants level of involvement by eg increasing the number of attendances or by the degree of audience (active or passive) engagement Diversifying - attracting new audience groups/different demographic (eg young people/rural population/ international market).
  • 5. Business models A business model is the mechanism by which a business intends to manage its costs and generate its outcomes- in the case of for- profits, the outcomes are primarily revenues earned. In the case of non-profits, the outcome is primarily the public good created.
  • 6. Fund assessment criteria  Innovation in the proposal  Wider impact to benefit for the sector (learning / replication)  Collaboration is genuine  Project delivery and timeframe (value for money / realistic)  Spread of projects  Nesta / AHRC / Creative Scotland – panel decision
  • 7. Digital R&D Scotland extra info International Case Studies: Digital Developments in the Arts & Cultural Analysis of Applications: for the Digital R&D Fund Scotland First Call
  • 8. Digital R&D Fund – second call timetable1 February 2013 (midnight): Deadline for applications26 February 2013: Organisations informed of funding decisions21 March 2013: One day collaborative workshop bringing together successful organisations (then 3 month wkshps)1 November 2013 All project activity must be completed.
  • 9. Thank You! @rndscot