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  • 1. International Student Magazine Volunteering at the Olympic torch event Reflecting on a year with Microsoft Financial Times visits Northampton Business School MBA Partnership in Vietnam
  • 2. Welcome from the E xecutive Dean 0 overseas students to We are delighted to welcome over 100 each year from about 65 different Nor thampton Business School (NBS) rnational flavour and global countries giving the school a truly inte y all the facilities and services of perspective. Overseas students enjo i-graduate student survey tells us the University and the town and the with us. As Executive Dean of they very much enjoy their experience rnationalisation of the whole NBS, I am also responsible for the inte at the core of everything we do. university so overseas students are and staff alike in Nor thampton It’s such an exciting time for students numbers yet again this year, a Business School. With record student our new student hub, we are dozen new staff and the opening of n e again the school’s teaching has bee looking forward to ma ny individual and team successes. Onc out of all UK business (2011) which placed Business 18th laimed in the National Student Sur vey sting heavily acc third priority and, as such, we are inve schools. Stud ents are our first, our second and our vities, social learning, employment orientated acti in our student cen tred facilities, technology enhanced duates from the school last social and learning experience. Gra enterprise and the broader student have chosen to panies while increasing numbers also summer have secured jobs in multiple top com a vibrant and study. NBS is increasingly becoming undertake a one year student placement during their and par tners from around school with students, business clients exciting, truly international business the world. @ianbrooks6 Comments Featured in this edition... Would you lik e to commen on any of the t stories featured in th is edition of BusinessWise In Focus – Tambu Mangezi P.5 for the next is ? Got an idea sue? Let us s P.6 know –email Developing global entrepreneur businesswis e@ northampto n.ac.uk Volunteering P8 A Gorgeous placement in LA P9Published by Northampton Business School. T. 0044 1604 892036 E. businesswise@northampton.ac.ukEditors: Hayley Hunter and Michelle Smith. Design: Stampwww.northampton.ac.ukEvery effort has been made to ensure that all of the information contained in this edition of Business Wise is correct a the time of going to press.Please note that The University of Northampton accepts no liability for the accuracy of statements in this and other marketing publications.
  • 3. BusinessWise - International Edition Page 2Supporting students through thePre-Sessional Academic English courseMost people enjoy being part of something and learning takes place in classrooms in their own aim of studying a Masters in Management. Sheget a sense of achievement when they complete cultures is worlds apart from what we consider to now believes she will be able to complete hera task or fulfil an aim. For students joining the be best practice in the UK. The way students and studies with NBS.Pre-sessional Academic English course, the lecturers interact in Britain can be a surprisingchallenges they face, and the bigger picture that if not daunting experience, certainly giving There are also opportunities for students tothey have to integrate into, are much greater as feedback to a tutor can feel far from comfortable engage in social activities and take part in thethey must do all this in a language and culture for a student even when they have been assured wider community. Students this term have reallywhich are not their own, and are often vastly it’s the right thing to do. displayed their community spirit by holdingdifferent to their own. charity events, featuring authentic Chinese Many students do succeed in raising their games, food and crafts through which they havePre-sessional students have often studied English language levels and become familiar with British successfully raised money for national charities.in their own cultures for quite extended periods university working practices and it is always a It was heart-warming to hear one studentof time, yet their arrival at the University of pleasure for tutors to see students going onto comment, ‘ It’s our pleasure to do so!’Northampton might sometimes be their first the next part of their educational journey. Lastopportunity to engage in daily life and to study year’s students said that not only did they learnwithin English culture. Their challenges extend English, but they also learnt ‘the British wayfrom actually getting the haircut or the sandwich of thinking.’ Xiaoli Qin came to Northamptonfilling they want to getting the academic grade Business School through a partnership withthey need. Each day involves meeting challenges her Chinese institution to join the Internationaland achieving in some aspect of English life. Marketing course. Since studying Pre-sessional English, she feels that ‘this school environmentOften the education that international students is very suitable for me to study further.’ Fu Yinghave been used to and the way teaching and came to Northampton from Mongolia with the raising funds for Children in Need QUESTIONS ABOUT STUDYING AT THE UNIVERSITY OF NORTHAMPTON WILL I GET A JOB WHEN I FINISH MY STUDIES? part-time while you study or graduate opportunities. Current VISA By gaining a UK qualification your chances of gaining employment regulations allow most international students to work for up to 20 are significantly improved. The skills and competences that you gain hours per week while they are studying. by studying with us will give you a great head start when you begin your job search. WHAT IS THE SOCIAL LIFE LIKE AT THE UNIVERSITY OF NORTHAMPTON? WILL THE UNIVERSITY HELP ME TO FIND A JOB? The University of Northampton is a campus-based university. This We have many services in place that will help you to find a job. The means that you can benefit from living and studying in a safe and Centre for Employability, based in Northampton Business School, friendly environment. On-campus facilities include shops, restaurants offers you the following services: and cafes, banks, sports facilities and our Students Union. The SU organises regular events for students and offers a number of social Employability skills development spaces for students to meet up, make friends and relax. There are a wide variety of student-run clubs and societies for you to get involved Business mentor schemes with, as well as various sports clubs that you Practice interview sessions can join. Networking events CAN I LIVE ON CAMPUS? Presentations from employers The University has a range of accommodation available on both of Core skills improvements our campuses. As an international student you will be guaranteed a room on campus for your first year of studies if you apply in good We also hold regular events such as our annual Careers Fair where time. Our options include single and shared rooms, en-suite and you will have opportunities to meet prospective employers. Our shared bathrooms and female-only accommodation. There is also online jobs database can help you to search for vacancies, whether plenty of private accommodation available in the local area if you do not wish to live on-site. The University of Northampton has We regularly visit our representative’s a number of officially appointed offices to make sure they are fully up-to- representatives around the world. These date with the latest developments atInternational representatives will be able to assist you the University.Agents in choosing the right course for you, the application process, and any help and To see a full list of our guidance you may need. international agents scan me .
  • 4. BusinessWise - International Edition Page 3internationalconnectionsPractical Wisdom for Managementfrom the Islamic TraditionNadeem Khan and Ouarda Dsouli (Postgraduate The University is located in the small town of Prof. Theodore Roosevelt Malloch and Prof.Researchers of NBS ) presented the paper : Ifrane, in the middle atlas region of Morocco (at Habisch (EABIS) highlighted the importance ofSpiritual Capitalism: The co-evolution of an 5000ft altitude) and is known as little Switzerland virtues in business and thanked delegates forethical framework based on Abrahamic Values, as it has an alpine climate and ski-resort. attending.at Al-Akhawayn University, Ifrane, Morocco.Prof. Kakabadse contributed to the paper but The opening address given by Prof. Ouaoucha,was unable to attend. Islamic Values and Ethics (President of Al-Akhawayn University) andwere adopted to critically analyse Corporate Prof. Lenssen (President of EABIS) was followedGovernance Systems of Islamic, European by keynote speaker Prof. A.Toufiq (Ministerand Anglo-American countries before making of Religious Endowments and Islamic Affairs,recommendations for improving the Anglo- Morocco). There were 14 presentations duringAmerican Capitalistic System. This conference is the two days which covered Leadership; Bankingpart of a series of conferences taking place on and Finance; Management Practices; HumanBusiness Virtues from various religious traditions Resource Development and Spiritual Values and(e.g. Jewish, Islamic, Christian and Confucianism). Culture from an Islamic Perspective. Research Leadership promoted at European conference Linda Lee-Davies, Senior Lecturer in Organisational Behaviour and HRM, Northampton Business School, was invited to present her latest paper on leadership at the European Conference for Management, Leadership and Governance held at the SKEMA Business School, France. The paper was peer reviewed as ‘excellent’ and proposed a new leadership model for Leadership Longevity for changing and volatile times. The model, which was drawn from six other leadership papers already published by Linda, was well accepted and praised. Linda commented, “It was great to receive intellectual input from 80 academics, not just from Europe but from every part of the world, and see our work here at NBS stand strong on an international stage. I also received valuable advice on how to approach my PhD thesis and found many senior academic leaders very interested indeed in my more modern, commercial approaches within the University setting.”Working with Strategic HRM in BeijingEastern Asia Universityin Bangkok Dr Izabela Robinson, Programme Leader for MA HRM and PGRoss Thompson, Senior Lecturer and Course Leader for the BAM Diploma HRM has just returnedTop-Up Degrees , spent five weeks working as a visiting professor from visiting Capitol Universityat Eastern Asia University (EAU) in Bangkok (Thailand). Ross of Economics and Business inspent his time teaching the local students, working with EAU staff, Beijing where she delivered ameeting educational agents, visiting schools and educational fairs. series of lectures toRoss found the trip invaluable – apart from the heavy rains – and undergraduate, postgraduatefeels the experience has benefitted him greatly in terms of cultural and PhD students on the topicunderstanding and sensitivity. Ross has been helping to finalise an of Strategic HRM and theagreement with EAU which will allow their students to study for one contribution of SHRM toyear in the UK and receive a dual Bachelor’s degree award. organisational performance.
  • 5. BusinessWise - International Edition Page 4 University of Northampton launches MBA delivery in partnership with Vietnam National University Professor Nick Petford, Vice Chancellor, and Dr Ian Brooks, Executive As part of these celebrations NBS signed a progression agreement Dean, Northampton Business School travelled to Ho Chi Minh City which enables students from the Centre for International Education in Vietnam to meet with prospective higher education partners from to gain advanced entry onto a number of NBS undergraduate and Vietnam National University (VNU). postgraduate programmes. In October 2011 NBS began welcoming its first students from the Centre for International Education onto courses in Professor Petford, signed a ‘Memorandum of Cooperation’ with Vietnam Northampton. National University, recognising plans for the joint delivery of The University of Northampton’s Master of Business Administration (MBA) Ian Brooks, Executive Dean of Northampton Business School, programme in the country. commented: The visit to Vietnam, hosted by Dr. Truong Quang Duoc, Vice “Vietnam National University is one of the most highly regarded Rector of VNU, builds upon previous meetings with The University universities in Vietnam. The agreement to deliver The University of of Northampton, which sent representatives from NBS to the 10th Northampton MBA represents a considerable achievement for both Anniversary celebrations of Vietnam National University Centre for organisations and also highlights another successful step in our ongoing International Education in April this year. internationalisation strategy.”SFIA in Chile Susan and Carole delivered a lecture on the implementation of SFIA across INACAP’s IT degree provision and provided workshop support. In addition they facilitated a comprehensiveIn early September Susan Bailey, Principal workshop for the faculty and administrationLecturer and Field Chair for Information Sciences team involved in the SFIA implementationand her colleague Carole Morrell were invited process, on the practicalities of embedding SFIAto the Technological University of Chile INACAP in the curriculum. Talks are now underway toby Chancellor, Gonzalo Vargas and the Dean look at the feasibility of offering NBS students theof International Relations, Joaquin Valenzuela. opportunity to spend a year studying at INACAP.Northampton Business School were the first Susan really appreciated the interpretation andto align and embed Skills Framework for the translation facilities which they commentedInformation Age (SFIA) into the curriculum and as were excellent, one of the interpreters had beensuch were approached to provide consultancy to employed by the Chilean Television network tothe largest university in Chile. give commentary on our Royal Wedding.All aboard thefloating conferenceHoracio Soriano-Meier, Senior Lecturer in Business The titles of Horacio’s papers are:and Economics has had four papers accepted for the • “Lead time and variability reduction in an aerospace engine 22nd International Conference on Flexible Automation assembly process: a case study”and Intelligent Manufacturing (FAIM). The conference • “Is it wise to adopt core lean management principles first before starts in Helsinki and continues aboard a ferry sailing implementing ERP? If so, which ones and to what extent”to Sweden while hosting a series of seminars and key • “An AIS based approach to resolve forward-reverse logistics multi- note speakers before sailing back to Finland. period model with vehicle routing” andThe theme of FAIM 2012 conference is: Competitive and Sustainable • “TQM Implementation issues in a chilled food manufacturing Manufacturing and Service Systems and Technologies. The conference will organisation: A case study”cover a wide range of topics including Manufacturing and Service Systems,Integrated Product and Production Development and Manufacturing We wish Horacio the best of luck finding his sea legs to present these ideasTechnology and Processes. to the delegates.
  • 6. BusinessWise - International Edition Page 5In F cus Dr. Tambu MangeziIt’s not long ago since ‘I did not know much about Northampton but for me the main attraction was theshe was sitting at the personal touch to everything. The detailsstudent end of the room, of the supervisors were available prior to applying’.here at the Universityof Northampton. Tambu Having completed her first degree inhas just completed a Business Studies (Honours) at the University of Zimbabwe, Tambudzai worked in thePhD in Entrepreneurship banking sector. She was then awarded Financial Services. Before that she hadtitled: Business Start-up a British Chevening Scholarship for worked for the University on a part-time 2004-5 to study for an MBA in International basis as an academic tutor andDilemma: Support Nascent Banking and Finance at the University of research assistant.Entrepreneurs or deliver Birmingham. ‘My study and work experience at Thecontracts. ‘After my MBA, I went back into banking University of Northampton gives me many and after a year I started to look for the next perspectives on life around here. I can use‘What a fantastic three years I have had challenge. I applied for the PhD Studentship this understanding to support and providehere. I am not just saying this because at the University of Northampton. I had value to students’.my student days are gone. It’s because done some research but I certainly had noI enjoyed my studies and always found idea of what I had gotten myself into, a test Tambu’s research interests are in nascentstudent academic support accessible’. of endurance!’ entrepreneur policy and support, SME’s funding and development, evolution ofTambu chose the University of Northampton After her PhD, she joined the Business financial services regulation, and projectfor its approach to student recruitment and School in October 2011 as Lecturer – evaluation.communication. Congratulations on receiving your doctorate TambuThe Financial Times comes toNorthampton Business School! comprehensively detailed how some of the current extremes of greed and short-termism have come about. There were, though, some green shoots of hope as young people and social entrepreneurs were creating new forms of capitalism, and Peter encouraged the large number of students to keep taking advantage of social media which opened up whole new opportunities for business networking. Peter’s comments generated a large number of questions and debate, with a clarification that his remarks referred to large corporate not small and medium sized businesses run by owner managers. His comments echoed those of Northampton Business School’s Adrian Pryce, organiser of the event, who has just had his first academic article published,Dr. Ian Brooks, Peter Whitehead and Adrian Pryce entitled Income Differentials and Corporate Performance. As a long time subscriber to the FT and the oldest paper delivery boy in the UK (handlingTo an audience of students, staff and local business people, the FT’s Peter the 200+ FTs each day as a free resource for NBS students) Adrian saidWhitehead, Editor of the Executive Appointments section and the FT ‘the event was a huge success even though not everyone agreed withNon-Executive Directors Club gave a guest lecture entitled ‘How hard Peter’s conclusions. A business school has a duty to encourage debatecan it be to run a big business?’. Focusing on large publicly quoted about business in society, and the high attendance reflects our studentscompanies, Peter looked at the current levels of executive pay compared to interest in thinking about such important issues.’corporate performance, and suggested that there was an imbalance which If anyone is interested in doing research in the area of executive pay orbusiness and society need to address. In a tour de force look back at the business in society as part of their dissertation please contact Adrian atpolitical, economic and financial developments of the last 30 years, Peter adrian.pryce@northampton.ac.uk.
  • 7. BusinessWise - International Edition Page 6Developing GlobalEntrepreneursNorthampton Business School then piloted by students from both Northampton One of the participants, Yumin Nie remarked and Shaoguan working in collaborative learning that “The PMI2 project has given me a chancehas successfully completed groups using virtual learning environments and to learn about British business and culture. Thisa collaborative project with Web 2.0 applications. was my first trip abroad and during my stay in Northampton I learnt about the differenceShaoguan University in China, The project has also sponsored several staff between China and England and kept up withfunded by the British Council and student visits. This not only enabled staff to world affairs which broadened my horizons and achieve mutual understanding and disseminate enriched my knowledge.Prime Minister’s Initiative For project outcomes but also allowed studentsInternational Education (PMI2). from both countries to meet and socialise and I hope I will have a chance to participate in this therefore strengthen their relationships. One kind of international project in the future”The project was led by thing the project team is particularly proud ofDr. Shaowei He and is the fact that participating students felt their involvement in the project has transformedDr. Dave Burnapp at the them to be more cross-culturally aware, moreUniversity of Northampton outlooking, and more entrepreneurial.and Professor Zhigang Yan at The project has catalysed a stronger strategicShaoguan University. partnership between Shaoguan University and the University of Northampton. There will be aThe aim of this partnership is to help students continuation of collaboration between the twoof different cultures to work together to institutions, mimicking the model and utilisingdevelop as global entrepreneurs, by enhancing the training materials we have developed intheir cross-cultural communication skills and this project but on a larger scale, with similarknowledge of the business environment of other aims to address student employability andcountries. In order to achieve this, the project entrepreneurial competences in the globalteam has created an innovative training module context. In addition, the two universities havewhich aims to develop students’ cross-cultural agreed to continue working collaboratively onunderstanding and communication skills wider employability, entrepreneurship and otheralongside the traditional entrepreneurial and strategic areas.employability skills. The training module was Northampton Business School is actively expanding its existing Our Global e, will network of corporate links, and, in the first phase of the initiativ focus on India. have Employers often search for talent at universities where they Employability successfully recruite d from in the past, and from which they know personal graduates leave with the desired skill sets, knowledge and attributes enabling them to successfully and swiftly become Initiative appreciated members in their organisation. The Global Employability Initiative will add substantial value to the students study experience at the University of at the Northampton. One of the main reasons why individuals choose to study University of Northampton is because they trust the University usly Although this is a new project, the Global to enhance their career prospects. This becomes enormo Employability Initiative has already helped important in view of the rising uncertainty and unpredictable global in a UK Vinoth Kumar, an MBA student secure a job market. We recognise how important the investment graduate position in India. The website education is and ensure we provide future-oriented learning content rsonal for the initiative is under development and the enhancement of critical professional and interpe and will display more examples, case skills, recognising this is a key motivator for international students. is one studies and other activities and events That is why for the University of Northampton employability that demonstrate the Business School’s Vinoth Kumar of its major focus areas. NBS has furthered an initiative, which l commitment toward global employability. was originally suggested by international students. The “Globa If you are an employer, an alumni, a ary skills Employability Initiative” prepares students with the necess student or simply interested to find out more about the initiativ e, t’s home for the competitive and challenging job markets in the studen please contact us any time at:Philipp.Kuhl@northampton.ac.uk for the right countries. The initiative not only directs students to study or call 00 44 1604892644. , but also skills, knowledge, attitudes and commercial understanding le. matches students CV’s with specific work opportunities availab
  • 8. BusinessWise - International Edition Page 7 Case Study Diren ChedumbarumDiren Chedumbarum tells the effects of large supermarket chains, the downfall of Northern Rock and the changesBusinessWise how his in regulation implemented by the Financialtime at the University of Services Authority and the Bank of England.’Northampton helped him I am currently a Recovery andsecure a position at Grant Re-Organisation Associate at GrantThornton in Mauritius. Thornton. My role involves gathering and selling the assets of companies under“I had been interested in the field of finance receivership or liquidation, making suresince secondary school and chose BA the process complies with relevant laws(Hons) Financial Services (BAFS) as I knew and regulation and advising companies/I would pursue a professional accountancy individuals how to better manage theirqualification after my degree. BAFS gives finances so as not to go bankrupt. Mya broader view of the financial world, how degree is fully relevant to my current roleto analyse financial data and ultimately as I have learnt all the basics requiredunderstand real life business and financial at university and I am just applying mynews and decisions. Every module in knowledge in a real life situation.the course was intellectually stimulating I would fully recommend the University ofand course work ranged from creating a Northampton to anyone as the studyingfeasible business plan, advising clients on environment is great, students get thetheir financial situation to investing on the opportunity to develop on every level andLondon Stock Exchange (LSE). The course it was good fun studying there, three of thedealt with hot topics in the news such as best years of my life so far.” Life without chopsticks by Dinh Thuy PhuongDinh Thuy Phuong, critically which has been a challenge as I was a long term passive learner but Ian MA Management now understand that there can be more(Marketing) student from than one answer to a question.Vietnam tells us of her I wanted to study in the UK to broadentime at Northampton my knowledge of other cultures.Business School. During my time in Northampton I made several friends of different“The University of Northampton was nationalities. I participated in Muslimmy university of choice as it offered festivals, ate with my Hindu friendseverything I needed including; the and joined church services with mycourse I wanted to study on, a chance African flat mates. These were veryto experience British university life and special times for me. I not only acquireda fantastic location to explore the UK knowledge and learning skills but I gotand Europe. to experience British life and to see how food is made without chopsticks!”The information gained on my coursemeant that I could apply it to theVietnamese economic environment soit will greatly increase my employability.The course also taught me to think
  • 9. BusinessWise - International Edition Page 8Volunteering Xihui Chen talks to BusinessWise about her experience as a volunteer “One of my favourite experiences at The University of Northampton has been my volunteering. I have built my confidence, improved my communication skills, met new people, gained knowledge and had a great time! I have been involved in as many volunteering activities as I can including Children in Need and the Umbrella Fair. Volunteering lets me see my life in a different perspective. I feel that I am making a difference to somebody else’s life. The one event that will stay in my heart for a long time is the Olympic Torch tour event. I felt proud that I could be one of the volunteers! It was great fun to be able to see a lot of visitors coming to the campus and encourage them try a number of different sports and activities. I feel that volunteering is invaluable and I would recommend that everyone takes the opportunity to experience it.” Xihui Chen MSc Financial Analysis Management UK postgraduateGiving something back... courses for January 2012 start Rehman Aslam, an MBA Northampton Business School have a student with Northampton range of postgraduate courses starting Business School recounts in January 2012. MSc Accounting & Finance his experience as a Master of Business Administration (MBA) volunteer. MSc International Banking and Finance “I came from Pakistan with many queries, concerns and even fear in my mind about living in a different MA International Marketing Strategy country. The Centre for Community Volunteering MA International Tourism and and the Student Ambassadors scheme at the Hospitality Management University helped to calm my nerves. They are a really friendly group of people who are happy to MSc IT Service Management help out others ranging from local community work to helping out with university social events. Their MA Management (Human Resources) enthusiasm encouraged me to volunteer. (Marketing) (Tourism) The first event that I helped with was ‘The Coca Cola MSc Management (Financial Analysis) Olympics Torch 2012’ event, a massive occasion. I (International Logistics) (IT Services) was really nervous about what I would be doing and making sure that I was doing it right. However, after To find out more about these courses a briefing from Linda Davis, Head of the Centre for scan this code using your smartphone. Community Volunteering , my fears vanished. I felt r e Vice Chancello really proud of being part of the event. The event Rehman and th rd Petfo went smoothly and everyone was happy with the Professor Nick work they’d done. I went home with memories I will cherish forever. Being a volunteer left me thinking; is it really that Scan me difficult to give something back to society? The answer? No.”
  • 10. BusinessWise - International Edition Page 9 A Gorgeous work placement Living it up in Beverly Hills It’s now November, I’m living in a great apartment close to the office and I’ve been given full control of my very own client, The Wailers (best known for their affiliation with Bob Marley before his death). I handle everything for them, their social media campaigns/networks, press releases, arrange album review levard ollywood Bou Corbyn on H and band interviews, inform and confirm press attendance at concerts, as well as always thinking of new and interesting ways to introduce a new fan base to the band.“ With my internship at Gorgeous nearing its completion, my Back in April, LA based entertainment public relations firm, free time has been spent searching for my next placement. Gorgeous Media Group, posted an advertisement for a My internship has been demanding, often draining, but ‘Public Relations Intern’ on us.music-jobs.com, fast forward ultimately rewarding. I’ve been granted an opportunity that five months past application forms, telephone interviews and few are offered, through which I’ve been able to fine tune my countless hours of trawling though the American visa process I professional writing style and found a unique voice for the find myself staying at a hostel on Hollywood Boulevard ready to press materials I write. I’ve been able to witness first hand begin my first week as an intern. how a successful media campaign is developed and executed, and have been immersed in situations that have often been My boss calls me on the Saturday before I am due to start work depicted in class case studies. Most of all, I’ve learned the and before I know it I am being picked up in a black Porche value of time management and networking. In fact, it’s through and taken to a drama performance starring a talented artist my connections that I’ve been offered my next placement, an Gorgeous were interested in signing. However that was just internship at a boutique lifestyle PR company which has an the start of the night, I am then whisked off to an exhibition office overlooking Venice beach. This will be a great opportunity opening at an art galley we handle PR for and after that I am to branch out and develop the skills I have already learned at taken to a concert fronted by a band we represent. my last position, whilst being able to experience PR tailored to a whole different audience. Looking back , that night pretty much summed up my life as a Gorgeous intern . Work placements abroad are a great way to show future employers your independence, your ability to adapt and your My 50 hour weeks are filled up with a variety of tasks including readiness to try things that aren’t considered conventional. social media research and networking, assisting with mailings To succeed you need to hit the ground running whilst being and distribution of press materials, assisting with the printing prepared for home sickness and a big culture shock. The and packaging of materials, writing and distributing press materials, tracking and clipping placements, sitting in on client meetings to observe client relations and not forgetting on-site rewards for completing an internship abroad (especially in a city you may want to work in later in life) can be great; and besides, living in Beverly Hills a stones throw away from “ assistance at company events (which I found to be a great Hollywood and Santa Monica beach has its perks. place to network). Corbyn Asbury, BA Entertainment Marketing
  • 11. BusinessWise - International Edition Page 10 Reflections on a placement year with Microsoft We caught up with Shubnyz who took a What did your role involve? placement year with Microsoft during her BA “My role fitted perfectly with my degree subjects (Joint Honours) in HRM and Marketing degree and was exciting since I had exposure to both programme. Shubnyz HR and Marketing. I met a lot of students from around the UK, did presentations at various Shubnyz decided to take a placement year universities and helped promote exciting products to gain valuable work experience and partly, such as Xbox Kinect. Apart from promoting she confesses, to put off the challenges of the company and encouraging students and writing a dissertation in her final year of study. graduates to apply at Microsoft, I also got Shubnyz made use of all the support offered involved in the company’s marketing and by Northampton Business School, Centre for advertising campaign, I helped students with Employability to perfect her CV through the all their queries and organized various fun and CV clinics and took part in the mock interview informative events all year round for students sessions to gain experience before she started and current Microsoft interns.” applying for placement opportunities. Shubnyz had a number of telephone interviews which she How do you think the experience will admits were nerve racking to start with but did help you in your final year of study? help to build her confidence. What did you enjoy most about the “ Having been on a placement year is definitely experience? a plus for me, I already have the research for After six months of searching for placements “The discovery! I discovered so much about my dissertation complete and my experience at Shubnyz was delighted to be offered an myself which I believe is fantastic, I am Microsoft motivates me to work hard through this opportunity with Microsoft (UK-Reading) working more aware of my potential but also of my year to be apt to go back to a great company.” in the HR department and helping recruit the weaknesses but I got all the support needed best graduates around the country and bringing from my team to improve and learn. I have them to Microsoft. a better idea of what I want to do after graduation and where I want to be. Being We asked Shubnyz a few questions: surrounded by so many smart and nice individuals is an opportunity to network and make contacts for the future. Also, I made myself a lot of new friends, which is always very pleasant”. Case Study Tanish Thakker“ I am a University of Northampton student degree quicker and finally be able to call Football studying BA (Hons) Business Studies and I am –Football and not Soccer. I decided to come currently undergoing a placement year. My to the University of Northampton because of it post is that of an Employability Assistant at being in the heart of the UK and centrally located the Northampton Business School’s Centre for to all the big cities such as London, Birmingham Employability which aims to enhance student and Bristol. Northampton is the biggest town employability during and after their graduation. in the UK and I did not want to go to a big city I am originally from India where I grew up and because life could get too hectic there. completed my schooling and college in Mumbai. Studying BA (Hons) Business Studies with the placement year has to be the best decision I I was never an academically oriented student have ever made in my life, I am currently on which is what prompted me to travel to America a placement year with the university helping to give me a much needed break to clear my them start up a new department called the NBS head as well as travel and experience a new Centre for Employability. This experience is going culture. I travelled for about 7-8 months around to be invaluable in terms of my personal and the USA meeting friends and relatives; the whole professional growth. The placement only lasts a I have studied in three different countries experience was very awe-inspiring as this was the year but what you learn from it lasts a lifetime. India, America and UK and the self-reflective first time I had travelled on my own. learning technique taught within the University The opportunity for students to mix with different of Northampton has enabled me to learn more I enrolled into a local Community College on cultures from all around the world is than in any other country in a focused way. I a Bachelors of Business Management course, something everyone should be motivated to do in can now confidently say that I enjoy my studies equivalent to the first two years of a university our constantly growing global world. It is a very and am more motivated than ever to do well degree. I had the option to continue my studies in America or transfer to a UK degree, I consulted my academic counsellor and he advised me that I should come to the UK. I was keen on this as multi-cultural university as the first friends I made were French and Dutch Nationals. The university has amazing teaching faculty that have real life experience in business and other fields which they academically as well as professionally. Studying at the University of Northampton has opened so many doors for me that I never knew existed and it has been a mesmerizing part of my life and I “ it would gave me a chance to travel again not then put forward for students to learn from. am only half way through it. only to England but to Europe as well, finish my
  • 12. BusinessWise - International Edition Page 11Issue 37 Get connected! If you would like to see what our students have been up to, hear about forthcoming events or get the latest news from Northampton Business School join us on: www.Facebook.com/nbsuninor thants www.Twitter.com/nbsuninorthants www.LinkedIn.com/nbsuninorthants By Northampton Business School, The University of Northampton Olympic Trip, November 2011 Wall Photos Pre-sessional Academic Pop Up Market 4 November 31 photos 19 photos English - Children in Need 2011 24 photos 13 photos Financial Times, Peter Cottesbrooke Opening Fashion Marketing Welcome Marketers go bowling Whitehead, Editor - Guest 39 photos Week Trip 9 photos Lecture 16 photos 12 photos Marketing Division Lunch Visiting Professors Sneaky peek Graduation July 2011 28/09/11 1 photo 10 photos 77 photos 17 photos Northampton Business School App Download the Northampton Business School app to learn about our philosophy and discover what makes us a special place. Available on iTunes Store and Android Market

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