Merging Traditional and Digital Media by คุณบัญญพนต์

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Merging Traditional and Digital Media by คุณบัญญพนต์

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Merging Traditional and Digital Media by คุณบัญญพนต์

  1. 1. • Creative Inbound Marketing• Integrated Offline with Online Marketing Campaign
  2. 2. Presented by @daydev Banyapon Poolsawasd http://www.daydev.com Twitter: @daydev Facebook: http://www.facebook.com/banyapon Google+: Banyapon • Creative Inbound Marketing• Integrated Offline with Online Marketing Campaign
  3. 3. INBOUND DIGITALMKT MIX Web KOL SEO Seeding Strategic Creative Online Planer EDM PPC CAMPAIGN Mobile FB Ads Ads Mobile FB Fan Page Search Ads* Banner AdDisplay networkcontextual ads DisplayInteractive BannerRich Media Banner Ads*Video Banner
  4. 4. ••••
  5. 5. ••••
  6. 6. Customized something forPlay 20% Someone Watch Custom Girl friend Love 80% Shared or Invited to Friends Get Friends 100%
  7. 7. “Aggregation”
  8. 8. Open Graph
  9. 9. Once upon a timePine
  10. 10. I want to see her With “Good Copy” Consider / Funny or “Reward” enjoy with shared Secret album. A Digital Campaign with Open Graph Or API. Create (and request access) Administrator Control Allow Access FIN! Open Graph OKHer Secret Album
  11. 11. Find Friend Twitter API Google API
  12. 12. GOOD iDEABADiDEA
  13. 13. THANK YOU Banyapon Poolsawasd http://www.daydev.com Twitter: @daydev Facebook: http://www.facebook.com/banyapon Google+: Banyapon • Creative Inbound Marketing• Integrated Offline with Online Marketing Campaign
  14. 14. THANK YOU FOR ATTENTION

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