Metadata: Why Should TheTechnical Communicator Care?       Find Thy Content!  ISTC Technical Communication UK      Newcast...
•            Nolwenn KERZREHOTECHNICAL COMMUNICATOR &KNOWLEDGE MANAGERTEACHER CFTTR UNIVERSITY RENNES 2CONSULTANT COMPONIZ...
The pit… catch    Marlin is the proud and    worried father of Nemo.    When Nemo is captured    Marlin tries desperately ...
©Disney Entreprises, Inc/Pixar Animation Studios        ENVIRONMENTEASY TO FIND IN A CONTROLLED
©Disney Entreprises, Inc/Pixar Animation StudiosEASY TO FIND WHEN YOU KNOW IT WELL!
©Disney Entreprises, Inc/Pixar Animation Studios                                                   BUT THERE ARE TOO MANY ...
©Disney Entreprises, Inc/Pixar Animation StudiosINFOBESITY?
Metadata… Find thy content!a.   Infobesity…b.   Do you use metadata?c.   Make the metadata work for you!d.   Tips and good...
You Use MetadataSearching in web sites with keywords               Authors & Company name in PDFs                         ...
You Use Metadata
You Use Metadata
You Use Metadata
You Use Metadata
MAKE THEM WORK FOR YOU!Metadata
Topic-based, Structured        DocumentationTopics     Map (ToC)     Document
DITA Uses uses metadata        DITA Data About Data•           <task/>       <title/>          <shortdesc/>          <inde...
DITA Links Data
DITA Links Data                     Phrases and variables                     reused                     Images and icons ...
DITA Uses Metadata<author>Nolwenn Kerzreho</author><publisher>Ocean</publisher><status="new"><vrm="ISBN CODE">
What Can Metadata DO with DITA?Help you manage content  – status, keywords, author, reviewer, proprietorCreate conditional...
Structure The InformationSearch in the work environments categories, keywords, versionExpose what’s here: faceted searchLi...
Manage The Documentation LibraryManage projects:% completed, author topics, reviewed topics…Plan updates: creation informa...
Adapt the PublicationsReuse fragments, variables and media resourcesCreate conditional publications:  audience = noviceTra...
AND, on The Machine Side… Automate processes in the various environments (action on metadata) Optimize the research and ...
Wrapping Up…TC should care about metadata because?• They shape your work environment• They help users access the right inf...
GOOD PRACTICES.
I. Check the EnvironmentsIs the metadata enough outside of your workingenvironments? > Are the metadata enough in and out ...
II. Define Your Style Guide and ProcessChoose the metadata to use…Choose your values  – Keywords, versioning…Adapt your me...
III. Structure the InformationThink BIG…What is the real scope of the information in thedocument library? Today? Tomorrow?...
IV. Let the Publishing Engine Do its JobSample for the Web
V. Don’t Panic!
Communicator… Metadata Champion!Differentiation, categorisation, cataloguing:• indexing• terminology• documentation inform...
Questions?                                                        nolwenn.kerzreho@componize.com                          ...
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Nolwenn Kerzreho #tcuk12 Metadata: why should the technical communicator care?

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Metadata: Why Should the Technical Communicator Care? Find Thy Content!
As the volume of information increases, so does the need for technical communicators to develop information that is both findable and providing the right information. Depending on your ecosystem, documentation set, and end-users, it may even be critical.
Illustrated by examples, this presentation shows how to leverage the DITA architecture, improve information accessibility, and facilitate both end-users' and authors' work.
If you are thinking about migrating to DITA or in the middle of your project, attending this session will help you model your own metadata.

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  • Do you know FindingNemo? Who’sseenit?In just a few minutes, I will show how the technical writer can leverage metadata to facilitate oureveryone’s everyday work! (…and why DITA is a semantic object - if there is time.)
  • Whenyouauthoryour content, it’seasy to find – you know whereyouleftit.In a world of collaboration, itis not thateasy.
  • Because, there are a lot of fish in the sea. And evenother contents, and you have to find out what’s a way to describeyour content to findit.
  • Nouvelle information produite de plus en plus viteFacilité de duplication et de transmission des donnéessur InternetAugmentation des canaux de réception de l’information (ex. smartphone, email, textos, flux RSS)Information historiquetrèsimportante à creuserDes contradictions et des erreursdansl’informationdisponibleUn mauvais rapport signal sur bruitPeu de méthodes pour comparer et enregistrer les différents types d’informationLes rubriquesd’information ne sont pas liées entre ellesoun’ont pas de méta structure permettantd’identifierces liens
  • Searching on a web site… ratio noise/signalLooking for a book on Amazon… list of cues to filter the contentAuthors and companynames in the MS word docs, i.e. resumes, proposal… product line names in St G.
  • To enable single source and reuse content, the authorscan move to structured content – thatsis, content written in a source format thatishighly flexible and enriched.Instead of writing a single 400-page guide, the authorsdevelop a series of stand-alonetopics, whichcanbereused in variouscontexts and documents.
  • ConrefXrefTopicrefImage hrefKeyref
  • ConrefXrefTopicrefImage hrefKeyref
  • Métadonnées = données sur les données
  • Métadonnées sur l’environnement liens entre rubriques, parents, enfants et cousins, héritage
  • Enrivonnement de travail : CMS, intranet, internet, portails…IMAGE : fichiers/dossiers … site web avec rechercher par facette… liens dans une table des matières…
  • IMAGE : le tigre
  • Image : customisation des contenus
  • Rédacteur, communicateur, responsable de doc, responsable de la traduction….
  • Nous devons partager mais jusqu’à quel point ?Structurer soigneusement les valeurs des métadonnées (collaboration)
  • Nolwenn Kerzreho #tcuk12 Metadata: why should the technical communicator care?

    1. 1. Metadata: Why Should TheTechnical Communicator Care? Find Thy Content! ISTC Technical Communication UK Newcastle 4 October 2012 #tcuk
    2. 2. • Nolwenn KERZREHOTECHNICAL COMMUNICATOR &KNOWLEDGE MANAGERTEACHER CFTTR UNIVERSITY RENNES 2CONSULTANT COMPONIZE SOFTWARE
    3. 3. The pit… catch Marlin is the proud and worried father of Nemo. When Nemo is captured Marlin tries desperately to find him in the vast ocean…
    4. 4. ©Disney Entreprises, Inc/Pixar Animation Studios ENVIRONMENTEASY TO FIND IN A CONTROLLED
    5. 5. ©Disney Entreprises, Inc/Pixar Animation StudiosEASY TO FIND WHEN YOU KNOW IT WELL!
    6. 6. ©Disney Entreprises, Inc/Pixar Animation Studios BUT THERE ARE TOO MANY FISH (and other things) OUT THERE…
    7. 7. ©Disney Entreprises, Inc/Pixar Animation StudiosINFOBESITY?
    8. 8. Metadata… Find thy content!a. Infobesity…b. Do you use metadata?c. Make the metadata work for you!d. Tips and good practices
    9. 9. You Use MetadataSearching in web sites with keywords Authors & Company name in PDFs and MS Word filesFiltering a product in an online store
    10. 10. You Use Metadata
    11. 11. You Use Metadata
    12. 12. You Use Metadata
    13. 13. You Use Metadata
    14. 14. MAKE THEM WORK FOR YOU!Metadata
    15. 15. Topic-based, Structured DocumentationTopics Map (ToC) Document
    16. 16. DITA Uses uses metadata DITA Data About Data• <task/> <title/> <shortdesc/> <indexterm/> <taskbody/> <prereq/> <step/> <step/> <uicontrol/>
    17. 17. DITA Links Data
    18. 18. DITA Links Data Phrases and variables reused Images and icons Segments injected during publishing (captions, links, signal words, …) + FiltersRelationship table
    19. 19. DITA Uses Metadata<author>Nolwenn Kerzreho</author><publisher>Ocean</publisher><status="new"><vrm="ISBN CODE">
    20. 20. What Can Metadata DO with DITA?Help you manage content – status, keywords, author, reviewer, proprietorCreate conditional publications – conditional publishing (audience, product, platform…)Communicate with translators – Translation=no, commenting, language…Describe linked information – parents, children, peers… in context
    21. 21. Structure The InformationSearch in the work environments categories, keywords, versionExpose what’s here: faceted searchLink connected information: inheritance,status… 1
    22. 22. Manage The Documentation LibraryManage projects:% completed, author topics, reviewed topics…Plan updates: creation information, reviewControl the production: author, reviewer,translator… 2
    23. 23. Adapt the PublicationsReuse fragments, variables and media resourcesCreate conditional publications: audience = noviceTranslate and send for translation (language,indexing, reading direction) xml:lang = ja-jpControl links: inbound and outbound linking = target only 3
    24. 24. AND, on The Machine Side… Automate processes in the various environments (action on metadata) Optimize the research and discovery of elements, the reuse, the consistency, the usability. 4
    25. 25. Wrapping Up…TC should care about metadata because?• They shape your work environment• They help users access the right information• They enable better control on content in the development team• They interface with machines
    26. 26. GOOD PRACTICES.
    27. 27. I. Check the EnvironmentsIs the metadata enough outside of your workingenvironments? > Are the metadata enough in and out ofcontext: included metadata?> Are the metadata transparent on the finalformats (Web example)?
    28. 28. II. Define Your Style Guide and ProcessChoose the metadata to use…Choose your values – Keywords, versioning…Adapt your methods – What is the impact when using New or Changed ?
    29. 29. III. Structure the InformationThink BIG…What is the real scope of the information in thedocument library? Today? Tomorrow?What is the library scope?Do you need in-house metadata?
    30. 30. IV. Let the Publishing Engine Do its JobSample for the Web
    31. 31. V. Don’t Panic!
    32. 32. Communicator… Metadata Champion!Differentiation, categorisation, cataloguing:• indexing• terminology• documentation information architecture• online site architecture• SEO and keywords maintenance
    33. 33. Questions? nolwenn.kerzreho@componize.com www.componize.com©Disney Entreprises, Inc/Pixar Animation Studios @componize @nkerzreho

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