Social Media In An Eh World

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Steve Lipton's part of The NEHA AEC 2009 presentation "Social Media in an EH World" What is social media?

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Social Media In An Eh World

  1. 1. Social Media In an EH World: What Is This Stuff Anyway?<br />Steven J. Lipton M.Ed. LEHP CP-FS<br />President, Biotest Services Inc. <br />Des Plaines, IL <br />
  2. 2. Delivering the mail<br />
  3. 3. Delivering the e-mail<br />
  4. 4. Reading e-mail in one place<br />
  5. 5. Reading in many places<br />
  6. 6. Server side operations: Multimedia<br />
  7. 7. Blogs<br />
  8. 8. Podcasts<br />
  9. 9. Podcasts:<br /> Server side: streaming Media<br />Client Side: MP3 players<br />An ongoing audio or video program with episodic content. <br />
  10. 10. YouTube: Server Side Video<br />
  11. 11. Server side operations:<br />Single document available for many people<br />Minimal storage and processing requirements. <br />Cost effective client side<br />Multiple platform<br />Location independent <br />
  12. 12. Can I get My friends together? <br />Can I Make new Friends?<br />
  13. 13. MySpace<br />Web Pages for members<br />Content determined by member<br />Static elements<br />Streaming media elements<br />No notification to others of changes<br />
  14. 14. Facebook<br />
  15. 15. Facebook<br />User creates profile<br />Stores and shares information and media with other “friends”<br />Keeps friends up to date with status messages. <br />Allows gifting applications<br />
  16. 16. Facebook: Organization Pages<br />
  17. 17. Facebook: Networking par excellance<br />
  18. 18. The Mobile Revolution<br />
  19. 19. Mobile data networks<br />Wi-Fi: close-range wireless internet connections<br />3G & 4G: Voice Cell phone systems used for data transfer.<br />
  20. 20. Text Messaging<br /> Data transfer of text and some media thought the cel phone. <br />Cost often set by the number of messages.<br />Often Limited to cel phones, Blackberries<br />Very Mobile <br />
  21. 21. Twitter: a really silly Idea<br />
  22. 22. What is Twitter?<br />Micro blogging? <br />Conversation? <br />Advertising? <br />Exhibitionism? <br />News source?<br />Cynical one-liners?<br />
  23. 23. What is Twitter?<br />Twitter is what you make it and what people read on it.<br />Twitter can be searched, so it is also research and information gathering. <br />
  24. 24. Twitter Clients: Desktop<br />
  25. 25. Twitter clients: Mobile<br />
  26. 26. Real-time search engine:search.twitter.com<br />
  27. 27. Real-time search engine:Monitter.com<br />
  28. 28. Your Turn<br />
  29. 29. Learning lab exercise:<br />Sign up for a Twitter account.<br />Follow EH_SocMed to follow the conversation. <br />Make comments or ask questions via Twitter by including @EH_SocMed in your tweets and #nehaaec<br />
  30. 30. Questions?<br />Steven Lipton M.Ed. LEHP CP-FS<br />Biotest Services Inc. <br />E-Mail: Sjlipton@biotestservices.com<br />Twitter: @Biotest, @EH_Socmed<br />

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