The open access landscape has very few roadmaps to guide publishers. Numerous OA journals have launched in the past 6 months, each with different strategies, scopes, audiences, and business models. Join ACS Publications, Nature Publishing Group, and IEEE as they walk through the lessons learned from the process of launching OA journals at their respective organizations. The American Chemical Society's newest journal, ACS Central Science, is the ACS' first attempt at a purely open access journal that has no author fees or subscription fees. The challenges of launching a new publishing model with a new business model have been a vital learning experience as ACS enters this new frontier. VP of New Business Development, Dr. Kevin Davies, will walk through the journal launch process, the impact of shifting to an OA model, the business considerations, and successes/challenges to date in this interactive session. Dr. James Butcher, Associate Director for Open Publishing at Nature Publishing Group, oversees the development of Nature Communications and Scientific Reports and will share how his work with these two journals has challenged NPG to think in new ways about the future of publishing in an open access economy. IEEE's Karen Hawkins is Senior Director, Product Design and manages all new product introductions including IEEE's OA publishing. This panel will be moderated by John Mihalick of ACS Publications. Join them as they share their experiences.
James Butcher, PhD
Associate Director, Open Publishing, Nature Publishing Group