Job Search 2.0    Where job seekers need to be and why
Where should job seekers be?
Why?      75%of employers Google candidates
What are they looking for?• The good, the bad and the ugly — more  information about a candidate than can be  gleaned from...
This…• Will get your resume thrown out
This…• Will help it move to the top of the pile  (assuming the information  is positive!)
How do they get there?              a.k.a. blogs
Why those?• Employers = customers, and those  networks can help job seekers walk  employers through the process of “buying...
You need a new doctor…• What do you want to know?  –   Part of the professional world  –   Satisfied customers  –   They’r...
Added bonuses!Networking + education.
In Plain English
Get found by employers.Visualize and expand their networks.Research employers to find the right contact.
a.k.a. blogs               In Plain English
a.k.a. blogsRead blogs for education, research and networking, and maybe evenwrite their own to prove their expertise.    ...
In Plain English
Follow and tweet for information, education, networking and evenjob opportunities.                                       •...
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Job Seekers + Community Action Agencies + Social Media

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A primer on how community action agencies can teach job seekers to use social media.

Published in: Technology, Business
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Job Seekers + Community Action Agencies + Social Media

  1. 1. Job Search 2.0 Where job seekers need to be and why
  2. 2. Where should job seekers be?
  3. 3. Why? 75%of employers Google candidates
  4. 4. What are they looking for?• The good, the bad and the ugly — more information about a candidate than can be gleaned from his/her resume
  5. 5. This…• Will get your resume thrown out
  6. 6. This…• Will help it move to the top of the pile (assuming the information is positive!)
  7. 7. How do they get there? a.k.a. blogs
  8. 8. Why those?• Employers = customers, and those networks can help job seekers walk employers through the process of “buying an employee”
  9. 9. You need a new doctor…• What do you want to know? – Part of the professional world – Satisfied customers – They’re keeping up – Their process – how they work• Social media helps job seekers answer those questions for employers
  10. 10. Added bonuses!Networking + education.
  11. 11. In Plain English
  12. 12. Get found by employers.Visualize and expand their networks.Research employers to find the right contact.
  13. 13. a.k.a. blogs In Plain English
  14. 14. a.k.a. blogsRead blogs for education, research and networking, and maybe evenwrite their own to prove their expertise. • personalbrandingblog.com • Read career blogs • keppiecareers.com • Read employers’ blogs • askamanager.com • Read industry blogs • jobmob.co.il •Write their own • alltop.com – for various topics
  15. 15. In Plain English
  16. 16. Follow and tweet for information, education, networking and evenjob opportunities. • twitter.com/blogging4jobs• Follow career experts • twitter.com/askamanager• Follow and engage with employers • twitter.com/danschawbel• Tweet relevant, professional links • twitter.com/keppie_careers • twitter.com/heatherhuhman
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