Benoit Marchand's BMO Case Study-DBS 2011

935 views
876 views

Published on

Published in: Technology, Economy & Finance
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
935
On SlideShare
0
From Embeds
0
Number of Embeds
14
Actions
Shares
0
Downloads
9
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Benoit Marchand's BMO Case Study-DBS 2011

  1. 1. Case Study: BMO SmartSteps communityplatformDecember 2, 2011
  2. 2. CGIBMO SmartSteps Community Platform Introduction What we are going to present today Activity Implementation case study High level presentation More details available upon request ! Contacts Benoit Marchand CGI Interactive GTA Manager – Drupal Team benoit.marchand@cgi.com Rakesh Kameath BMO Financial Group Senior Digital Manager, Mobile & Technology Strategy rakesh.kamath@bmo.com CGI property, private and confidential 2
  3. 3. BMO CommunityPlatform CGI property, private and confidential / 01
  4. 4. CGIBMO SmartSteps Community Platform About BMO ( Bank of Montreal ) BMO in numbers • The oldest Canadian Bank (1817) • More than 12B CAD in revenue (2010) • Ranked 156 in Forbes Global 2000 • More than 45k employees • #1 in Forrester 2011 Best Website User Experiences, Banks • Jumped to #2 in Forrester Public Site Rankings 2011 for Financial Institutions CGI property, private and confidential 4
  5. 5. CGIBMO SmartSteps Community Platform About BMO ( Bank of Montreal ) Some of BMO’s current initiatives • BMO Sponsorship Engagement • Community Engagement • Mobile Engagement Program • Digital Branch Program CGI property, private and confidential 5
  6. 6. CGIBMO SmartSteps Community Platform Business Challenges Some of BMO’s initial needs and requirements • Unified platform to manage all online community needs • Content and user sharing • Reusable functionalities • Flexibility to support any future online initiatives • Scalability (Performance, traffic spikes, etc) • Strict hosting and application security requirements • Aggressive time to market for first phases (3 months) CGI property, private and confidential 6
  7. 7. CGIBMO SmartSteps Community Platform Technical Solution Drupal had the answer to every challenges and more • Multi-site and multi-language setup • Presentation layer flexibility, and re-usability • Functionality re-usability through shared codebase • Central user repository (One account creation, access to all sites) • Mature OSS software enables quick implementation • Scalable infrastructure (Cloud hosting + caching, redundancy, load balanced) • Low licensing cost, and no incremental costs for new sites CGI property, private and confidential 7
  8. 8. CGIBMO SmartSteps Community Platform The Result • Platform Launched on Time • Re- usability facilitated launch of new websites • No Limitations on the presentation layer • New functionalities are constantly added CGI property, private and confidential 8
  9. 9. CGIBMO SmartSteps Community Platform Current status and BMO’s Observations Now that the platform has been live for months, and that the dust has settled on the first initial phases, what is the current situation: • Observations on the implementation • Challenges during, before and after implementation • Next steps with the platform 1. New sites 2. Mobile integration 3. In-Branch Integration 4. Open the platform to integrate with other digital touch-points CGI property, private and confidential 9
  10. 10. CGIBMO SmartSteps Community Platform Website Links Websites URL’s SmartSteps for Home Owners http://community.bmo.com/SmartStepsForHomeowners SmartSteps for Parents http://community.bmo.com/SmartStepsForParents SmartSteps for Small Business http://community.bmo.com/SmartStepsForBusiness BMO Soccer http://www.bmosoccer.com BMO Harris Bank http://www.bmoharris.com/parents CGI property, private and confidential 10
  11. 11. CGIBMO SmartSteps Community Platform Thanks for listening ! Questions / Comments Benoit Marchand CGI Interactive GTA Manager – Drupal Team benoit.marchand@cgi.com Rakesh Kameath BMO Financial Group Senior Digital Manager, Mobile & Technology Strategy rakesh.kamath@bmo.com CGI property, private and confidential 11

×