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  • XYZ Generation Split: More NC residents are younger than 47, specifically 62.2% of NC residents were born after 1964. NC householder demographics: The target audience of people under 50 is more diverse than the entire population. Generation gap: Nearly 45% of children are people of color.
  • Living Income Standard (LIS), a market-based approach for estimating how much annual income a working family with children needs to pay for basic expenses, to afford the actual costs of seven essential expenses: housing, food, childcare, health care, transportation, other necessities and taxes. NC Justice Center.

Transcript

  • 1. 2012 Producing GatheringBuilding Diverse Audiences July 24, 2012
  • 2. Moving from Access to TrustAccess Inclusion Equity Trust “Clear “Have “FairThe Way” a Say” Play” * Used with permission from Crossroads Charlotte
  • 3. DIVERSITYElements of difference in individuals that include gender, race, ethnicity, national origin, disability, age, culture, socio-economic status, geographic background, faith/religion, sexual orientation, profession, area of residence, length of time in the Charlotte area
  • 4. ACCESSEnsuring that:• A wide variety of individuals have opportunities to participate in shaping the cultural community of this area.• Arts/cultural organizations have a pool of diverse individuals they can tap for volunteer and paid assignments.• All residents of this metropolitan area can engage in cultural activities of interest to them.
  • 5. ACCESS for cultural organizations includes Access to diverse talent pool for board and staff Access to diverse audiences through diverse programming Access to diverse funding sourcesACCESS for the community includesAccess to diverse programmingAccess to engagement and contribution through board serviceand volunteering
  • 6. INCLUSIONEnsuring that a wide variety of individuals are “at the table” and “bringing their authentic voice” at all levels and in all roles in the cultural community of this area.The importance of creating an environment within cultural organizations (both board and staff) that welcomes and values a variety of diverse individuals.
  • 7. North Carolina’s RapidlyChanging Demographics
  • 8. North Carolina’s population is changing. Infographic from Progress 2050, a program of the Center for American Progress.
  • 9. GenderFemale 51% median age 39Male 49% median age 36.25
  • 10. Infographic from Progress 2050, a program of the Center for American Progress.
  • 11. Infographic from Progress 2050, a program of the Center for American Progress.
  • 12. North CarolinaPoverty Rate: 17.4%Living Income Standard (LIS): $48,814Graduation Rate: 77.9%Life Expectancy: 77.3
  • 13. North Carolina Socioeconomic Rankings compared to United States:Population 10Urban Population 40Immigrants from other countries 15Unemployment Rate 11Per Capita Personal Income 37Percent of Persons Below Poverty Level 13Population under age 18 10Percent share of domestic travel spending 11From the Statistical Abstract of the United States presentation of data about the nation and states, the State Data Center in the NorthCarolina Office of State Budget and Management selected data items and calculated North Carolinas rank among the states and the Districtof Columbia.
  • 14. Resources• Createquity: a think tank exploring the intersection of the arts with a widerange of topics. http://createquity.com.• Museum 2.0: Though not a performing art venue, this Museum is smartabout ways of reaching audiences. http://museumtwo.blogspot.com/