Content Marketing by niwat

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Content Marketing: Build an Audience that Builds Your Business by Niwat

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  • Content Marketing by niwat

    1. 1. CONTENT MARKETINGNiwat Chatawittayakul @butthun
    2. 2. KEY DIGITAL MARKETINGTREND 2013 BrandBaker was established by a group of digital specialists that love to bake fresh creativity through digital media. We believe “Brand is the same as Bakery” since they have many common needs, the right knowledge, right time, right resources, right people with the special attention, in order to bake the brand to be successful and delicious for customers. We, BrandBaker, are your marketing chef who specialized in baking the brand by using the fresh ideas, fresh ingredients, and fresh people from the fresh recipe. The brand we bake will always be fresh and be the best taste brand which will make your customers starving. BrandBaker Co.,Ltd.
    3. 3. KEY DIGITAL MARKETING TREND 2013CREATIVITIY OF MOBILE =CONTENT MOBILITY CROSS BIG DATA COMMUNI IMPACT CATION BrandBaker Co.,Ltd.
    4. 4. KEY DIGITAL MARKETINGTREND 2013 01. Multi-Screen Combination InteractionSource : google research BrandBaker Co.,Ltd.
    5. 5. KEY DIGITAL MARKETINGTREND 2013 01. Multi-Screen Combination InteractionSource : google research BrandBaker Co.,Ltd.
    6. 6. KEY DIGITAL MARKETINGTREND 2013 02. Multi- Digital Commerce Mobile / Website / Facebook CommerceSource : BrandBaker Co.,Ltd.
    7. 7. KEY DIGITAL MARKETINGTREND 2013 02. Multi- Digital Commerce Mobile / Website / Facebook CommerceSource : BrandBaker Co.,Ltd.
    8. 8. KEY DIGITAL MARKETINGTREND 2013 03. Everywhere WebsiteSource : BrandBaker Co.,Ltd.
    9. 9. KEY DIGITAL MARKETINGTREND 2013 04. Responsive WebdesignSource : BrandBaker Co.,Ltd.
    10. 10. KEY DIGITAL MARKETINGTREND 2013 05. Responsive WebdesignSource : BrandBaker Co.,Ltd.
    11. 11. KEY DIGITAL MARKETINGTREND 2013 06. CREATE ONE PUBLISH EVERY WHARESource : BrandBaker Co.,Ltd.
    12. 12. KEY DIGITAL MARKETINGTREND 2013 06. CREATE ONE PUBLISH EVERY WHARESource : BrandBaker Co.,Ltd.
    13. 13. KEY DIGITAL MARKETINGTREND 2013 07. CONTENT MARKETING / VISUAL STORYTELLING BrandBaker Co.,Ltd.
    14. 14. KEY DIGITAL MARKETINGTREND 2013 YouTube users stay on the site for an average of 16.2 minutes per visit, while Pinterest users stay for 15.8 minutes, Facebook users stay for 12.1 minutes and Twitter users a mere 3.3 seconds. http://agbeat.com/real-estate-technology-new-media/pinterest-users-time-on-site-nearly-matches-youtube/ 06. CONTENT MARKETING / VISUAL STORYTELLING BrandBaker Co.,Ltd.
    15. 15. Brand Owned Digital Media
    16. 16. Brand Owned Digital Media
    17. 17. Brand Owned Digital Media
    18. 18. Brand Owned Digital Media
    19. 19. Brand Owned Digital Media
    20. 20. Brand Owned Digital Media
    21. 21. Brand Owned Digital Media Media need Contents
    22. 22. Consumers connected and alwayson to consume Digital Content
    23. 23. Our Owned Media need ContentsConsumers connected and always onto consume Digital Content
    24. 24. http://youtu.be/Q5Tt5JSRsOc
    25. 25. Why Content Marketing is KeyTrend of Digital Marketing2013-2020
    26. 26. Why’s Content Marketing is the Keystone of Digital Marketing Don’t Trust GEN S Advertising MOBILE < MuchSO LO MO / MOBILITY Pro- / NEWConsumer DIGITAL Connected CONTEXT CROSS / Always COMMUNI On CATION Behavior BrandBaker Co.,Ltd.
    27. 27. Why Content Marketing is KeyTrend of Digital Marketing2013-2020 CONSUMER DIGITAL ERA BEHAVIOR (Technology)
    28. 28. What’s Content Marketing• History of Content Marketing.• Why Content Marketing is Key Digital Marketing Trend?• What’s kind of Content Marketing?• Example of Digital Content Marketing.
    29. 29. Digital Content is now key factor in New MarketingModel
    30. 30. Everyone Looking for online information to makeshoping decision
    31. 31. Pro-Consumers AgeINFORMATION
    32. 32. Consumer Changes Drive Search Behavior
    33. 33. Research… Product Product info. Compar e Blog Review
    34. 34. GTH-
    35. 35. http://www.bidyutbikashdhar.com/content-marketing-strategy-for-2013/
    36. 36. MAKE CONTENT MARKETING TOWIN YOUR BUSINESS OBJECTIVE
    37. 37. CONTENT MARKETINGNiwat Chatawittayakul @butthunniwat@brandbaker.net fb.com/ButthunBlog
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