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Stumbling Your Way to Succes: A Myplanet Tale
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Stumbling Your Way to Succes: A Myplanet Tale

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Myplanet CEO & Director Jason Cottrell presented this keynote address at Markham's Small Business Forum 2012.

Myplanet CEO & Director Jason Cottrell presented this keynote address at Markham's Small Business Forum 2012.


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  • If you’re wondering, yes, I am precisely as young as I look.
  • Large and small, boot strapped and capitalized
  • We didn’t have to talk about values… we just lived them.Soon I found that having our team create them helped create a common lens on how we solve problems.
  • We didn’t have to talk about values… we just lived them.Soon I found that having our team create them helped create a common lens on how we solve problems.
  • Transcript

    • 1. 10/16/2012A Myplanet Tale
    • 2. 2002
    • 3. 2012
    • 4. During high In post- The scifi nerd is now aschool, the scifi nerd secondary, the scifi benevolentis typically bullied by nerd associates with philanthropist and runsso-called ‘cool’ kids. other nerds, slowly an insanely lucrative building confidence. tech firm. The nerds inherit the Earth. + 13
    • 5. A focus on impact
    • 6. +
    • 7. +
    • 8. +
    • 9. When we invested in Instagram, it wasn’tactually Instagram. It was a company calledBurbn, and the idea was roughly to build amobile micro blogging service.Subsequently, Kevin noticed that while Burbnwasn’t taking off, the photo-sharing componentof it was doing quite well.As a result, he pivoted Burbn intoInstagram…
    • 10. Avon started sellingbooks
    • 11. Amazon disrupted it’s whole business model
    • 12. Many of it’s competitors didn’t…
    • 13. Heck… entire industries couldn’t change…
    • 14. Amazon’s infrastructure now powers much of the web
    • 15. Invention has become secondnature at Amazon, and in my viewthe team’s pace of innovation iseven accelerating – I can assureyou it’s very energizing.-- Jeff Bezos
    • 16. Pivot or persevere
    • 17. The fundamental activity of a startupis to turn ideas intoproducts, measure how customersrespond, and then learn whether topivot or persevere.-- Eric Ries
    • 18. The fundamental activity of a startupis to turn ideas intoproducts, measure how customersrespond, and then learn whether topivot or persevere.-- Eric Ries
    • 19. Strategic Planning
    • 20. – http://www.doblin.com/thinking/– http://www.amazon.ca/Gamestorming-Playbook- Innovators-Rulebreakers-Changemakers/dp/0596804172– http://hbr.org/2002/06/charting-your-companys-future/ar/1
    • 21. HumanityPeople first, not policiesExcellenceEnsure our work is extraordinary.FocusDo less, if it means doing it better.TransparencyBe honest, be open, build trust.InnovationConstantly question convention.
    • 22. +
    • 23. Client-focusedHelp our clients challenge their assumptions about how theirbusiness operates.Myplanet / OrganizationHow can we operate better as a team. How can we improve theway we do our work.Profession / Thought LeadershipEstablish your presence in a community, introduce new ideasand research.PersonalExamine your daily routines and how you work. How can we dothis harder, better, faster, stronger?.

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